A PuBLICATIoN oF THe IoWA ACADeMY oF GeNeRAL …cst.agd.org/pdf/constituents/Region10/iagd winter...

A P u B L I C A T I o N o F T H e I o W A A C A D e M Y o F G e N e R A L D e N T I s T R Y

DENTISTRY...in general

D e n t i s t r y … i n G e n e r a l • W i n t e r 2 0 1 2 1

Winter 2012

the iowa aGD Board of Directors and staff are working very hard to bring our members new opportuni-

ties, more benefi ts and quality continuing education. Th e March 2013 Mastertrack is no exception!!! Many years ago, the March meeting had been considered the iowa aGD’s “annual Meeting” but in years past, we had never really promoted it as such. We are excited about the changes we are making and are looking to make the March meeting the “iaGD annual Meeting”, (in conjunc-tion with our Mastertrack program). We are excited to announce that we will be having exhibits, prize drawings and much more at the 2013 annual Meeting. We will have an extended lunch hour to give our attendees a chance to visit the exhibits, have a relaxing lunch with colleagues and recognize col-leagues celebrating honored years. By visiting the exhibits, you will also have opportunities to win prizes!!! lunch and breaks will be held in the exhibit area, another added bonus to visit your favorite supplier or lab!

Th e Friday lecture (March 8th) is part of our 3-day Mastertrack weekend. We are very excited to bring in Dr. Paul Hansen from the University of nebraska College of Dentistry. Th e title of the presentation is “Diagnosis and restoration of the Dental Wear Patient.” registration will open at 7:15 a.m. on March 8th. Th e exhibits will open at 9:00 a.m. and will be open throughout the day on Friday.

immediately following the lecture, we hope you’ll join us for a social Hour sponsored by sue McFadden & McFadden insurance services. another opportunity to visit with your col-leagues. as you can see, we are making many changes to make the iaGD annual Meeting tHe meeting to attend!

Come join us for a day fi lled with FantastiC continuing education and camaraderie!

About the SpeakerDr. Hansen graduated in 1975 from the University of nebraska College of Dentistry.

He received graduate training at Wilford Hall in san antonio, texas and the University of texas at san antonio from 1981 – 1984. He obtained Board Certifi cation in Prosthodontics in 1986. Dr. Hansen retired from the Us air Force in 1995 aft er teaching prosth-

odontics in several of the air force advanced training programs. He directed the graduate program in prosthodontics at the University of Missouri — Kansas City from 1995-2000. Dr. Hansen developed and ran a private practice in Kansas City from 2000-2007. He is currently the Director of the Prosthodontic section at the University of nebraska College of Dentistry. Dr. Hansen has a private prac-tice in lincoln, nebraska. Dr. Hansen has lectured through out the world on occlusion and rehabilitation.

“Diagnosis and Restoration of the Dental Wear Patient”Friday, March 8, 20138 hours AGD Credit — IDBE pending approval

Th e program will concentrate on the nuts and bolts of full mouth rehabilitation. Where do you begin? How do we develop a treatment plan? What will be our clinical objectives? What materials should we use to return our patients to proper form and function? Th e program is clinically oriented using cases Dr. Hansen has completed over the past 30 years.

insiDe Page

annual Meeting and Mastertrack Course with Dr. Hansen . . . . . . . . . . 1 &3

Th e iaGD Offi cial Website! . . . . . . . . . . . .2Message from the President . . . . . . . . . . . . .2 Mastertrack Course with

Dr. Hansen registration . . . . . . . . . . . . . .3Fall Meeting report . . . . . . . . . . . . . . . .4 & 5acknowledging McFadden insurance . . . .5senator stops by iowa Dental Practice . . .6Goodbye to iowa Dental supply . . . . . . . . 6Joint Council Meeting . . . . . . . . . . . . . . . . . .7aGD new Headquarters. . . . . . . . . . . . . . . .7

Julie Berger-Moore, executive Director6331 tanglewood lane • lincoln, ne 68516

(O/F) 402/[email protected]

Continued on page 3.

