A Qualitative Assessment of a Knowledge Story Process Construction Framework

Khairul Shafee Kalid, Nurzairin Mustafa, Ahmad Kamil Mahmood

Universiti Teknologi PETRONAS

KMICE2014, 12 – 15 August, Langkawi

Presentation Outline

• Background of Study

• Knowledge Story Construction Process Framework

• Methodology

• Narrative Construction Application (NarrateC)

• Result and Discussion

• Conclusion

Background of Study

Knowledge source

KSCP Framework Development (Kalid

and Mahmood, 2012)

Storytized Knowledge

Declarative • facts or information stored in the memory,

that is considered static in nature. • conceptual, propositional or descriptive

knowledge, describes things, events, or processes, their attributes, and their relation to each other.

• Example: J is the tenth letter of the alphabet, that Paris is the capital of France.

Procedural Episodic

Definition of knowledge embedded story

The content of a knowledge-embedded

story is about work related practices which is based on experience (or

occurrence) .

Background of Study

Knowledge source

KSCP Framework Development (Kalid

and Mahmood, 2012)

Storytized Knowledge

Procedural • Procedural Knowledge refers to the

knowledge of how to perform a specific skill or task, and is considered knowledge related to methods, procedures, or operation of equipment.

• Example: How to ride a bike

Declarative Episodic

Definition of knowledge embedded story

The content of a knowledge-embedded

story is about work related practices which is based on experience (or

occurrence) .

Background of Study

Knowledge source

KSCP Framework Development (Kalid

and Mahmood, 2012)

Storytized Knowledge

Episodic • Experience with knowledge • Learned through experience once the topic

is obtained from textbooks, formal training and education (Robillard,1999 cited in Raisinghani, 2006)

Declarative Procedural

Definition of knowledge embedded story

The content of a knowledge-embedded

story is about work related practices which is based on experience (or

occurrence) .

Background of Study

• Knowledge Story Construction Process (KSCP) Framework

– guides the construction and facilitates the transformation of knowledge into a story form.

– Ensure that the element of knowledge is not lost when repackaging into a narrative form.

Story Construction

Workshop

KSCP Framework Development

(Kalid and Mahmood, 2012) Data are collected and

analyzed based on qualitative principles

KSCP Framework Assessment

Background of Study

• This study presents the assessment of Knowledge Story Construction Process (KSCP) Framework.

KSCP

Assessment

Duration

Usage Usefulness

Limitation

Knowledge Story Construction Process Framework

Knowledge source Storytization Storytized Knowledge

Knowledge Storytization

Report Story

Knowledge Storytization

•Begin (Introduction)

Settings, context and characters

Intent

Problems/Conflict.

•Middle (Knowledge)

•Author's journey

•Visualization of concept

•Simplification of concept

•Solutions to problem

•Contextual information

•Ending (Reflective)

Lessons learned

Solutions

Outcome

•Knowledge Story Title

Knowledge Transfer Factors in an IT

Organization

What should I write about En Ahmad? Well, I tell

you a story about En Ahmad's significant

contribution in my eyes. I remember En Ahmad just

came back from a knowledge management course.

When he got back, he introduced changes.

.

.

.

En Ahmad spear headed the knowledge portal

project. In this portal, I am able to know who knows

what in the department. I know what are the

expertise and the skills that each personnel has in the

IT department.

Overall, I think that En Ahmad, has done a lot in

terms of promoting knowledge transfer in the

organization. Even though he is retired, but his

contributions will always be remembered.

Partner Similarity

•Divergence of Interest

Relational Channel

Knowledge Transfer Factors

(cited in Mathew and

Kavitha, 2009)

Story structure Declarative Knowledge Source Story as a collection of events

Knowledge Story Construction Process Framework

Knowledge source Storytization Storytized Knowledge

Scope

Methodology

Development of NarrateC

Participants • Contact • Brief

Participant write story in

NarrateC

Participants interviewed

Data analysis

Phase 1 Phase 2

Seven participants from IT Department

Application representation of KSCP framework

• General • Usage • Usefulness

• Qualitative principles • Interpretive paradigm

Themes

NarrateC Functionality – KSCP Framework

Story Identification • Title • Author • Tag • Knowledge Type • Purpose

Articulate Knowledge Source • List of Main Points

Review Story • Save Draft • Publish • Submit to Reviewer

Knowledge Storytization • Map knowledge to event • Event description

Step 2 Articulate Knowledge Source

Step 3 Knowledge Storytization

RESULTS AND DISCUSSION

Participants

Participant Experience (years)

Jobscope Knowledge Type

I-6 0.9 Lab Management Procedural

I-1 6 IT Support/Helpdesk Episodic

I-2 6 Lab Management Procedural

I-4 8 Audio/Video Management Procedural

I-5 9 Audio/Video Management Declarative

I-7 10 IT Support/Helpdesk Episodic

I-3 15 Audio/Video Management Declarative

Story Construction Duration

1

0.3

0.7

0.3

2 2

3

0

0.5

1

1.5

2

2.5

3

3.5

Declarative Episodic Procedural

STORY CONSTRUCTION DURATION I-3 I-5 I-1 I-7 I-2 I-4 I-6

Time (hours)

Usefulness and Limitation

Code Theme

Assessment

Usefulness

Articulate

Guidance

Limitations

Lack of details

Recommendation Clearer examples

Usefulness and Limitation

Assessment Code Quotation

Usefulness • Describe and express knowledge through the process of mapping

• Useful as a guidance

This model is very useful for me to describe and express my knowledge on AV management. (I-3) I felt that the mapping process is the most important steps where I can further explain in detail about my points very easily. (I-3) Some processes are very helpful and easy to follow. I would never expect I could write a very constructive story. The process guides me through the story construction (I-5).

Limitation • Knowledge and understandable and straightforward

• Unclear on how to map knowledge to an event

The process of mapping and wrapping is quite difficult because the knowledge is understandable and straightforward without any elaborations. (I-2) The mapping step is difficult. I was unsure on what event to match my points. (I-4)

NarrateC Recommendation

Assessment Code Quotation

NarrateC Recommendations • More examples • Clearer examples

I suggest a clearer guideline on mapping the knowledge with some examples (I-4) I recommended to have a flowchart as the final story as it is easier to understand procedural knowledge through this flowchart (I-6).

Conclusion

• KSCP framework is a framework that guides story constructor (e.g the experienced, experts,etc) to demonstrate the knowledge that they own into narrative.

• NarrateC, a web-based narrative construction application, was developed based on the KSCP framework.

• KSCP framework is a useful framework in guiding experienced persons or experts to construct a story based on a knowledge source. – Mapping of knowledge to event step are less understood especially for

procedural knowledge.