A New Way to Enjoy Coffee Flavor! - Swiss Valley Farms · A New Way to Enjoy Coffee Flavor! ......

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J a n u a r y 2 0 0 8

A New Way to Enjoy Coffee Flavor!

page � SWISS VaLLEy FarMS DAIRYMAN

Published Monthly by:

Swiss Valley Farms Cooperative

P.O. Box 4493 Davenport IA 52808

563.468.6600 FAX 563.468.6613

www.swissvalley.com

Nancy FeeneyEditor/ Member relations Mgr.

Karen BohnertMember relations assistant

Swiss Valley Farms, Co. will produce, distribute and sell value-added, quality products for our:

Customers & ConsumersOwner/MembersWorkforce

Swiss Valley Board OfficersPresidentPam Bolin................................................Clarksville, IaVice Presidentrandy Schaefer....................................Blue Grass, IaSecretaryJeff nimtz............................................Monticello, WITreasurerJames Schmitt.............................................Sherrill, Ia

Swiss Valley DirectorsLoyde M. Beers.......................................Eastman, WIDonald Berlage......................................Elizabeth, ILSteve Klug.....................................Spring Grove, MnDale Humpal.........................................ridgeway, IaFrancis Leibfried..................................Cuba City, WIG. Joe Lyon....................................................Toledo, IaJim Oelfke............................................Hamburg, MnDonald Peterson....................................Cashton, WIPatrick Schroeder..............................Lancaster, WIEugene Smith........................................Clinton, WIWilliam Strief..................................................Farley, Ia

a solid yearfor Swiss Valley Farms

Despite battling increasing manufacturing costs, Swiss Valley Farms had very good

financial results for Fiscal 2007. As a result of these profits, members of the Swiss Valley Farms Board of Directors voted to pay out to co-op members .20/cwt patronage for milk sold to the cooperative in this past fiscal year. Of this amount, .07/cwt will be paid out in cash to members in March 2008.

As everyone is aware, it wasn’t one of the easier years in which to make a profit. The increased energy costs continued to translate into more expensive inputs for everyone in business. We would like to express our gratitude to the Swiss Valley Farms Management Team and to all the co-op’s members, milk haulers and the employees at all our plants and offices. It took a well-planned team effort to contain these rising costs and improve efficiencies at all our locations. Good job, everyone!

Another bright spot in Swiss Valley’s year was the excellent product

awards that we continued to win on various levels. Having the Master Cheesemaker at the Wisconsin State Fair, Jim Klein from our Platteville Swiss cheese plant, was an outstanding highlight. All our cheeses placed well through out the year and our cultured and fluid products received great recognition at the World Dairy Expo.

The year ahead will be full of new challenges as well as some of the same old challenges that rear their heads month after month. But as long as our members keep providing quality milk for our plants, our Management Team and employees will continue to look for new ways to be more efficient while producing value-added dairy products for our markets.

Let’s continue to pull together as one and remain a strong force in the Midwest marketing area.

May 2008 be a healthy and prosperous year for you all.

Swiss Valley Farms Co-CEO’s J. Gordon Toyne & Donald Boelens

JANUARY 2008 page �

CraVelaTTedrink what you crave

Americans can’t seem to get enough coffee. Coffee shops are popping up everywhere, along

with new flavors and formats. It all started with the hit TV show “Frasier” in the ‘90’s, where everyone hung out in a coffee shop. That was a change from the ‘80’s hit show, “Cheers”, where the group hung out in a bar.

The trend toward coffee was accelerated by Starbucks, where they created a coffee “experience” in their hip cafes. Starbucks currently has 15,000 coffee shops around the world, with 2/3 of them in the U.S. Their long-term goal is to have 40,000 shops. (In Davenport, Iowa, Starbucks has increased from 1 to 6 shops in less than three years!) Starbucks charges up to $5 per item for hot and cold coffee drinks.