2013 iaGD annUal MeetinG Friday, March 8 and

iaGD MastertraCK COUrse March 8-10, 2013

Event ScheduleFriday, March 8, 2013 Lecture course held at Hilton Garden Inn8600 Northpark Drive, Johnston, IA515.270.8890

7:15 a.m. . . . . . . . . . . . . . . . registration7:45 a.m. . . . . . . . . . . . . . . . Course Begins11:45 – 1:15 p.m . . . . . . . . extended lunchA chance to visit the exhibitors AND IAGD members will be honored!1:15 p.m. . . . . . . . . . . . . . . . Course resumes4 p.m. . . . . . . . . . . . . . . . . . . exhibits close 5 p.m. . . . . . . . . . . . . . . . . . . Course adjourns*Coff ee breaks and lunch will be provided

Immediately following the course, please join us for a Social Hour � om

5:15 – 6:30 p.m. � is event is sponsored by McFadden Insurance Services, Inc.

Hands on Course — Limited Space Available Sat., March 9, 2013 • 8 a.m. – 7:30 p.m.Sun., March 10, 2013 • 8 a.m. – 2 p.m.

Held at the Center for Advanced Dental Education, 1233 63rd St., Des Moines, IA

Paul Hansen, DDS

2 D e n t i s t r y … i n G e n e r a l • W i n t e r 2 0 1 2

2011-2012 IAGD offi cers and Board of Directors

� e IAGD O� cial Website!Features you won’t want to miss on the IAGD Website!• register your continuing education courses

online.• Keep track of your iowa Board of

Dentistry’s continuing education requirements.

• Calendar of continuing education courses. • Contact information for your iaGD

offi cers. • Membership Directory.• read past issues of the newsletter under

reports of “Dentistry in General.”• aGD Foundation information. • aGD membership benefi ts.• register online for the aGD national

Meeting.• Consumer information.• news releases.• advocacy with national legislative issues. • aGD library with archives of “aGD

impact” and “General Dentistry.”• Constituent Quick Facts.• Feedback: “Give us your opinion.”

Editor, Jon L. Hardinger, DDS, MAGD

President Carol Moreno, DDs, MaGD1205 n Columbus st. West liberty, iowa 52776-9601 (O) 319-627-2153 [email protected]

Immediate Past President/Treasurerlaila Bollinger, DDs132 e J streetForest City, ia 50436 (O) 641-585-4636Fax: [email protected]

President-electChad Wagener, DDs340 se Delaware avenueankeny, ia 50021(O) 515-964-5482(F) [email protected]

Continuing Education ChairpersonCraig Driver, DDs, MaGD3308 Kimball avenueWaterloo, iowa 50702-5758(O) 319-232-6804(F) [email protected]

Dental Care ChairpersonPhilip andersen, DDs907 Bank Ct.Center Point, iowa 52213 (O) 319-849-1171(F) [email protected]

Legislative Chairpersonstephen r. Th ies, DDs7506 Hickman rd.Des Moines, ia 50324 (O) 515-276-0202(F) 515-276-8074srthis@qwestoffi ce.net

Membership ChairpersonDona W. Prince, DDs, FaGD4220 sergeant rd., ste 100sioux City, ia 51106-4648 (O) [email protected]

Editor/Webmaster Jon l. Hardinger, DDs, MaGD1339 6th st. sW Mason City, ia 50401(O) 641-423-6172 (F) 641-423-6248 [email protected]

Constitution & Bylaws Communications ChairJohn J. arend, DDs, FaGD206 3rd ave neindependence, ia 50644-1950(O) [email protected]

Executive DirectorJulie Berger-Moore6331 tanglewood lanelincoln, ne 68516(O) [email protected]

