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Aalborg Universitet
Spaces and Places of News Consumption
Peters, Chris
Published in:The Sage Handbook of Digital Journalism
Publication date:2016
Document VersionAccepted author manuscript, peer reviewed version
Link to publication from Aalborg University
Citation for published version (APA):Peters, C. (2016). Spaces and Places of News Consumption. In T. Witschge, C. W. Anderson, D. Domingo, & A.Hermida (Eds.), The Sage Handbook of Digital Journalism (pp. 354-369). SAGE Publications.
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SPACES AND PLACES OF NEWS CONSUMPTION
Chris Peters
Aalborg University Copenhagen
Contact Details: Chris Peters Associate Professor of Media and Communication Department of Communication and Psychology Aalborg University Copenhagen A.C. Meyers Vænge 15 2450 Copenhagen SV Denmark
Citation: Peters, C. (2016). Spaces and places of news consumption. In: Witschge, T., Anderson, C. W., Domingo, D., & Hermida, A. (Eds.). The Sage Handbook of Digital Journalism. London: Sage, 354-369.
Link:https://uk.sagepub.com/en-gb/eur/The-SAGE-Handbook-of-Digital-Journalism/book244110
N.B. This is the authors’ accepted manuscript of a chapter published in The Sage Handbook of Digitla Journalism. There may be differences between this version and the published version. You are advised to consult the publisher’s version if you wish to cite from it.
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Spaces and Places of News Consumption
Chris Peters
Introduction
Many of the success stories about the rise and power of digital media technologies in contemporary
journalism bring to light how people’s increasing ease to document the world around them in turn
increases the possibilities to see certain places at certain crucial times. These developments have
prominent implications for news production, and much of the literature on the digitalization of
journalism focuses upon how new media technologies change established relationships and power
dynamics between news organizations and audiences. This is especially the case when it comes to
the rise of manifest game-changing innovations, such as blogs, user-generated content (UGC)
hubs, crowdsourcing, Facebook, and Twitter, to name but a few, and many studies have helped
broaden our understandings of how audiences – often in their role as citizens – increasingly find
their way into news content (see Hermida and Thurman, 2008; Russell, 2011; Papacharissi and de
Fatima Oliveria, 2012; Allan, 2013; Vis, 2013). In recent years increasing attention has been placed
not just on the content people provide to news outlets but on the changing audience practices
made possible by the digital ‘revolution’ of journalism. Scholars have issued similar versions of a
provocative but persuasive claim that an audience or user ‘turn’ is necessary in digital journalism
studies, with a corresponding plea for going beyond a basic focus on changing patterns of use to
consider novel meanings and experiences people associate with journalism (see Madianou, 2009;
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Bird, 2011; Loosen and Schmidt, 2012; Costera Meijer, 2013; Groot Kormelink and Costera
Meijer, 2014; Heikkilä and Ahva, 2014; Picone, Courtois and Paulussen, 2014). This chapter aims
to articulate the significance of this perspective for digital journalism studies, placing special
attention on the role space plays in this equation. The central argument it advances is that thinking
about news audiences requires thinking about the places of news consumption. It outlines the
conceptual issues at play when thinking ‘spatially’ about the news in a digital era as well as
highlighting practical areas for future research.
The continual reshaping of news audiences’ consumption practices is a highly complex, uneven,
and contingent process and if we want to understand much of what makes journalism meaningful
for people, it is important to accentuate not only what they consume, how and when, but also
where. Simply put, the places and spaces of news consumption matter, and matter significantly,
for how people choose, interpret, and attend to the news. More broadly, we can say that changing
spatiotemporal configurations of media use facilitated by technological development tend to
change how information is communicated, and is oftentimes associated with significant
sociocultural transformations (Meyrowitz, 1986; Silverstone, 1999). In this sense, it would not go
too far to say that the modification and emergence of different spaces of consumption
accompanying the rise of new media technologies changes what news is (Peters, 2012). This
chapter outlines the gradual recognition of this in digital journalism studies (see Nyre, 2012;
Schmitz Weiss, 2014; Peters, 2015), with an eye to highlighting pertinent research trajectories. It
first explores how the everyday digital geographies of contemporary media, communication, and
information flows intersect with the everywhere ‘lived’ geographies of individuals, and how this is
changing as we move from an era of mass media consumption to digitalized media practices. It
then outlines conceptual issues surrounding the spatial politics of news consumption, questions of
geographic scale, mobile news use, and everyday life practices, employing insights from the ‘spatial
turn’ in scholarship. Considering spatiotemporal transformations in everyday life provides a useful
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starting point for thinking about the changing places in which news is available, and the remainder
of the chapter explores some of the more prominent of these, namely the home, workplace, public,
and virtual spaces. Through these various discussions, this chapter hopes to raise awareness in
terms of: how the individualized practices of consumption relate to collective spaces of public
communication; how the spaces of news production—consumption–distribution pertain to social
issues; the development of technology and the formation of new rituals of news use; and the
structuring of everyday life through certain habits, places, and patterns of media consumption.