Twenty years ago, coffee was something that was simply hot and black. Now there are a wide variety of types of coffee (lattes, cappuccinos, espressos, iced coffee), a wide variety of coffee flavors (such as Pumpkin, Egg Nog, and Cinnamon for the holidays) and numerous packaging formats (plastic, glass and aluminum).

McDonald’s achieved record sales and profits during the past year, and their introduction of Iced Coffee is a significant contributor to that growth. At most McDonald’s restaurants, you can order Iced Coffee in Regular, Vanilla, or Hazelnut flavors. They have plans to introduce more coffee drinks in 2008.

The really good news for dairy producers is that MILK is a key part of the reason for the growth of coffee drinks! The inclusion of milk has made the drinks more palatable to a wider audience and brought in a huge number of consumers who previously never drank coffee. It

has been reported in reliable sources that Starbucks uses more milk than coffee every year.

The “ready-to-drink” coffee market is defined as products that are pre-packaged and have the cream, sugar and flavor already added, and sales have grown to over $1 billion dollars per year in the U.S.

Original Launch in 2006

In response to this consumer trend, Swiss Valley introduced Coffee Flavored Milk in February 2006. Since it was in a traditional format (paper quarts) we gave it a traditional name (Coffee Flavored Milk), and a traditional package design. Although it was a good tasting product, the packaging format of paper quarts was not in line with consumer needs. In the coffee drinks category, consumers demand a product in a single-serve container that can be consumed on the go.

The paper quart packaging format also limited distribution to grocery stores, and this is a product that has significant potential in convenience stores and vending machines. As a result of all these issues, the original Coffee Flavored Milk was on the market only two months before being discontinued.

Re-Launch in 2008

For the re-launch of a coffee flavored product, we are applying the lessons learned from the original product introduction. The new coffee and milk product is named Cravelatte (pronounced crave-a-lot-tay), and it will be available in clear plastic pints so it can be consumed on the go.

The product is made using 1% Lowfat milk, so there are only 2.5 grams of fat and 160 calories per serving. This