National Trustee, Region 10Mark Malterud, DDs, MaGD770 Mount Curve Blvd.saint Paul, Mn 55116(O) 651-699-2822(F) [email protected]

Regional Director, Region 10Dean Dutter, DDs3201 Pioneers Blvd, suite 306lincoln, ne 68502(O) 402-441-4400(F) [email protected]

Public Information Offi cerryan Hussong, DDs145 Grace Wood DriveWaukee, ia 50236(O) [email protected]

Mastertrack Committeesteve Burds, DDs1540 High street, suite 201Des Moines, ia 50309(O) [email protected]

Member-At-LargeBenjamin lloyd, DDs3435 spring st ste 1Davenport, ia 52807-2142(O)[email protected]

Member-At-LargeCarlin lawhead, DDs, FaGD315 sycamore streetMuscatine, ia 52761(O) [email protected]

Member-At-LargePatricia Meredith, DDs, FaGD51371 PFP UiHCiowa City, ia 52240Offi ce: [email protected]

Happy Holidays! What a great year to be your President of iaGD! We just completed our fi rst

Mastership track course. Th e participation part of our course was oversold a few weeks

before it began! We had more sign up during the weekend. it is great to be in a participation course where you get to have one on one with a great speaker. i want to thank Dr. Bob Margeas for

putting on an excellent program. i want to thank Dr. Margeas also for providing us with such an excellent facility to use. i can now do a class iV composite as taught and you can not see where the tooth ends and composite begins.

your board also voted to have iaGD be a part of a Coalition for Community Water Fluoridation along with the iDa,

Presidents’ Message

iowa Public Health Dept., iowa section of the american Water Works association, Dr. levy from the University of iowa, and others. it is the beginning stages of organizing and other stakeholders are being invited to join. it is inspiring to hear stories from our own board members who have worked to keep fl uoride in the public drinking water. it is one of the top 10 public health measures taken in the last 100 years. if you have a story to share about what you have done in your community, please contact Dr. Jon Hardinger or myself.

We have several board members attending the aGD leadership conference in Chicago in november. you can be proud of your board representatives. We are a membership driven organization. your thoughts are welcome. Please feel free to contact myself, any board member, or our wonderful executive director, Julie.

I am looking forward to a great 2013 with IAGD and YOU!


Objectives • The ideal occlusion. What are the param-eters that we use to determine the ideal occlusion. We will discuss the joint position that we will use to evaluate the ideal interoc-clusal relationship. We will discuss alternative methods of observing the interocclusal rela-tionship and discuss what is evidence based.

• Fabrication of provisional restorations that will provide the ideal skeleton by which we will reconstruct the patient. We will review how to make a stable interocclusal relation-ship using provisional restorations.

• non carious tooth structure loss. We will look at the means by which we lose tooth structure. This will include abrasion, erosion and attrition. How do we evaluate wear pat-terns and interocclusal wear. Multiple cases will be shown and discussed.

• restorative materials for full mouth recon-structions. We look at different materials and their wear resistance and strength. We will discuss precious metals, non- precious metals, porcelain fused to metal restorations, lithium disilicate ceramics, and zirconia based ceramics.

Hands on TrainingSaturday and Sunday • March 9 & 10, 2013 16 hrs. CE AGD Credit — IDBE pending approval

The hands on session will assist you with:• Fabrication of impressions and pouring casts. • Vertical bruxism and the resulting tooth structure loss. We will look at the definition of bruxism and study the differences between vertical and horizontal bruxism. We will apply the knowledge of the ideal occlusion to the difficult clinical case. We will discuss how to treatment plan the difficult wear case and cre-ate a predictable final result.• The diagnostic mounting. What it is, and what we are looking for?• Hands on mounting the casts, evaluating the accuracy of the mounting, and equilibra-tion of the casts.• The importance of vertical dimension of occlusion.• Hands on fabrication of the indirect pro-visional restorations. We will learn how to make indirect provisionals which will provide us with individual provisional restorations to evaluate esthetics, function, and vertical dimension.• Cases. We will review different difficult cases and how to restore them. We will make this an interactive session where we all will