From mass media consumption to digital media practices
For the past couple decades digital eyewitness accounts have increasingly become a substantial
part of news coverage and recurrently recast how we expect to see and make sense of different
places that appear in the news. Digital technologies bring the unfamiliar close to home in a
networked age and make the distant tangible in ever-present ways (Castells, 2011). This shift is
indeed remarkable, and much valuable research in digital journalism studies has focussed upon
how new media technologies allow news organizations to marshal immediate, first-hand
experience from – depending on analytic stress – amateurs, users, ‘produsers’ or citizens in
different possible places (see Bruns, 2005; Domingo et al., 2008; Williams et al., 2011; Kristensen
and Mortensen, 2013). While the academic focus on how new media technologies allow different
spaces of news to be collected, distributed and seen has been in the ascendancy, the inverse of this
relationship has received far less attention. How, exactly, do digital technologies help shape the
spaces of news audiences? Put another way, the rise of digital technologies allow the voices, visuals,
and visceral reactions of those live and ‘on the scene’ to be transmitted to advantage, but the
existence of new media also fundamentally changes what those spaces are and how they are
potentially experienced by those present (see Allan and Peters, 2015). Of course, it is not merely
‘newsworthy’ spaces which are affected by such presences, commonplace settings such as the
home and restaurants are also transformed by the way we interact with new technologies to
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consume media (the ‘please turn off your cell phone’ request at the cinema is but one of countless
examples).
More broadly, we might say that one of the fundamental debates in media studies, which
resonates and has popular appeal – from the alarmist (Postman, 1993; Putnam, 2000) to the
celebratory (Shirky, 2008; Tapscott, 2008) – is about the disruptive potential of new media
technologies on different (social) spaces and the ways changing media environments influence how
information is communicated. Yet when we tend to think about the impact of such devices in
terms of the journalism-audience relationship, the emphasis is generally placed on how the
journalism industry is adapting, leveraging, and dealing with the potentialities of new media and
the challenges these practices present vis-à-vis their audiences rather than the other way around
(see Chung, 2007; Thurman, 2008; Peters, 2009; Anderson, 2011; Witschge, 2011; Lewis, 2012,
Tandoc, 2014).1 There is nothing wrong with this, of course, as how news outlets view (and
measure) the audience is critical to the craft and the way journalism is produced. However,
audiences’ experiences – including their spatiotemporal, situational configurations of news use in
new media environments – are underemphasized. To sum: there is a general consensus that digital
technologies change how journalism can be consumed by audiences, which has dramatic impacts
in terms of the economic, informational, storytelling and experiential realities of journalism (see
also Peters and Broesma, 2013; Broersma and Peters, 2014). But there is a tendency to focus more
on how journalism adapts to these possibilities rather than on how audiences act upon them, if
they do so at all. The naming of academic disciplines is telling in this respect: the object of
journalism studies is commonly journalism, while the uses people make of media and its associated
phenomenology is often left for media or audience studies.
This points to the fact that that we currently risk ignoring much of what grounds the financial
viability and democratic remit of journalism. Audiences’ spatiotemporally-contextualized
consumption practices have always been important but their miscellaneous character may seem
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particularly remarkable in a digital era where the ‘de-ritualization’ of audiences’ former habits is so
palpable (Broersma and Peters, 2013). Something has surely changed and journalism is scrambling
to adapt. That being said, while there are indeed notable differences between the era of mass media
consumption and digitalized media, the seductive appeal of novel technological change should not
be emphasized at the expense of a broader conceptual point this chapter raises, which relates to
both eras with equal force. The point, quite simply, is that it is beneficial to think of the interweaving
relationships between spatiotemporal context, material affordances, and social norms if we want a rich understanding
of the experiences of consuming news.
Media use in general, and news use more specifically, is a relational practice, bringing humans
in contact with nonhuman technologies that perform a fairly remarkable translation on our behalf;
they take all the information the designer (journalists and editors) have decided we might want to
know and they inscribe this information into a durable material package (a newspaper, radio
program, television broadcast, and so on). As audiences, the materiality of news prescribes how
we might possibly subscribe to consuming it (it is handy to listen to the radio in the car but less so
to read a newspaper) and this is further associated with social norms that are formed around these
practices (see Latour, 1988).2 For instance, reading the newspaper at breakfast before dashing out
to work may be fine with one’s family but picking it up and reading it while your boss is trying to
speak to you is likely not. So while much has transformed, the fundamental nature of news
consumption as a social, spatiotemporal (i.e. situated) practice is still unchanged. A useful summary
of this interrelation between the mass and digital eras is offered by Sheller (2015: 14, emphasis in
original) who notes that in this respect, the recent rise of instantaneous, mobile news may not be
as novel as we tend to think.