Story Continues on Pg. 9

District 11 Year Award

Danz, James ALivingston, WIHenkel, ArlynFennimore, WI

Henkel, Shannon AFennimore, WI

Kohout, Kenneth JMontfort, WIS & S FarmsLancaster, WI

Veech, Richard & KimLancaster, WI

Weier, Mark & SarahDodgeville, WIYoder, Levi E

Stitzer, WIZart, John & Lynn

Fennimore, WI

� Year AwardJohnson, R. Allen

Platteville, WIJohnson, Richard

Platteville, WI

Martin, Albert & ArleneFennimore, WIMeier, CherylGlen Haven, WI

Raisbeck, Julie & CharlesBloomington, WI

Sullivan Farms 4 LLCMineral Point, WI

� Year AwardMaple Farms Partnership

Glen Haven, WI

5 Year AwardBren Mar Farms Inc.

Lancaster, WILazy M Farm LLC

Stitzer, WI

6 Year AwardJames, DennisDodgeville, WI

James, RobDodgeville, WI

Latham Dairy LLCBoscobel, WI

Pluemer, Kenny & KarenPlatteville, WI

7 Year AwardBierman, CarolynBloomington, WI

Bierman, Michael & CarolynBloomington, WI

9 Year AwardNies, Robert & Loree

Prairie Du Chien, WI

11 Year AwardAdams, Douglas R

Lancaster, WIAdams, LorrieLancaster, WI

Adams, Paul JLancaster, WI

1� Year AwardBuretta Dairy Farms

Fennimore, WIPluemer Farms LLC

Livingston, WI

14 Year AwardJon Dee Acres LLC

Livingston, WISchier, Bill

Glen Haven, WI

Schwantes, JamesGlen Haven, WI

Schwantes, Terry LBloomington, WI

Schwantes, WilliamGlen Haven, WI

White’s Pleasant ValleyFarm

Mount Hope, WI

15 Year AwardPagenkopf, Dan & Nancy

Lancaster, WI

19 Year AwardBreitsprecker, Gerald & Judy

Lancaster, WI

�� Year AwardCliff, Bernard & Linda

Bloomington, WI

�0 Year AwardMeier, Mike & Cheryl

Glen Haven, WI

�1 Year AwardSchier, Reggie & Mary Lee

Glen Haven, WI

swiss valley farms celebrates34 years of quality milk awards

disTriCT MeeTing CoVerage

The 2007 Swiss Valley Farms district meetings are finished and mark 34 years of Blue Ribbon Quality Milk Awards. Co-op members work hard year around to meet Swiss Valley Farms quality milk standards. The end result of all of this effort is millions of pounds of high quality milk that Swiss Valley Farms turns into delicious

dairy products.

The name of Quality Awards winners begin below. The list is presented chronologically in order of the district meeting dates. Swiss Valley Farms applauds everyone who received awards this year. Good luck in the coming year with your quality milk production.