Course registration Form

Name

Staff

Address City State Zip

Phone Fax

E-mail (required)

AGD # Non-Member: Yes

PAYMENt MEthoDCheck (made payable to the Iowa AGD) Credit Card Credit Card type

Credit Card # Expiration Date Code on back

Credit Card Address (if different from above)

Credit Card City, State & Zip (if different from above)

Phone (if different from above) Fax (if different from above)

Signature Date

“Diagnosis and Restoration of the Dental Wear Patient” with Dr. Hansen March 8, 9 & 10, 2013a block of sleeping rooms have been reserved at the Hilton Garden inn for $109 until February 13, 2013. ask for the iowa aGD rate. to make reservations, call 515-270-8890.

CouRse Fees: aGD Dentists: lecture Only $ 295 non-aGD Dentists: lecture Only $ 595 aGD Dentists: entire 3 day event $1,400 non-aGD Dentist: entire 3 day event $1,800 Includes materials, meals and books. Lodging not included.staff Member/assistants/ Hygienists $ 60 Dental students $ 35 lab techs $ 125 total amount Paid

Please mail registration form and payment to: iaGD, 6331 tanglewood lane, lincoln, ne 68516. register by February 18th to avoid a $45 late fee! a $25 processing fee will be applied for all persons requesting a refund before February 13, 2013. no refunds will be given after February 14, 2013.

“Diagnosis and Restoration of the Dental Wear Patient”Continued from page 1.

have discussions and input. Do we need to remount fixed cases? Will it help with esthet-ics and function?

• review anatomy of the tMJ and associated structures

• review occlusal anatomy. Hands on exercise.

• The equilibration of a patient how can we make it predictable? is the equilibration of a patient necessary? We will review more cases. We know the ideal occlusion for our patients, but how do we apply this knowledge to the clinical setting, and restore the difficult wear and difficult occlusion cases?

The AGD-Iowa is designated as an Approved PACE Program Provider by the Academy of General Dentistry. The formal continuing education programs of this program provider are accepted by AGD for Fellowship, Mastership and membership maintenance credit. Approval does not imply acceptance by a state or provin-cial board of dentistry. The current term of approval extends from 6/1/2011 to 05/31/2013.ID# 219301

PACEFAGD/MAGD Approved6/1/2011 to 05/31/2013

thANK YoU

EvENt SPoNSoR


his deceased associate Paul Polydoran, DDs, while presenting a characterization case. an elderly lady presented with a chipped central incisor that was characterized with dark lines. Dr. Margeas illustrated his technique by mimicking the exact anatomy—a prominent stain line. He was so pleased with the outcome that he brought Dr. Polydoran to take a look and guess which tooth he had restored. Dr. Polydoran happened to guess another tooth, meaning that the restoration was undetectable. Dr. Polydoran continued, however, and addressed the lady, saying, “Would it be worth $10,000 to have your upper teeth made bright and natural again?” she said, “yes, it would, and let’s get started!” so, Dr. Polydoran had been fooled by the perfect restoration, but he had his mind on the patient’s desire for better dental health. Dr. Margeas relished this story, and he was certainly glad that Dr. Polydoran had made the proposal.

Dr. Margeas offered comments on his office, which he said is lean. He follows a rule he learned from his grandmother, who said, “if you see work to do, do it.” He said that his office is cross trained and that he doesn’t have job descriptions that might limit the staff ’s assisting, hygiene, and receptionist duties.

a few of Dr. Margeas’ quotes:• to the patient with new restorations:

“These are jewels, not tools!”• regarding biologic width: “The tissue is the

issue, but the bone sets the tone”• to the patient in need of treatment: “i am

only the referee, and i call them like i see them.”