Newspapers are crucial to understanding the development of what we now call ‘mobile
interfaces’ (such as smartphones). […] we should not forget the cultural histories of
newspapers being read during ‘in-between’ times of transit […] The newspaper
broadsheet (and especially tabloid) was itself a mobile object designed to be carried
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through the streets and read on trains, platforms, or subway cars, not simply in isolation,
but in a connected social space. […] Thus there is a double relation within the interface
between the more interior-oriented relation between the reader and the information they
are accessing, which can occur in various locations and during travel, and the more
exterior-oriented relation between reader-equipped-with-mobile-object and a
surrounding social space in which they interact both with the body and with the physical
and social space.
Sheller’s argument points to a need for specificity in outlining change, especially when it comes to
how audiences make sense of the changing devices and affordances through which news can be
obtained. She insightfully argues that a key distinction for audiences between the era of analogue
newspapers and online and mobile news practices is primarily in terms of how space-time is
perceived and felt: ‘ambient flows of news re-situate how we understand where we are, who we
are connected with, and what our present moment actually is. The now-ness of news, in other
words, offers a new sense of the present’ (2015: 24).
News organizations have tried to respond to such changes by marketing their benefits;
buzzwords like interactivity, participation, personalization, push notifications and so on speak to
outlets trying to manage the spatiotemporal flexibility and uncertainty beget by new media
technologies by translating them into something they hope audiences will perceive to advantage –
a greater say and presence in, and immediacy of, the news. Such observations point to the
challenges of studying news audiences and possible shifts in a digital era, for we need to account
for, among other considerations: the spatiotemporal contexts of consumption; engagement with
the information itself (‘decoding’, in Hall’s [1980] classic sense); the emotional experience of
involvement from engaging with the text (Peters, 2011; 2013); and the feelings and preferences
more broadly associated with media devices (Madianou and Miller, 2013). By way of summary, we
might identify a few prominent differences that help conceptualize the changing audience and alert
us to some sensitizing concerns as we shift from mass media consumption to digital media
practices:
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1. Audiences are increasingly viewed by advertisers and media developers not as a mass
aggregate but as individualized targets whose preferences can be calculated (Turow,
2012).
2. The media industry and academic attention also increasingly shifts from a ‘mass
communication’ to ‘participation’ paradigm to conceptualize audiences (Livingstone,
2013).
3. News outlets correspondingly begin to emphasize a technological discourse that
focuses on audience or user interaction rather than citizen engagement and being part
of an informed collective (Peters and Witschge, 2015).
4. Former relatively stable and somewhat predictable patterns of news consumption,
highly contingent upon distribution strategies that anchored the possibilities for news
use both spatially and temporally, become fragmented and harder to predict (see also
Napoli, 2011).
5. Loyalty to individual outlets or a single device is challenged; multi-platform news
consumption increasingly becomes the norm (Purcell et al., 2010).
6. News rituals transform, in unpredictable ways. The very idea of an audience and what
they value constantly shifts and is highly contextual.
These changes can be further contextualized based on the established literature on news audiences
but what this section has hopefully illustrated is that understanding the significance of the spaces
and places of news audiences, as we move from an era of mass media to digital consumption
practices, requires buttressing by other theoretical concepts and methodological approaches as well
(see also the chapters in this handbook by Ahva and Heikkelä, Barnes, Costera Meijer, Schrøder,
Siapera, and Witschge).
Conceptualizing the spaces of news audiences
When it comes to the spaces of news audiences it is worthwhile first mentioning that the digital
era is an age partially defined by the ‘time-space compression’ brought about by technological
change. Harvey (1989: 240) notes that we are now living through ‘processes that so revolutionize
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the objective qualities of space and time that we are forced to alter, sometimes in quite radical
ways, how we represent the world to ourselves’. In terms of news audiences, this points to how a
sped-up age may cause people to rethink how and where they want to experience and get a handle
on information, how they then interpret it in conjunction with the medium through which it is
transmitted, and what values and worth they place on these different opportunities in the course
of their everyday life. Space and time accordingly must be thought of together, on equal analytic
footing, as part of what defines the ‘situation’ of news use. This runs against the grain of academic
inquiry, where space has been ‘treated as the dead, the fixed, the undialectical. Time, on the other
hand was richness, fecundity, life, dialectic’ (Foucault, 1980: 70). Journalism studies is not immune
from this tendency and it is prudent to note from the outset that a conceptual overview based on
a literature review of ‘the spaces of news audiences’, literally interpreted, would be quite short.