District 1: 19 Year Award:Gerald & Judy BreitspreckerLancaster, WI

District 1: 23 Year Award:Bernard & Linda CliffBloomington, WI

District 1: 5 Year Award:Lazy M Farm, Herman Maier Stitzer, WI

District 1: 30 Year Award:Mike & Cheryl MeierGlen Haven, WI

District 1: 15 Year Award:Dan & Nancy PagenkopfLancaster, WI

District �1 Year Award

Mc Comish, Joseph TShullsburg, WI

Mc Comish, Tim GShullsburg, WIMiller, Ellen J

East Dubuque, ILMiller, Robert MHazel Green, WIMiller, Robert PEast Dubuque, IL

Miller, RockieBelmont, WI

Miller, Shelly MHazel Green, WI

Miller, Thomas AHazel Green, WI

� Year AwardSchollmeyer, Aelred

Shullsburg, WISchollmeyer, David

Shullsburg, WISchollmeyer, William

Shullsburg, WITheill Farms

East Dubuque, IL

� Year AwardEndless Horizons Inc

Cuba City, WI

4 Year AwardBusch, James D

Cuba City, WI

5 Year AwardLeibfried Farms

Cuba City, WI

6 Year AwardBanis Borkeld Dairy LLC

Darlington, WISchollmeyer, Aelred

Shullsburg, WISchollmeyer, David

Shullsburg, WISchollmeyer, William

Shullsburg, WI

7 Year AwardJ & M Farm

Hazel Green, WI

8 Year AwardKaiser, Tom & Julie

Cuba City, WILeahy, Mike Jr

Gratiot, WIPlacke Farms Inc

Cuba City, WI

15 Year AwardBudden, GaryCuba City, WI

16 Year AwardTheill, RandyCuba City, WI

17 Year AwardBuschy Acres Dairy LLC

Cuba City, WI

19 Year AwardTranel, Dan JCuba City, WI

�1 Year AwardKunkel Farms PartnershipCuba City, WI

�4 Year AwardHamilton, John W & Evie

Cuba City, WI

�7 Year AwardHamilton, William J

Cuba City, WI

�9 Year AwardPleasant-View Dairy

FarmCuba City, WI

District �� Year AwardSchneider, Philip

Sterling, IL

9 Year AwardGroezinger, Norman

Stockton, IL

11 Year AwardPearce, Richard J

Elizabeth, IL

19 Year AwardBohnerts Jerseys

East Moline, IL

�� Year Award

Flikkema, HubertFulton, IL

�� Year AwardBelt, Frank LMorrison, IL


Bill, Bobby & AmieStrawberry Point, Ia

Blume, Don RGuttenberg, Ia

Blume, Michael DGuttenberg, Ia

Calonder, KennethDurango, Ia

Calonder, KevinDurango, Ia

Koltes, Dennis & BonnieSherrill, Ia

Koltes, LavernSherrill, Ia

Kregel, Gary & DarleneGuttenberg, Ia

Nolan, Thomas J.& Sherriarlington, Ia

Schantz, Alan & KarenStrawberry Point, Ia

Steffen Brothersnew Vienna, Ia

Steffensmeier, JasonFarley, Ia

Steffensmeier, WilfredFarley, Ia

Dist. 1: 14 Year Award:James SchwantesGlen Haven, WI

District 1: 11 Year Award:Paul, Lorrie & Doug AdamsLancaster, WI

District 2: 24 Year Award:Evie, Charlie & John HamiltonCuba City, WI

District 2: 16 Year Award:Randy TheillCuba City, WI

District 2: 8 Year Award:Tom KaiserCuba City, WI

District 2: 7 Year Award:J & M Farms, Jerry KuhlHazel Green, WI

District 2: 17 Year Award:Tony BuschCuba City, WI

District 2: 19 Year Award:Dan TranelCuba City, WI

District 2: 21 Year Award:Tom KunkelCuba City, WI

Troester, DickElkader, Ia

Tucker, MarkStrawberry Point, Ia

Zitelman, Michael Jarlington, Ia

� Year AwardBergan, Dennis & Lori

Elkader, IaFischer, Tom

Sherrill, Ia

� Year AwardDouble D Dairy

Holy Cross, IaEngelken, Elmer

Epworth, IaEngelken, Michael

Epworth, IaKass, David PDubuque, IaKlein, Paul A

Sherrill, IaKlein, Thomas

Sherrill, IaNeyen, Albert L.

