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University of Surrey Management Information System Group 38 Tony, Mark, Jay Jay, Natalie, Bess,

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  • 1. University of Surrey
    Management Information System
    Group 38
    Tony, Mark, Jay Jay, Natalie, Bess, Hebbe

2. 3. INTRODUCTION
Argos was found in 1973
Selling more than 18000 products
From different channel- Retail store- Telephones calls- Online
In 2008, it was the most visited retail website in the UK
4. BUSINESS MODEL
Combine the comfort and the convenience of home selection
Target customer: Everyone
Online catalogue
The catalogue in store
5. INFORMATION SYSTEMS &COMPETITIVE ADVANTAGE
Edge of staying ahead from the direct sales activity
Tesco
Asda
Sainsbury
6. The design
Clear for customers to see and use
Easy for first time buyers or new customers.
Easily purchasable
High quality and quantity of information
Audio catalogue service for disable customers
7. Register

  • System analysis

8. Technical and operational feasibility study 9. A starting point to build up their customers relationship


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