However, we can certainly ‘read’ spatial thinking into many accounts that have looked into the
changing practices of digital news audiences and reinterpret them in this light. But the point
remains, ‘if we want to understand much of what makes media use meaningful for people, it is important
to accentuate not only its everydayness, but its everywhereness as well’ (Peters, 2015: 1, emphasis in original).
Of course this is challenging as ‘it is often much more difficult for researchers to identify, define,
and study situational definitions than it is for the average citizen to navigate them’ (Meyrowitz,
1986: 24). In this regard, a fruitful starting point might be outlining how the ‘spatial turn’ in
scholarship helps us to better appreciate the complexity and resonance of space and place.3 Thrift
(2003: 85) notes that,
As with terms like ‘society’ and ‘nature’, space is not a commonsense external
background to human and social action. Rather, it is the outcome of a series of highly
problematic temporary settlements that divide and connect things up into different kinds
of collectives which are slowly provided with the means which render them durable and
sustainable.
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Building on the definition above, the influential formulation of Henri Lefebvre is also worth
mentioning for the purposes of beginning to ‘think spatially’. Lefebrve (1991: 38–9) notes three
concepts key to grasping space, which attempt to encapsulate the intersection of its physical,
mental, and social aspects. In simplified terms, these are:
1. Spatial practice: The routines, movement, and surroundings as individuals go about
everyday life within a society and orient themselves within it.
2. Representations of space: The conception and planning of space by planners, engineers,
technocrats, and so forth.
3. Representational spaces: Our thoughts and ideas of spaces, their associated images,
imaginaries, and symbols.
Lefebvre’s rather astute point is that to adequately understand space, we must always consider the
interrelation of these three aspects over time.
Similarly, I would argue, to appreciate the significance of media for communicative practices
(including news consumption), it is necessary to consider the multifaceted aspects of space. For
instance, a systematic understanding of how a technological development – say the internet –
impacts journalism demands assessing not only its impact on how the news is collected and
disseminated in a planned manner (representations of space), but also how it changes audiences’
everyday patterns of consumption and situational orientation to news use (spatial practice), and
how it alters the possible ways we imagine different locales, regions, and ambient spheres
(representational space). Indeed, the insights of Lefebvre and other spatial theorists mesh well with
some of the observations from the foundational work of Roger Silverstone (1994; 1999) that
helped establish media studies as an academic field. He notes,
The frameworks from within which we watch and listen, muse and remember, are
defined in part by where we are in the world, and where we think we are, and sometimes
too, of course, by where we might wish to be. The spaces of media engagement, the
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spaces of media experience, are both real and symbolic. They are dependent on location,
and on the routines that define our positions in time and space (Silverstone, 1999: 86).
Likewise, David Morley’s (1986) pioneering work on the familial functions of television in the
household is a highly spatialized account of experience. Yet despite these and other notable works
than emphasize the significance of space for media audiences/consumers, bridging insights from
(human) geography and media/communication studies is still relatively undeveloped from a
conceptual standpoint (Adams and Jansson, 2012).4
The challenge then is how best to apply this sort of ‘spatial thinking’ to contemporary,
digitalized news consumption. One starting point is to pose questions that embrace its complexity
and which reject from the outset conceptualizing the spaces of news audiences as steady locations
in which ‘action’, such as news consumption, occurs or passes through. The spaces of news
consumption are much more than that: they are political, combine a multiplicity of geographic
scales, are both mobile and facilitate a sense of mobility, and help shape everyday life experiences.
Politics and space
As is perhaps clear from above, the idea behind much spatial thinking is not politically neutral. A
significant underlying basis of the established literature points the fact that ‘We must be insistently
aware of how space can be made to hide consequences from us, how relations of power and
discipline are inscribed into the apparently innocent spatiality of social life, how human
geographies become filled with politics and ideology’ (Soja, 1989: 6). More generally, we could say
this is the ‘why it matters’ aspect of advocating for an attention to space. If we accept that spaces
are socially-constructed, and lived in, then almost by definition they will be political. This is at the
heart of Smith’s (2008) work on the uneven development seen under capitalism – political
decisions do not just have certain geographic outcomes, geographies help political desires and
decisions to be sustained. Seen in this light, ghettos and gentrified neighbourhoods are not
unfortunate accidents, they are spatially-ordered ways of living that distinguish between groups
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and access to resources. Similarly, ways of viewing the world resonate with these politicized spatial
aspects.
