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A perfect arena for events

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One destination – two countriesChoose Skåne and you’ll get Denmark too. The countries are less than half an hour apart thanks to the Öresund Bridge. Bring your event to Skåne and tap into a market of 3.6 million people.

The Swedish Open tennis championship in the seaside town of Båstad attracts some of the game’s biggest names.

Skåne – an eventful part of Europe

re you looking to hold an exceptional event? Then look no further than Skåne, in southern-most Sweden. An expansive economy and

excellent links to the world have made Skåne one of Europe’s top events destinations. Located at a busy international crossroads, we are the perfect choice for conferences, trade fairs, and sporting and cultural events.

Access is easy from all parts of Europe. Scandinavia’s largest airport is just 20 minutes away in Copenhagen. An excellent public transport network provides rapid transit. Combine this with one of the safest environ-ments in Europe and you truly have the best of both worlds.

Inspirational settingAn array of modern arenas makes Skåne an ideal location – whether for a major conference or small meeting. Malmö, Lund, Helsingborg and Kristianstad all have top-class venues.

Facilities are close to city centres, within easy reach of hotels and shopping. Accommodation ranges from five-star hotels to budget alternatives.

Major successes include the 2011 World Scout Jam-boree in Kristianstad, which attracted 38,000 young participants and tens of thousands of visitors, and the 2011 men’s World Championship in Handball.

Combining centuries of heritage with contemporary facilities and first-class service, Skåne is a natural meet-ing point. An inspirational setting for your event.

FACTS

Recurring events• FalsterboHorseShow• SwedishOpen(tennis)• ÅhusBeachHandball• Lundaspelen(handball,basketball)• MalmöOpen(world’ssecond

largestdisabledsportingeventaftertheParalympics)

• NordicGame(Scandinavia’sbiggestgamingtradefair)

• NordicWeek(sailing)

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kåne attracts elite sportsmen and women from around the globe and hundreds of thous-ands of visitors annually to watch everything

from football and golf to orienteering and beach volley-ball. The sporting heart of southern Sweden has a proud track record of hosting sporting activities of all sizes.

A superb range of modern indoor and outdoor arenas spoils event organisers for choice. Since opening in 2009, the Swedbank Stadium in Malmö has staged premier events including the UEFA European Under-21 Football Championship Final in 2009.

Crowd-pulling eventsNearby, the state-of-the-art indoor Malmö Arena was the venue for the 2011 men’s World Championship Final in Handball. The championships, held across Skåne, attracted 130,000 spectators to the region. The Swedish Open in men’s and women’s tennis is a July crowd-puller in the seaside town of Båstad.

Skåne has one of Europe’s highest golf course den-sities and has hosted the Scandinavian Masters at Barsebäck Golf Club. Two 18-hole championship golf courses stand side by side at the newly opened PGA of Sweden National course at Bara, outside the university city of Lund.

Equestrian pursuits are high on the agenda. The Falsterbo Horse Show attracts more than 60,000 visitors and the European Eventing Championships in 2013 will take place in Malmö, just 15 minutes from the renowned Flyinge Equestrian Centre, one of the world’s oldest stud farms.

With almost 400 kilometres of beautiful coastline, it is no surprise that water sports are a major attraction. Malmö staged the 2005 America’s Cup selection regattas and Helsingborg is home to one of Scandinavia’s finest marinas.

The world’s fastest racing yachts jostle for position outside Malmö during the 2005 America’s Cup selection regattas.

Golfer’s paradise: Skåne is home to 70 golf courses.

Falsterbo Horse Show attracts equestrian lovers

from worldwide for a week every July.

