A Short Tale Of The Long Tail

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A short tale of The Long Tail Concept Talk & Discussion by Team bloozl e

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Transcript of A Short Tale Of The Long Tail

Page 1: A Short Tale Of The Long Tail

A short taleof

The Long Tail

Concept Talk & Discussion

by Team

bloozle

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High Demand

Medium Demand

Low Demand

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Digital media

has reduced the cost of

production and distribution

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The Long tail is changing

Longer & Thicker

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The Long Tail

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Metcalf’s Law

The Power of the Network increases with the number of nodes

Really ???

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This ‘enhanced’ Long Tail

has a LOT of NOISEContent SPAM

Content Overload

Welcome to the Real World !

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Need for Content Filters

Dedicated TeamsAlgorithms

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These DON’T work (well)

They are against the principles of the Long Tail as well as

democratization of content

The sheer volumes of the

Long Tail

Machines can never match

Human Thought

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What we need is …

A Long Tail Solution to

a Long Tail Problem

Harness the collective wisdom of

the Long Tail to service them

Let the Consumer filter content for

each other … NOT algorithms

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The key to future consumption of info...

Selecting the right

niche in the Long Tail

Getting quality

content in the niche

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Welcome to

Social ReadingIn the Long Tail

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bloozle

An attempt to harness the collective wisdom

of the long tail

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• You read, rate and tag only a few of your favorite blogs

• You share your favorite reads with friends via our recommend feature as well as GroupFeed

• You get filtered blog content for areas of your interest without having to – Research for content on Google or technorati– Subscribe to a gazillion blogs in your feed reader

• You help others Others help you

Result

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Thank You Team bloozle

harnessing collective wisdom

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Bloozle

Invite only βeta