So what are we to make of this when it comes to the spaces of news audiences? For starters,
we can think of the communities in which news is consumed. Community, like space, is not only
a locative descriptor but also a political one. Banaji and Cammaerts’ (2015) study of European
youth notes that those from disadvantaged neighbourhoods, who see their locality or cultural space
stigmatized in the news, are also generally more likely to have negative views of journalism, are
less likely to consume it, and have less material interaction with news products in the spheres they
pass through. Similarly, Dickens, Couldry and Fotopoulou’s (2015) study of the practices and
motivations of unpaid community reporters in the UK observes that dissatisfaction with local
news coverage spurred many of them on to practice journalism, as a way to enhance positive
experiences of their geographic situation through the materially-grounded practices of
newsmaking. We might think of the role news consumption plays as part of a broader ‘public
connection’ (see Couldry et al., 2007; Swart et al., 2016) and in this regard the constellation of
media one consumes is contextualized in terms of the communal spaces it represents and the civic
spaces it allows one to orient toward. This is the case whether we are speaking of the local, regional,
national, or global level.
Scale and space
A related notion is the idea of scale, one of the more convoluted but ubiquitous concepts in human
geography. Scale speaks to facets of size (such as administrative divisions, like counties or
provinces), level (local, regional, national) and the relational qualities – both tangible and semiotic
– between these (for example, urban versus rural). There is a socio-spatial emphasis embedded in
the concept, as ‘Scale is not necessarily a preordained hierarchical framework for ordering the
world – local, regional, national and global. It is instead a contingent outcome of the tensions that
exist between structural forces and the practices of human agents’ (Marston, 2000: 220). In this
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respect, the politics of space, mentioned in the previous section, align closely with questions of
scale. However, in this chapter they have been kept separate as scale speaks to how differences in
the association of human-spatial configurations and different levels are potentially experienced,
and how they are oftentimes layered upon each other in moments that news is accessed and
consumed. Adding to this, new media technologies tend to further create divisions which are
inherently spatial. As Norris (2001) notes, differences exist on the level of a global digital divide
(access in industrialized and developing countries), a social divide (between information rich and
poor within nations), and democratic divide (those who use digital tools to engage civically versus
those who do not).
There is a corresponding interest in scale in journalism studies, typically centred around
globalization and how it changes the news production process. Cottle (2009) summarizes the
dominant contrasting foci in this respect as a negative outlook which considers the cultural
imperialism and global dominance of large (Western) multinational news outlets versus a more
positive, democratic-networked viewpoint that looks at the spread of a global public sphere. Both
of these emphases implicate an audience subject to scalar influences, whether to pessimistic or
optimistic ends. We might build further on these observations if we start not only from the
prospective of globalization, technological capacity, ownership of digital networks, and the effects
these possibly have but from how audiences actualize and embody these divergent levels in
practice. A consideration of scale points to a multiplicity of cotemporaneous spatial associations:
there is the straightforward ‘plottable’ location where media use takes place and its accompanying
socio-spatial characteristics; hierarchies and geographic echelons contained within the story itself;
the varied spatial levels in the structures of communication; and a person’s general orientation to
the world. For instance, Jansson and Lindell (2015) stress that different macro and micro aspects
of geographic scale may simultaneously orient people differently based on a complex spatial-
communication nexus, such that ‘the very same technological affordances that enable media users
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to expand their views towards cosmos and the distant other (if they have any such ambitions) are
the affordances that may tie people closer to the hearth’ (2015: 83, emphasis in original). A
consideration of scale accordingly points us to the assorted range of spatial considerations shaped
by communication. The rise of mobile communication complicates this process even further.
Mobility and space
Wireless communication technology has spread ‘around the planet faster than any previous
communication technology to date’ leading to, amongst other shifts: an emergence of mobile youth
culture; a transformation of language by texting; a shift in socio-political mobilization, especially
outside formal politics; and shifting practices and conceptualizations of time and space (Castells et
al., 2004: 1–3). This rapid uptake in personal uses of mobile technology has been accompanied by
a corresponding uptick in academic attention to the inchoate practices surrounding the
introduction and integration of mobile phones. This has led to what some call the ‘mobility turn’
in scholarship, which focuses on ‘both the large-scale movements of people, objects, capital and
information across the world, as well as the more local processes of daily transportation,
movement through public space and the travel of material things within everyday life’ (Hannam et
al., 2006: 1). While earlier studies tended to focus on fairly instrumental uses of mobile technology,
more recent theorizing on mobilities has broadened focus to consider three related ‘analytical
prisms’ to understand its use in everyday life, namely: ‘environment/place; movement/practice;
[and] perception/sensory embodied experience’ (Pink and Leder Mackley, 2013: 683).