Epworth, Ia

4 Year AwardGaul, Tim & Kari

Guttenberg, IaHermsen, Douglas

Colesburg, Ia

Kulper, Roger & JenniferGarber, Ia

Prier, DonaldDyersville, Ia

5 Year AwardHoeger, John L

Dyersville, Ia

6 Year AwardBrimeyer, Derek

Sherrill, IaKoopman, Brad

Dyersville, Ia

7 Year AwardElsbury, Jerrald

Strawberry Point, IaHeims, Sue

Edgewood, IaHillers, Jeffrey & Jessica

Colesburg, IaHillers, Robert & Joyce

Guttenberg, IaKehrli Family LTD Partner

Cherokee Village, arPaisley, JamesHoly Cross, Ia

Paisley, PatrickHoly Cross, Ia

Sperfslage, IrvinManchester, Ia

9 Year AwardDeutmeyer, Be Fong

Dyersville, Ia

Deutmeyer, Robert FDyersville, Ia

Koopman, AnthonyDyersville, Ia

10 Year AwardBunting, Lori Ann

Edgewood, IaBunting, Thomas

Edgewood, IaSchmitt, James & Lorie

Sherrill, Ia

1� Year AwardMerges, Brian J

Peosta, Ia

1� Year AwardBurkle, Dennis

Earlville, Ia

14 Year AwardGaul, Michael G

Colesburg, IaGaul, Peter EColesburg, Ia

15 Year AwardGerner, James A

Garber, Ia

15 Year AwardGerner, Loras J

Garber, Ia

15 Year AwardGerner, Richard B

Guttenberg, Ia

Kass, DonFarley, Ia

17 Year AwardAnthony Brothers

Holy Cross, IaHammerand, Timothy

Dubuque, Ia

18 Year AwardKlein, Mark A

Durango, Ia

19 Year AwardKeehner, Darryl & Teresa

Guttenberg, IaSteffen, Kenneth J

new Vienna, Ia

�0 Year AwardBrimeyer, Thomas W

Sherrill, IaClemen, Daniel J

Holy Cross, Ia

�� Year AwardBrimeyer, Daniel A

Sherrill, IaMoser, Todd M

Colesburg, Ia

�� Year AwardClemen, Waynenew Vienna, Ia

�5 Year AwardJaeger, Leon & Connie

Sherrill, Ia

District 2: 5 Year Award:Leibfried FarmsCuba City, WI

District 2: 8 Year Award:Mike Leahy, Jr.Gratiot, WI

District 3: 32 Year Award:Frank BeltMorrison, IL

District 3: 9 Year Award:Janet & Norm GroezingerStockton, IL

District 3: 2 Year Award:Philip & Brynn SchneiderSterling, IL

District 4: 15 Year Award:Loras GernerGarber, Ia

District 4: 5 Year Award:John & Deb HoegerDyersville, Ia

District 4: 25 Year Award:Eugene Klein(wife Shirley & son Mark accepting it)Durango, Ia

District 4: 22 Year Award:Lynn & Todd MoserColesburg, Ia

District 4: 27 Year Award:Gary & Carlyne OvermannEarlville , Ia

Klein, Eugene LDurango, Ia

�6 Year AwardDuwe, LorenGarnavillo, Ia

Pfeiler Brothers Farm IncHoly Cross, Ia

�7 Year AwardOvermann, Gary & Carlyne

Earlville , Ia

�8 Year AwardVenteicher, DavidStrawberry Point, Ia

�8 Year AwardVenteicher, Paul

Strawberry Point, IaVenteicher, Richard

Edgewood, Ia

�4 Year AwardMerges, Paul A

Peosta, Ia


Diesing, Patricia A.Maquoketa, Ia

Diesing, RandallMaquoketa, Ia

Ketelsen Suncrest Farm IncCharlotte, IaNurre, Alan

Delhi, Ia

Nurre, BonnieDelhi, Ia

Nurre, RobertDelhi, Ia

� Year AwardBlanchard Family Dairy LLC

Charlotte, IaBrunsman, Wade M

Dyersville, IaKoopmann, Ambrose

Epworth, IaKoopmann, Craig & Keith

Epworth, Ia

� Year AwardAndersen, Aaron G

Clinton, IaBlanchard Family Dairy LLC

Charlotte, IaKress, Gerald

Peosta, IaLudwig, KrisDyersville, Ia

Strief Farms IncFarley, Ia

4 Year AwardElenz, LeonDyersville, Ia

Hoeger, MelissaWorthington, Ia

5 Year AwardBesler, Robert J. Jr.

Hopkinton, Ia

Kluesner, Leo J & JulieWorthington, Ia

Strait, Patricia APreston, Ia

Strait, Tammy JPreston, Ia

6 Year AwardSaunders, Brian

Winthrop, IaSaunders, Kevin

Winthrop, Ia

7 Year AwardKlein, Joseph & Mary

Bernard, Ia

9 Year AwardT N J Dairy

Central City, Ia

11 Year AwardBeringer, Thomas

Farley, IaWeber, Gerald

Delhi, IaWeis, Ardell J

Bellevue, Ia

1� Year AwardKoopmann Bros

Epworth, Ia

17 Year AwardSchuster, Leonard

Dubuque, Ia

18 Year AwardOstwinkle, James L

Worthington, Ia

19 Year AwardLudwig, Sharon

Dyersville, Ia

�5 Year AwardKauffmann, Richard & Luann

Farley, Ia

�6 Year AwardMardorf, Leslie Lee

Hopkinton, Ia

�9 Year AwardMardorf, Clifford

Monticello, Ia

District 5: 18 Year Award:Denise & Jim OstwinkleWorthington, Ia

District 4: 10 Year Award:Jim SchmittSherrill, Ia

District 4: 19 Year Award:Ken & Cindy Steffennew Vienna, Ia

District 4: 6 Year Award:Brad & Terri KoopmanDyersville, Ia

District 4: 7 Year Award:Joyce, Jessica & Jeffrey Hiller Dyersville, Ia

District 5: 17 Year Award:Leonard Schuster (Chris pictured)Dubuque, Ia

District 4: 9 Year Award:Be Fong & Robert DeutmeyerDyersville, Ia

District 4: 20 Year Award:Dan & Laurie ClemenHoly Cross, Ia

District 4: 26 Year Award:Helen & Loren DuweGarnavillo, Ia

Due to limited space, the rest of the Districts not featured here (District 6-23) will appear in the February 2008 Dairyman.