• to young dentists: “let me save you the heartache: you can’t please them all— some people are going to leave you for $25.”

• Of his resin occlusal buildups: “These are a cheap man’s CaD/CaM.”

Congratulations on a wonderful, informative, and energetic presentation by one of the best clinicians i know.

Jon Hardinger, DDs, MaGDeditor, iowa aGD

www.HenryScheinWeDoThat.com

We can review your practiceto discover

opportunitiesand show you how to

increase profitability

[My Business Challenge]

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• Compare fees to those in your area• Review number of active hygiene patients and effect on production• Evaluate radiography and exams performed against office standard of care• Review percent of patients receiving periodontal treatment

To discuss PRACTICE ANALYSISor other business-enhancing solutionsCall our San Antonio Center • 210-521-0449

PRACTICE ANALYSIS

the iowa academy of General Dentistry (aGD) Fall Meeting was held on Oct. 5 at the Hilton Garden

inn in Johnston, iowa. This was the lecture part of the Mastertrack program, and it continued on through the weekend at the office teaching facility of Bob Margeas, DDs, FaGD. He is a former president and longtime friend of the iowa aGD.

His lecture program began with the diagnosis of various types of tooth wear, including attrition, erosion, abrasion, and abfraction. He defined them and gave clinical examples. He said that the diagnoses of acid reflux and sleep apnea are often missed by the medical community but often seen in our patients. He recommended the selective use of GC Fuji iXtM extra and Ketac nanotM glass ionomers, along with composite resins. He also presented diastema closure with direct resin.

Dr. Margeas also discussed his management of worn dentition and gave

us indications for opening the bite or using orthodontic bite opening to allow for restorative material. He demonstrated how he achieved this with composite resin, especially when staging a case over time. He told us about an online course at www.occlusiondesignvideos.com that can provide specific help with this subject.

He also presented porcelain veneers and distinguished between the feldspathic and the pressed, saying that the former was very thin and subject to breakage before being seated. He reviewed indications, diagnoses, preparations, and delivery of the restorations.

He said he asks bulimic patients how long they’ve had their problem and checks whether his patients have fingernails, as they might be chewing them. He also recommended the Benex extractor for esthetic extraction.

The program was outstanding from a clinical perspective, and from a personal one as well, as Dr. Margeas talked freely about

iaGD Fall Meeting report

Former Iowa AGD President Speaks at Fall MeetingDr. Bob Margeas Hilton Garden Inn Johnston, Iowa • October 5, 2012


iowa aGD Members socialize at reception

Ryan Hussong, DDS, Public Information Offi cer

Steve Burds, DDS, MasterTrack Coordinator

Iowa Editor Jon Hardinger, DDS, MAGD, holds his honorable mention certifi cate for the Iowa AGD newsletter.

Rick Nelson, DDS

Left to right (back row) Steve Burds, DDS; Jon Hardinger, DDS, MAGD; John Arend, DDS, FAGD; Craig Driver, DDS, FAGD; Rick Nelson, DDS; (fr ont row) Carlin Lawhead DDS; Carol Moreno, DDS, MAGD; Ryan Hussong, DDS; and Executive Director Julie Berger-Moore.

Iowa AGD Executive Director Julie Berger-Moore and President Carol Moreno, DDS, MAGD, pose with the Constituent Award.

Carlin Lawhead, DDSKarla Bechtold, DDS

He introduced his daughter, an iowa state University architecture student, who was fresh from a school landscape presentation.

i also met a couple of runners at this meeting. Phelan Th omas, DDs, talked about it at lunch, and the youthful Karla Becthold, DDs, who is also a runner, was at the reception from Hinton. later, we were talking with roberto Moreno, DDs— son of iowa aGD President Carol Moreno, DDs, MaGD—who as a student athlete at iowa state University ran a mile in just more than four minutes.

i also met executive Director Julie Berger-Moore’s mother, Carol, who had come along to assist Julie for the weekend and see relatives.