The relevance of mobile technology for understanding the different places of news audiences
is fairly evident. Mobile technology creates ‘hybrid spaces’ wherein the possibility of an ‘always-
on’ connection means that different places are conceived not just in terms of the immediate
surroundings but in terms of the potential social and informational connections enabled by the
internet – which has the effect of ‘enfolding remote contexts inside the present context’ (de Souza
e Silva, 2006: 262). The idea of mobilities points to the flow and movement of media use as a
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central reconfiguring aspect of our spatial-social relationships. When it comes to digital journalism
studies, more-and-more has been made of the potentiality and challenges of mobile devices for
production and citizen-based content production; however, when audiences’ uses of mobile
technology are addressed, studies to date tend to focus more narrowly on perceived use (for a
useful overview see Westlund, 2013). In this respect, it might be fair to say that up till now we are
only scratching the surface of the complexity of mobile news consumption practices, typically
relying on survey-based research that focuses more narrowly on how frequently mobiles are said
to be used to access news, by what demographics, and how this correlates to usage of other media
(see Mitchell and Rosenstiel, 2012). While such statistics give part of the picture they are limited
to the extent they can help us understand the full significance of mobile media, not only in terms
of movement but also when considered in conjunction with devices’ geo-locational capacities.
Goggin, Martin and Dwyer (2015: 44) perceptively note that the possibly of locative news,
is surely a new way of marshalling, mediating, and making sense of place; evidenced in
the new kinds of information created through projects of emplacement, and by the
movement in and through places by objects, technologies, and users. Thus understood
locative news research moves beyond the narrowly technological, to encompass the
significant epistemological, phenomenological, and social implications of our mobile
locational encounters.
In this regard, the increasingly mobile opportunities for news audiences potentially bring about
different ways of acting, thinking, and conceptualizing communicative flows, affects, and spatial
contexts in everyday life.
Everyday life and space
Discussions of everyday life often become tantamount to calendar-based observations of habit,
what we do over-and-over again on a daily basis. While part of the equation, the idea of everyday
life has greater resonance when we go beyond such a linear notion to also consider the values of
‘everydayness’ we associate with it. The concept itself, as Highmore (2002) notes, is centred on a
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tension between boredom and mystery and how processes of rationalization take the exceptional
and make it mundane over time. This paradox inherent in the concept allows us to think through
a user-centred perspective on changes beget by new media, paralleling what Heinderyckx (2014)
calls the ‘digital enchantment’ of technology. Speaking in general terms, there is something
exciting, almost magical about digital technologies when we first encounter them. However,
‘enchantment’, Heinderyckx reminds, can also mean being under the spell of something.
Technology vastly increases the pace and sheer scale of information available, which can tend to
overwhelm and make us overlook that which does not immediately pertain. In other words, initial
novelty gives way to strategies of control, which we create for ourselves or, potentially, are
engineered into the technology (controlling our Facebook news feed, blocking certain Twitter
followers, and so on). These realizations point to the necessity of listening to users’ value-based
assessments of digital media and how they construct social norms around their practices, if we
wish to understand its impact and particularities.
In this regard, coming back to an earlier formulation, the material affordances of digital
technology, the places and times we use them, and social norms surrounding practice all interact
through a series of value-based, everyday processes which shape news audiences’ experiences,
preferences, and patterns of use. Much of the emphasis in the emerging area of digital journalism
studies is on the latter when it comes to audiences, employing surveys that focus on digital
technology as it pertains to people’s perceived/declared daily and weekly news use. In the rare
instance when space is considered alongside this (see Newman and Levy, 2014; Wolf and
Schnauber, 2014) it is generally only as a possible correlate. Such studies are a valuable starting
point but do tend toward descriptive accounts, can suffer from over-declaration, and may gloss
over central contextual aspects of everyday digital use. Costera Meijer and Kormelink’s (2014: 12)
summary of 10 years of quantitative and qualitative-based studies of Dutch news audiences hints
at this complexity, finding ‘16 user practices that differ in function, impact and rhythm: reading,
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watching, viewing, listening, checking, snacking, monitoring, scanning, searching, clicking, linking,
sharing, liking, recommending, commenting and voting’. Such distinctions alert us to the fact that
a comprehensive look at the spaces of news audiences must be, almost by necessity, focused on
the instabilities associated with the lived, material integration of digital media. Consistent with most
‘new’ technologies, we tend to experience them as most disruptive at the outset, before they
gradually become habituated as expedient devices in our everyday lives.