SWISS VaLLEy FarMS DAIRYMANpage 8 SWISS VaLLEy FarMS DAIRYMAN

disTriCT MeeTing coverage

welcome new MeMbers

Jeff & Melissa WalzWest union, Iowa

Denver Dairy Farm LLCDenver, Iowa

Stephen MillerMaquoketa, Iowa

District 4: 9 Year Award:TNJ Dairy: Neil, Linda, Jeff HoegerCentral City, Ia

District 5: 25 Year Award:Richard & Luann KauffmannFarley, Ia

District 5: 5 Year Award:Julie & Leo KluesnerWorthington, Ia

District 5: 12 Year Award:Tom & Jerry Koopmann Epworth, Ia

District 5: 5 Year Award:Pat, Tammy & Robert Strait & FamilyPreston, Ia

District 5: 26 Year Award:Clifford MardorfHopkinton, Ia

District 5: 29 Year Award:Leslie MardorfHopkinton, Ia

District 5: 5 Year Award:Robert Besler, Jr.Hopkinton, Ia

Swiss Valley Farms produces many “private label” items for our customers, including grocery stores

and foodservice. Private label products are becoming increasingly popular and represent one-third or more of the sales in many categories.

How can you tell the plant where a “private label” product was made? It’s easy to tell what plant your milk was bottled at and where your cottage cheese was

look for plant codeson The labels

made. Just check the plant codes that are found on the label, cup or carton. Plant codes are not required for retail cheese.

The plant codes for Swiss Valley Farms facilities are:

Cedar Rapids 19-10Dubuque 19-145Luana 19-89Mindoro 55-317Platteville 55-110

JANUARY 2008 page 9

new Cravelatte will encourage some consumers who don’t currently drink milk to include it as part of their regular routine, thereby getting 25% of their daily Calcium and 25% of Vitamin D.

The Sales team will focus on gaining distribution in the grocery, convenience and vending channels. Cravelatte will be priced significantly lower per ounce than competitive products.

Cravelatte will be introduced with a wide variety of marketing support to make sure consumers become aware of the product. There will be a full-page coupon ad in Sunday newspapers on February 3. There will also be billboards, radio, newspaper, and magazine ads plus in-store demos and shelf cards. Product shipments begin on Monday, January 7. Watch for it in your store!

Coffee Lovers.Indulge.

For Less.

1% Lowfat Milk

Manufacturer coupon ExpirEs 4.31.07

on one svf cottage cheese orsour cream (16 oz or larger)

on any one package of svf dip.(16oz)

Coupon void if transferred, assigned, purchased, copied or where prohibited, taxed or restricted by law. Consumer: Limit one coupon per purchase as specified on the face of this coupon. Retailer: Consumer must pay any sales tax. Swiss Valley Farms will reimburse you face value plus 8¢ handling, if submitted in compliance with our coupon redemption policy (copy available upon request). Cash value 1/100 cent. Mail coupons to: Swiss Val-ley Farms, P.O. Box 880483, El Paso, TX 88588-0483. © SVF 2007



SAVE50¢

SAVE75¢

BUY ONE GET ONE

FREEon new swiss valley cravelatte(16oz)

Manufacturer coupon ExpirEs 4.31.07 Manufacturer coupon ExpirEs 4.31.07

retail price (up to $1.19)

$

Watch for your invitation in the mail!

Tuesday,March4,2008 GrandRiverCenter PortofDubuque Dubuque,Iowa

Mark Your Calendars

CraVelaTTecontinued

Watch

for your

invitation in

the mail!