Th e iowa aGD Fall Meeting was followed by a reception sponsored by Dental Prosthetic services (DPs), and many dentists lingered around aft er the course.

i spoke to Don Good, DDs, who had recently added an associate to his ames practice. He said he liked that his agreement includes a $25,000 payout for each party if they don’t wish to continue. He also said that he saw Bob shirley, DDs, at a recent craft sale and gave him a big hug. Dr. Good said that Dr. shirley really missed his eldora practice!

i also met rick nelson, DDs. Our paths had last crossed in nashua, where his late father practiced veterinary medicine and i practiced a block away at that time.

IAGD acknowledges Sue McFadden Insurance Services

an overlooked part of our organization is the quiet work sue McFadden has done to support

membership in the academy of General Dentistry, in that her company has sponsored the membership dues for the senior dental students at the University of iowa College of Dentistry for the past 5 years Th ese students had not declared going on to a specialty, and many of them continued in setting up private practice in iowa and becoming aGD members.

Th e iaGD wishes to acknowledge McFadden insurance’s support of these student members who are taking the ranks of new aGD members in general dentistry.

McFadden insurance services is also the preferred provider for the iowa Dental association and off ers the Professional Protector Plan for iowa Dentists, which is an insurance policy combining professional liability, general liability, property coverage, employee dishonesty, etc., into one comprehensive package at very competitive rates. Th e policy can also be written with just liability coverage for those who do not need/want the property coverages. sue has been working for the iowa Dentists for over 20 years and dentists are her only business. Her contact information is sue McFadden, McFadden insurance services, inc. P.O. Box 57100 Des Moines, iowa 50317 Phone: 1/515/266-4570 toll-Free: 1/866/900-4570 Fax: 1/515/266-4526 e-Mail: [email protected] iaGD editor, Jon Hardinger


i heard about it on sept. 10, and i remember where i was. i was sitting at my desk, and Henry schein representative Brett Drea said, “i am not an ambulance chaser in telling you this, but my manager said that iowa Dental supply (iDs) was purchased by

Patterson Dental, effective immediately!” i was shocked, but i did not want to show it. i thanked him for the warning and let

him know that i excused him for passing on information that might benefit him if iDs was indeed no more. after he left, i checked the iDs website and saw the official announcement redirecting visitors to the Patterson website. it read that business would continue as usual.

i was still in shock—speechless, in fact! i could not fathom how to express myself, so i showed the website announcement to my office staff so they could read it for themselves. everyone was shocked—except my ordering assistant. she said she had expected it, explaining that everything small gets eaten up by big companies. Haven’t we seen the trend ourselves?

i remember having a conversation about the sudden death of a man, and the person to whom i was speaking said, “Who is going to do what he did for me now?” He then corrected himself: “i am ashamed to say that all i am thinking about is myself!”

When i got the news about iDs, the central vacuum line in my office’s fourth operatory was broken—which meant we could not use the room—and the Pelton & Crane part had been ordered before the big acquisition. it seemed strange that i was concerned about my operatory—but that concern was necessary.

so, i called central operator at Patterson, and a male voice answered:“Patterson Dental supply.”

“Hello, this is Dr. Hardinger from Mason City. i need the service department.”“i will get them for you right away, Bro.” “Uhh … what did you say? Did you call me Bro?” “yeah!” i laughed out loud, amazed. i have been doing business with iDs for almost 30 years,

and they always called me Dr. Hardinger. early on in my career, soon after dental school graduation, Dick Cacciatore of iDs greeted me as Dr. Hardinger and said, “it took a lot of hard work to earn that degree. you deserve to be called doctor.” it will take some time to get used to this phone operator, whom i have never met, calling me Bro! nevertheless, Patterson said the parts would be located and installed soon.