Digital places of consumption – home, work, public and virtual
spaces
For the remainder of this chapter, having outlined broad conceptual concerns, it might be
productive to briefly highlight some tangible places of news audiences and key questions in terms
of future research agendas. Cresswell’s (2009: 1) description of the tripartite components of the
more bounded notion of place is useful in this regard:
Place is a meaningful site that combines location, locale, and sense of place. Location
refers to an absolute point in space with a specific set of coordinates and measurable
distances from other locations. Location refers to the ‘where’ of place. Locale refers to
the material setting for social relations – the way a place looks. Locale includes the
buildings, streets, parks, and other visible and tangible aspects of a place. Sense of place
refers to the more nebulous meanings associated with a place: the feelings and emotions
a place evokes.
The sheer ubiquity and personal proximity of new media devices increasingly means experiencing
multiple places simultaneously and continuously and it is still unclear to what extent this impacts
our perception and experience of information, the ways we communicate, the places we traverse
in everyday lives, and the world in general. In this regard, four key places – the home, work, public
and virtual spaces – are useful entry points to consider in digital journalism. Focusing on these
places raises a host of pertinent questions such as: How do familiar places like work and the home
change from the lived materiality of new technologies used to access news? What about more
18
abstract but supposedly social aggregates like communities or neighbourhoods (see Mersey, 2009)?
Do these change alongside non-relational, ‘non-places’ (Augé, 1995) like airports, commuter
transport, motorways, supermarkets, and shopping centres? Does the ubiquitous availability of
journalism as we move about our environs change the meaning of news and/or our sense of place?
Many intriguing questions remain to be raised pertaining to the complex integration of news media
use for audiences – as both users and citizens, though not necessarily concurrently – within
everyday and ‘everywhere’ life (Peters, 2015).
Typically, in social thought, the home and the workplace are treated as a near-binary opposition
and there are indeed substantial differences. One is traditionally considered private, one is public.
One is intimate, the other far more impersonal. The significance we make of these distinctions has
been considered crucial to situational role expectations, practices and performances in everyday
life (Goffman, 1959). However, the uses of electronic media are often accused of blurring these
boundaries. Within such claims is sometimes the suggestion that this blurring means physical
locations no longer matter, which seems a misguided overstatement that puts us in the precarious
position of embracing an over-compensatory shift – moving from under-appreciating or ignoring
the spaces of news consumption to rendering them virtual, relative and thus of equally little value.
As Moores (2004) notes, just because boundaries have been opened up by electronic
communication this does not necessarily mean we lose a sense of place; instead we might better
consider digital media practices in terms of multiplying spaces and our sense of their
interconnection. News audiences’ practices create situations where media settings overlay physical
locations. In this sense, shifting consumption patterns in the home and the workplace do share a
few common analytic factors. For one, they are sites (along with public transit) that have been
frequently associated with distribution and consumption patterns for legacy media. Second, up till
recently, they have been considered relatively stable in terms of their configurations and patterns
– put otherwise, media use in these places typically occurred in relatively predictable
19
spatiotemporal configurations although this constancy is changing. Third, options for media use
in both have multiplied extensively, and these spheres now often overlap. Finally, these sites are
often associated with social functions of news. We might think how we’d now update Jensen’s
(1995) study of television news, which found that it served contextual, often gendered uses within
the household, led to familiar routines, served a connective function for the viewer in their various
social roles, and gave a sense of diversionary pleasure.
Schrøder (2015) has recently looked at how such patterns are shifting in the digital age and how
these social-situational habits and preferences may stabilize into ‘worthwhile’ news repertoires for
audiences. Such studies usefully build on Silverstone’s (1994: 3) deconstruction of the paradigm
that abstracted ‘the dynamics of media reception from the social environment in which it takes
place’, emphasizing the clear interrelation that daily media habits and routines play in helping order
familiar spaces and providing a sense of continuity. This points to new patterns – new continuities,
if you will – that are emerging for digital news audiences. Dimmick et al. (2011) have demonstrated
that the romance and feelings of excitement initially associated with having mobile news
technology may be slowly giving way to ambivalence and routine, finding that news consumption
on mobiles tends to take place during the ‘interstices’ of everyday life. Often these occur in public
spaces, and on-the-go (Westlund, 2008; Peters, 2012), which indicates the increasing possibilities
for, but also complexity of, news audiences’ consumption practices. Media use and availability are
increasingly ubiquitous, an ever-present ‘mediaspace’ that encompasses ‘both the kinds of spaces
created by media, and the effects that existing spatial arrangements have on media forms as they
materialize in everyday life. Like cyberspace, the kind of space defined by this concept is a curious,
multidimensional one’ (Couldry and McCarthy, 2004: 2).