SWISS VaLLEy FarMS DAIRYMAN

Schmitz

Koltes

Payne Rock Acres

Echo Farms

Brian, Steve (pictured) and Gallis Schmitz, Norwalk, Wis. received a 100 on their survey. Together they milk 140 Holsteins and farm 600 acres (200 alfalfa, 350 corn, 50 beans). They attribute their high survey score to striving for neatness and just trying to do a good job.

Lavern & Shirley Koltes, together with their son, Dennis Koltes & his wife Bonnie received a perfect score on their state survey. Together they milk 90 cows. A true family farm—the Koltes receive help from the whole family, including Dennis & Bonnie’s 14-year-old son, Kevin (pictured here with Lavern, Shirley & Dennis).

Dustin Payne and his parents Jim and Darlene Payne of Eastman, Wis. were pleased to see a perfect score on their recent survey. Together they milk 35 Holsteins cows. Dustin does the milking. “We just try to keep the place tidy and work hard.”

Keith & Charles Wright, Ferryville, Wis., was excited to receive a perfect score on their Federal survey. They milk 40-50 Holsteins and farm 236 acres. The Wrights also get help from Charlie’s wife Jane and daughter, Crystal. They contribute receiving a good score to “pure luck!”

The perfeCT sCoremembers receive a perfect 100 on their surveys

JANUARY 2008 page 11

Oldenburg

Hurtz

Budde

Mikshowsky

Don Oldenburg of Norwalk, Wis., also received a pefect score on his Federal survey. He farms with Matthew Ornes. Together they milk 35 Holsteins & Jerseys and farm 160 acres.

Don was layed up when they had the survey this year. “I just pointed out what needed to be done and Matthew took care of it,” Don said.

Ron & Lynda Hurtz of Rockland, Wis. recently received a perfect 100 on their Federal survey. They milk 66 Holsteins and get some help from their three children: Jessica, 15; Ashley, 13, and Alex, 10. Ron says he has been in dairying for 20 years. He attributes doing well on his survey to “Keeping up everyday on it.”

David Budde of Wilton, Wis., was happy to get a perfect score on his Federal survey. He milks 30 Jerseys and Ayrshires on a farm that his grandpa started in ’48.

“I just try to keep things clean. The field man inspires me to do stuff right and keep things in order.”

Randy & Sue Mikshowsky, Bangor, Wis. received a 100 on their Federal survey. They milk 66 Holstein cows with a RHA of 24,742 milk. “With the help of their children, Randy & Sue work hard day in and day out, with no outside help. They continue to produce quality milk year after year,” comments their SVF Field Representative Bob Zielsdorf.

� SWISS VaLLEy FarMS DAIRYMAN

super bowl reCipes

parMesan poTaTo soup

salsa roll-ups

larger-Than-lifeChiCKen & swiss

INgREdIENts: • 1 store-roasted rotisserie

chicken (approximately 2 pounds)• 1/3 cup balsamic vinaigrette

salad dressing• 2 teaspoons Dijon mustard• Salt to taste• Freshly ground pepper to taste• 6 ounces portabello

mushrooms (sliced 1/2-inch thick)3 tbl SVF butter (melted)4 ounces SVF Swiss cheese

• 1/4 tsp dried thyme • 4 1/2 cups chicken broth • 6 cups Swiss Valley Farms milk • 3/4 to 1 cup grated Parmesan cheese •10 bacon strips (cooked and crumbled) dIRECtIONs:Pierce potatoes with a fork and bake in oven or microwave until tender. Cool, peel and cube; set aside. In a