When i asked 3M sales representative Carla stallman about the sale of iDs, she said, “These two companies have been my working partners for many years, and i think they are both great. i like them both equally. it is like a marriage of my best friends.”

“That is the best way to think of it,” i said, “the coming together for good.”i can’t say goodbye without acknowledging a few of the many at iDs. Carl and noche

Cacciatore founded the company in 1935. Carl’s daughter, Mary, and noche’s sons, Dick and lou, were the second generation. lou’s sons are Mike and rick. Dick helped me draw up plans for remodeling my office in nashua. We cut through a wall to make the traffic flow better for the staff, and the changes served me for many years.

sales representative Don Graziano helped me get started in assuming a practice in nashua in 1979, and i was touched when he got me a little bouquet of flowers after my daughter rachel was born in 1980. tom tice was my sales representative in Mason City, and i felt like he was teaching me a continuing education (Ce) class as he cycled through the various disciplines of dentistry over the years.

i will always remember sept. 10, 2012, and where i was when i first heard this news. Goodbye, iowa Dental supply—it has been great doing business with you. They were my dental family.

Jon Hardinger, DDs, MaGD, editor, iowa aGD

advocacy Update

senator stops by Iowa Dental Practice

On Oct. 11, 2012, U.s. sen. Chuck Grassley (r-iowa) visited the Des Moines, iowa, office of stephen r.

Thies, DDs, legislative chair for the iowa aGD. at the time of the visit, Grassley was the ranking member of the senate Judiciary Committee and had been conducting an investigation into abuses of the Medicaid system by corporate dental chains.

as an attendee of the aGD Government relations Conference, a Great Dentist Goes to Washington, Dr. Thies understands the importance of good relationships with legislators. He first met Grassley during the aGD 2011 Government relations Conference as part of a delegation that discussed repealing the McCarran-Ferguson act.

after meeting Grassley’s staff at the aGD 2012 Government relations Conference, Dr. Thies invited the senator to visit his practice while Congress was in recess. While Grassley was in Des Moines for other legislative activities, he made time for an office tour and some interaction with patients. although he had been to dental offices for treatment, the senator said he had never before seen “behind-the-scenes” activities like sterilization and laboratory procedures.

During the visit, Dr. Thies presented the senator with copies of two aGD white papers—“White Paper on increasing access to and Utilization of Oral Health Care services” and “Barriers and solutions to accessing Care.” He explained the dental profession’s concern about patients’ access to quality care from dental team led by a trained dentist. Dr. Thies also raised the issue of burdensome student loan debt, which may limit practice decisions for dental graduates. Grassley was receptive and concerned about the issues facing dentistry.

sayinG GOODBye tO


academy of General Dentistry Joint Council Meeting

i would like to report on the biannual academy of General Dentistry (aGD) Joint Council Meeting, held from

sept. 27 to 29, at the renaissance Chicago Downtown Hotel. i currently serve on the Communications Council, which covers marketing, technology, and publications.

We had a lot of activity at the session, working on the exciting new Web page that will simplify the current cumbersome site, and discussing various articles to be published in AGD Impact and General Dentistry. We also met the managing editors for General Dentistry and AGD Impact, tiff any slade and Beth Garcia, respectively. additionally, aGD editor roger Winland, DDs, Ms, MaGD, reported that we are looking for an associate editor.

Th e 2012 July/august issue of General Dentistry featured articles submitted by the american academy of Periodontology (aaP). Th e staff is currently working on a future issue with the american association of Oral and Maxillofacial surgeons (aaOMs). Further, there will be a bonus issue of General Dentistry in July 2013 and a separate issue for august 2013. Th e Communications staff has reached out to an organization of dental offi ce managers about contributing to articles to AGD Impact.

in regards to using the fl agship publication of the aGD, General Dentistry, i would like to refer you a few years back to a July/august 2008 by James Pavlatos, DDs, “Oral care protocols for patients undergoing cancer therapy.” it happened that one of my patients developed oral squamous cell carcinoma, and i remembered this article and used it to explain to her the practical day- to-day management of her oral needs. an added bonus occurred when i related this to my Joint Council colleagues. Th ey referred me to the author directly, and we had several informative conversations about cancer management. another more recent General Dentistry article i shared with my dental hygienist was on lasers in periodontics, “eff ectiveness of lanaP over time as measured by tooth loss” (March/april 2012). Th is was useful because my offi ce is looking into laser therapy.