At the heart of the actionFACTS

Past events• LouisVuittonActs6&7ofthe 32ndAmerica’sCup2005• europeanWomen’sHandball Championship2006• IndoorBandyWorld Championship2006• europeanMastersGames2008• Ju-jitsuWorldChampionship2008• UeFAunder21championship2009• Men’sWorldHandball Championship2011• WorldScoutJamboree2011• InternationalWhiplash TraumaConference2011

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orld-class conference facilities, excellent value for money and exceptional customer service make Skåne an unbeatable location for

congresses, exhibitions and meetings. Copenhagen Airport, a mere 20 minutes from Malmö by rail, four regional airports and highly efficient train, road and ferry links offer easy access to international travellers.

diverse range of venuesA diverse array of venues includes the new Malmö Convention Centre and Concert Hall, due to open in 2014. A state-of-the-art congress centre is also under construction in Helsingborg. How about holding your event 190 metres above the sea in the spectacular, 54-storey Turning Torso skyscraper in Malmö? Or at the grandiose Örenäs Manor House near Landskrona? Or among the treetops at Hovdala Treehouse near Hässleholm? Lund University also offers a variety of facilities tailor made for congresses and meetings of all sizes.

Superior conference facilities are also available at many larger hotels. A wealth of overnight accommo-dation is available to suit every budget.

simplicity and experienceEvents in Skåne are easy to organise. The region has extensive experience of hosting events – from con-gresses for thousands to meetings for half a dozen. Major events include the 5th International Whiplash Trauma Congress in August 2011 at Lund University and the 17th Assitej World Congress in Malmö. Event in Skåne can provide advice and contacts. Convention bureaus in Malmö, Helsingborg and Lund can help to arrange congresses, meetings and other events. Their enthusiastic and knowledgeable staff stand ready to assist you.

Slagthuset in Malmö can cater for exhibitions, trade fairs, conferences and musical and comedy events - to name a few.

The magnificent Turning Torso skyscraper, designed by Spanish architect Santiago Calatrava, towers above the Malmö skyline.

The Glasklart restaurant and conference centre in

Malmö’s Western Harbour offers an imposing setting for

meetings of many sizes.

Tailor made for conferencesFACTS

quick facts for event organizers• 3.6millionpeopleintheregion• ClosetoScandinavia’slargestairport• World-classarenas• Safe,secure,sustainableenvironment• 30,000beds

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rom rock music and opera to medieval churches and fine art, Skåne has a vibrant cultural scene to suit every taste. Home to

tens of thousands of art lovers, Skåne is a superb place to stage inspiring events, exhibitions and performances.

The Sofiero Palace by the sea in Helsingborg also attracts internationally acclaimed music stars, painters and sculptors to its magnificent grounds.

Innovative and diverseBubbling with musical talent, Malmö is one of Northern Europe’s pop music hotspots. Skåne’s eclectic youth culture takes in everything from innovative hip hop to skateboarding at Stapelbäddsparken in Malmö.The Siesta rock festival in Hässleholm attracts 10,000 music fans.

Opera houses in Malmö and Helsingborg and a suite of concert halls cater for more classical tastes. Cultural venues range from Rinkabyfältet, host site for the World Scout Jamboree 2011, and O-Ringen 2014, the world’s largest orienteering festival, to the Malmö- mässan Exhibition and Convention Centre, where a major Tutankhamen exhibition will take place in 2012.

art for allKonstrundan, a ten-day art tour held across the region every Easter, showcases hundreds of artists and is a highlight of the regional arts calendar The Kivik Apple Market in late September, at the end of the Swedish harvest season, is a unique event where exhibits include “apple art” – pieces of apples turned into giant mosaics resembling paintings. The market attracts 25,000 visitors from far and wide.

In Sweden the summer is short but sweet. Christinehofs Ekopark in Brösarp is a stately home that stages activities ranging from congresses to conferences and workshops.

The Venturo building, designed by Matti Suuronen, at Kivik Art Centre (top), the Stapelbäddsparken skateboard park in Malmö (above) and a performance at Skåne Dansteater (right).

A taste for culture

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gleaming array of state-of-the-art arenas makes Skåne shine as an events destination. Whether a conference or sporting occasion, or

trade fair or meeting, your event is destined to succeed at our top-class venues.