Cyberspace and medispace are increasingly interlinked when it comes to news audiences and
their practices; the information shared and broadcast by individuals, redistributed by news
organizations, and reinterpreted by audiences is more than just user-generated content.
20
Contributory practices in virtual spheres recurrently recreate what different places are. For
instance, the crowdmapping technology pioneered by Ushahidi allows audiences and news
organizations to visualize often dangerous spaces in a virtually safe environment during
newsworthy events. This is simultaneously refracted back to those nearby the scene itself, which
possibly impacts behaviour and perception. This poignant example illustrates how virtual spaces
overlay ‘real’ spaces and how such scalar influences impact those both present and absent. Similar
themes are discussed by Papacharissi (2015: 36), who examines how new technologies not only
shift news audiences experiences and sense of space, they also reproduce,
geo-social, hybrid, and mediated environments [that] can be understood as elsewheres
that presence alternative viewpoints, voices, and stories. For citizens, the liminal form of
space is crucial, as it permits them to access content in transition and find their own
place in the story, alongside journalists, who already possess an institutionally assigned
place in the story.
Hermida (2010) touches on similar themes when he discusses the contributional qualities afforded
to audiences-as-citizens on Twitter and the rise of ambient journalism. These related observations
point to the complexity of speaking of the different places of news audiences, per se. While the
idea of produsage may overstate the case dramatically, looking to how different (virtual and
physical) places overlap – and the corresponding possibilities afforded by shifting temporal, spatial,
and interactional qualities of new(s) media – is imperative if we wish to capture the diverse
meanings, connections, structures and experiences that audiences create out of the mediated
content they consume, engage with, and potentially augment.
Conclusion
This chapter has outlined conceptual considerations around space, place and location that point
to possibilities for richer accounts in digital journalism studies of news audiences’ spatiotemporal,
social, and materially-situated practices. In this sense, the meaning and practices of situated
moments of news use, in any of the many places we can now ‘get’ news, are moulded by the
21
possibilities beget by digital technologies and structures, and bring multiple locations together at
the tips of our fingers. Of course such thinking, which conceptualizes places as layered, textured
environments created by social interaction, human intervention, and technological extension in
the broadest sense, also posits some demanding questions:
• How does news use, as separate or distinct from other media use, fit into this broader
equation?
• If news audiences are so evidently contextualized in terms of social, spatiotemporal and
material conditions, how can we gain analytic purchase?
Even if we cannot answer these easily, with any luck regarding media use and lived media spaces
as inextricably linked helps move digital journalism studies closer to a response. As Falkheimer
and Jansson (2006: 9, emphasis in original) note,
The implementation and appropriation of digital ICT networks blur the boundaries not
only between geographical regions (households, cities, etc.), and between types of
regions (local-global; private-public, etc.), but also between the dimensions that
constitute regions themselves – such as material, symbolic and imaginary spaces.
Accordingly, contemporary media studies must not only ‘cope’ with new spatial
ambiguities. It is also the discipline that has as its very object of study the technological
and cultural processes that produce spatial ambiguities.
Following this line of reasoning, advocating for the importance of the spaces of news audiences
does not mean casting aside everything we know. Rather it points to increasing this as a key
concern, especially if we want to understand the flow, material integration, and social significance
of news and information consumption. In an increasingly complex mediascape, thinking
‘spatiotemporally’ helps us distinguish the unique from the routine, the extraordinary from the
ordinary, and the significant from the mundane.
Acknowledgements
22
This chapter was written as part of the research project ‘The New News Consumer: User-based
Innovation to Meet Paradigmatic Change in News Use and Media Habits’, funded by the
Netherlands Organisation for Scientific Research (NWO) and 10 leading news organizations.
Details on the project – a collaboration between VU University Amsterdam and University of
Groningen – can be found at: news-use.com.
Notes
1. These studies should nonetheless be commended for attending to audiences, which do
not possess the standing in journalism studies they likely should, given their centrality
for journalism’s discursive claims, role perceptions, and financial preservation.
2. Exploration of the materiality of media devices and their interrelation with the spaces
of news audiences is beyond the scope of this chapter. However, thinking through the
association between humans and nonhuman artefacts, how these shape the immediate
socio-spatial context, as well as the broader communicative culture could be fruitful.
3. Outlining the pivotal influences in human geography – the broader field much analysis
in this chapter draws upon – goes far beyond its remit. A useful introduction is
Hubbard and Kitchin (2010).
4. Adams and Jansson’s (2012) conceptual framework is instructive in this regard,
specifying four interrelated analytic trajectories for studying questions of
‘communication geography’, namely: ‘representations’ (places in communication),
‘textures’ (communication in places), ‘connections’ (spaces in communication) and
‘structures’ (communication in spaces).
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