Th e marketing part of our council also discussed successful public promotions, including the ad Council’s recent launch of its campaign for the Partnership for Healthy Mouths, Healthy lives. Th e accompanying videos are available at www.2min2x.org. We also had a presentation on our organization’s growing social media activities, including Facebook, twitter, and linkedin.

aGD spokespersons and leaders respond

to current issues that are carried forward by the print and visual media. Th e value of this can be understood by comparing it to the cost of advertising the same information. Plus, it is a great value to the profession.

Th e publications and technology parts of our council also heard reports about aGD bloggers and podcasts. We discussed the use of current technology to promote our publications as well. One suggestion was to make aGD publications available on iPads and Kindle Fire readers like other newsmagazines. We hope to off er this for our members who rely on these devices for current publications. George Boyle, our staff technology specialist, quoted some vendors in this fi eld. We can be highly sophisticated and include live links and videos in the electronic issues, and each of these features would add to the cost per issue. Mr. Boyle also told us about the redundant computer backup system that is now used to prevent more losses

like the one that occurred last year with a couple of podcasts. Our publications include self-instructional exercises found in General Dentistry, which has continued to grow in subscribers.

Our council also had combined sessions with the annual Meetings and Dental education councils. We also met in Joint Council, where interim executive Director larry rosenthal, PhD, gave a presentation on strategic planning, and a representative from Kantar Media presented her fi ndings from a recent survey on the value and usage of aGD membership services.

i urge my readers to use the resources available to them through publications and other services to keep current with their dental practices.

Jon Hardinger, DDs, MaGDCommunications Council representative

AGD Headquarters Purchases New Building

the academy of General Dentistry (aGD) has purchased its own building in the West loop neighborhood of Chicago, at 560 W. lake st. according to aGD President Jeff rey Cole, DDs, MBa, FaGD, the purchase will eventually result in savings that

will be used to fund member services.Th e academy of General Dentistry (aGD) has found itself a new home.earlier this year, the organization purchased its own building in the West loop

neighborhood of Chicago, at 560 W. lake st.according to an editorial in the October issue of aGD impact by aGD President Jeff rey

M. Cole, DDs, MBa, FaGD, the aGD has operated out of a rented space since it was founded 60 years ago. Th e lease on the current aGD Headquarters, located in the american Dental association (aDa) building at 211 e. Chicago st. in Chicago, expires in 2014.

Th e 560 W. lake st. property was recommended by the Board of trustees’ real estate task Force, which was formed in 2007. Th e aGD settled on the property on aug. 3, 2012, and the task force is working with aGD staff , as well as a team of interior designers, to plan a work space in the loft -style building.

Th e aGD will realize a positive cash fl ow of $500,000 seven years aft er the purchase date, Cole says, and those savings will help the organization fund its member services.

He says the move will also benefi t the aDa, which can now secure a new tenant for the aGD’s current space at a higher rate.

Delta Jet, O’ Hare International Airport Chicago. IL

oRAl ARtS DENtAl lAboRAtoRY6701 Chavenelle RoadDubuque, IA 52002563-556-1911

tRAChSEl DENtAl StUDIo1834 15th Street, N.W. Rochester, MN 559011-800-831-2362 • 507-288-2362

iowa aGD 6331 tanglewood lane lincoln, ne 68516

Patrons

Opinions expressed are those of the writer and not necessarily those of the IAGD Board.

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