A Review Of Baidu MapWith Features Like Google Street View, Apple Map Flyover and much more…

Introduction

Baidu is the leading Chinese language search engine with market share over 72%. Although starting as a Google copycat with very similar page layout and features, it has evolved over the years into a full fledged product with a range of functions suitable for Chinese market.

Baidu Map, an equivalent of Google Map, has become a very sophisticated tool set that not only allows users to search for locations, businesses and travel routes, but also displays city map through Google Street View and Apple Map Flyover service.

Legend

1. Search 4

2. Public Transport 5

3. Driving 6

4. Search For Business7

1. Local View 8

2. Traffic Condition 10

3. Tools 11

4. Map/Satellite 12

5. 3D Map14

6. Full View 16

7. Bonus Slide 18

1. Search (Default Page)

Baidu Map’s Search page is the default page. It provides easy navigation to a number of very useful features. First an

foremost, the location search function shows a simple street map.

Search

For

Business

Local View

Search

3D Map

Map/

Satellit

eFull

View

Searc

h

Public

transport

Drivin

g

Traffic

condition

Tools

Mobile app

download

2. Public Transport

Users can type in the starting point and destination to show the right route on map. Information of public transport is

displayed on the left-hand side such as the distance to be traveled by walk, bus or Metro, bus and Metro number, travel time,

even the cost for a taxi ride.

3. Driving

Driving route can be displayed by shortest distance, shortest time and ‘not including express highway’. (*Most of the time the

use of express highway is charged)

4. Search For Business

A example for Search For Business: hotels

5. Local View Search

Local View Search is a powerful feature providing searches for a number of facilities including hotels, restaurants, residential

blocks, bus stops, banks, hospitals, supermarkets, ATM, parking spaces, gas stations, KTV, cinemas, gyms and etc. Searches

can also be made by typing keywords in the search box.

5. Local View Search

Local View Search results for hotels.

6. Traffic Condition

This function displays real-time and predictive future traffic condition. Different colors are used to show different conditions:

‘traffic jam’, ‘slow’ and ‘smooth’.

7. Tools Menu

Tools allow a number of functions including measuring distance, screenshot, dropping pins, share and print.

7. Tools - Pin

Droping a pin is very easy. A pin contains a name and remark.

8. Satellite Map

The Satellite Map cover most cities in China, although its resolution seems a big lower than that of Google Map.

9. 3D Map

3D Map is a very interesting feature, similar to Google Earth or Apple Map Flyover. Street-level scan and special software are

used for modelling and mapping of the building to create the unique hand-drawing effect, however the isometric view means

only one viewing angle is available. Mouse-over can highlight some of the buildings and view the building’s name. Only the

city center of several major cities are covered. Below is a 3D Map screenshot of the famous waterfront in Shanghai – The

Bund.

9. 3D Map

The 3D Map is rendered in very high resolution. This is an enlarged view of Shanghai World Trade Center and Jinmao Building,

the two tallest buildings in the city.

10. Full View

Baidu Map also provide street level navigation function called Full View. It looks very similar to Google StreetView and major

Chinese cities are covered by this feature. Below is a Full View image of Tiananmen Square (Gate of Heavenly Peace).

10. Full View

Nanjing Road in Shanghai. The licensing plats and people’s faces are blurred.

11. Bonus Slide

During the Chinese New Year in 2014, Baidu Map provides a real-time tracking of the largest annual migration. ‘The Chinese

New Year Migration Map’ was updated every hour for eight hours a day, showing hundreds of millions of Chinese people

making the annual journey for their hometowns in order to spend the New Year holiday with their families.

A digital link to your business in China

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