Global superstars like Lady Gaga, Bob Dylan and Elton John have headlined concerts at the new 15,000-capacity indoor Malmö Arena. The multi- purpose arena offers an exciting stage for concerts, musicals and sporting events.

Cutting-edge facilitiesThe multi-purpose Helsingborg Arena, also under construction, will be an ultra-modern facility in the centre of town, close to shops and restaurants.

In Ängelholm, 40km up the coast, the impressive glass and steel Lindab Arena can cater for crowds of more than 5,000 and is the home of ice hockey team Rögle.

The highly flexible Kristianstad Arena has capacity for 5,000 people and hosts concerts, sporting activities, conferences and meetings. In Lund, the purpose-built Färs och Frosta Sparbank Arena holds up to 4,000 people. Located in the heart of the picturesque univer-sity city, just 15 minutes by train from Malmö, it offers easy access to a full range of amenities.

Built in 2008, the Färs & Frosta Sparbank Arena in Lund is a modern venue that stages conferences, meetings and sports and cultural events.

The 21,000-seater Swedbank Stadium in Malmö has conference rooms for small and large meeting, as well as concert, exhibition and trade fair facilities.

Array of modern arenasFACTS

spectator capacity of new arenasmalmö arena:15,000Färs & Frosta sparbank arena, lund:4,000lindab arena, Ängelholm:5,000swedbank stadium, malmö:24,000kristianstad arena:4,600helsingborg arena (2012):6,000

FACTS

Upcoming events• eMFälttävlan2013

• europeaneventing

Championships2013

• WorldSkills2012

• eCSS2015

• ISBe2012

• CleanMed2012

• Tutankhamun2012

• O-ringen2014

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Event in Skåne, the region’s official events agency, works to make Skåne a leading venue for top Swed-ish and international events, trade fairs and conferences. Our mission is to attract events and then let the market take care of them. If you’re planning an event in Skåne, we’ll be happy to help.

Go greenDestinations and travel times by train

Amsterdam .............................................................. 11:15 Hamburg ...........................................................................4:45 Berlin ........................................................................................6:55 Cologne/Bonn ..........................................................9:00 Paris (overnight) .............................................. 16:00 Prague ............................................................................... 12:00 Stockholm ......................................................................4:30Copenhagen ................................................................0:30

By airOur airports

Copenhagen Kastrup .......International Malmö ...................International/domestic Ängelholm .................................................... Domestic Kristianstad ................................................. Domestic

By ferryRoutes and crossing times

Helsingør–Helsingborg .............................0:20 Travemünde–Malmö .....................................9:00 Sassnitz–Trelleborg ..........................................4:00 Rostock–Trelleborg ...........................................5:30 Świnoujście–Ystad .............................................6:15 Oslo–Copenhagen (overnight) 16:30

Amsterdam ...................................................................1:25 Beijing ....................................................................................9:45 Berlin ........................................................................................1:00 Brussels ................................................................................1:30 Cologne/Bonn ..........................................................1:20 Dublin .....................................................................................2:10 Edinburgh .........................................................................1:50 Geneva .................................................................................2:00 Helsinki ................................................................................1:40 Istanbul ................................................................................3:15 London ..................................................................................1:50 Madrid ...................................................................................3:10 Milan ........................................................................................2:00

Moscow ...............................................................................2:40 New York...........................................................................7:35 Oslo ...........................................................................................1:10 Paris ...........................................................................................1:55 Prague ....................................................................................1:20 Riga .............................................................................................1:30 Rome ........................................................................................2:40 Stockholm ......................................................................1:10 Tallinn .....................................................................................1:40 Tokyo .................................................................................. 11:25 Vienna....................................................................................1:50 Vilnius ....................................................................................1:35 Warsaw .......................................... 1:30

At the centre of EuropeDestinations and flight times

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