INgREdIENts: • 4 medium potatoes (about 2 lbs) • 3/4 cup chopped onion • 1/2 cup Swiss Valley Farms butter • 1/2 cup flour • 1/2 tsp dried basil • 1/2 tsp seasoned salt • 1/4 tsp celery salt • 1/4 tsp garlic powder • 1/4 tsp onion salt • 1/4 tsp pepper • 1/4 tsp rubbed sage

large Dutch oven or soup kettle over medium heat, saute onion in butter until tender. Stir in flour and seasonings. Gradually add broth, stirring constantly. Bring to a boil and stir for 2 minutes. Add potatoes, return to boil. Reduce the heat, cover and simmer for 10 minutes. Add milk and cheese; heat through. Stir in bacon. Yields 10 to 12 servings.

dIRECtIONs:Mix together the cream cheese, dip and Cheddar cheese. Spread a thin layer of mixture on each tortilla. Roll up, wrap and put in freezer for about an hour. Slice into bit-sized pieces and serve.

INgREdIENts:• 1/2 16 oz container Swiss Valley Farms Salsa dip • 8 oz Swiss Valley Farms cream cheese (softened) • 1/2 cup Swiss Valley Farms shredded Cheddar cheese • 12 flour tortillas

(shredded)1 large loaf crusty Italian bread

(cut in half lengthwise)8 ounces Neufchatel cheese

(softened)1 large tomato (sliced)6 ounces Monterey Jack cheese

dIRECtIONs:Remove the chicken meat

from the bones and tear into bite-size pieces. Mix the chicken with

the balsamic vinaigrette dressing and mustard. Season with salt and pepper. Preheat the broiler. Brush mushrooms with butter and place under broiler for 5 minutes. Turn them, and cover with the Swiss cheese. Return to the broiler for an additional 2 minutes or until the cheese is lightly browned. Spread the bottom of the loaf with the Neufchatel cheese. In order, layer chicken, tomato slices, Jack cheese and Swiss-covered mushrooms. Cover with top of loaf.

JANUARY 2008 page 1�

swiss walnuTCraCKer snaCK

TorTilla pin wheels

INgREdIENts: • 8 oz. Swiss Valley Farms

cream cheese (softened) • 1 1/2 cups (6 oz.) Swiss Valley

Farms Shredded Swiss cheese • 1/2 cup Swiss Valley Farms

Sour Cream • 2 T Dijon mustard • 1/3 cup chopped walnuts• 1/3 cup minced fresh parsley • 1/4 cup chopped green onions

INgREdIENts: • 1 cup Swiss Valley Farms sour

cream• 1 cup Swiss Valley Farms

cream cheese• 4 oz. chopped black olives• 4-oz. diced green chilies• 1/2 cup chopped green onion• 1 cup Swiss Valley Farms

shredded Cheddar cheese• Garlic powder to taste• 5 -10” flour tortilla shells

dIRECtIONs: Beat cream cheese until smooth.

Add Swiss cheese, sour cream and mustard Mix well. Stir in walnuts, parsley and onions. Refrigerate at least one hour before serving. Yield 2 cups.

Serve on crackers or bagel chips

dIRECtIONs: Mix together cheeses, olives and

onion. Add garlic powder to taste. Spread evenly on tortilla shells. Roll filled shells and wrap tightly in plastic wrap. Refrigerate for several hours or overnight. Unwrap; slice in 1/2 inch to 3/4 inch pieces. Serve with salsa.

SWISS VaLLEy FarMS DAIRYMAN

Somatic Cell Range % of A Farms0 - 100,000.......................................................4 %100,001 - 200,000.......................................26 %200,001 - 300,000......................................33%300,001 - 400,000........................................18 %400,001 - 500,000.........................................10 %500,001 and above......................................9%

Somatic Cell Range % of B Farms0 - 100,000.......................................................7%100,001 - 200,000.........................................18%200,001 - 300,000......................................20%300,001 - 400,000......................................17%400,001 - 500,000.........................................9%500,001 and above...................................29%

During the Month of November, these Swiss Valley Farms

Members averaged below 100,000 for their

somatic cell count.

Gerald & Judy Breitsprecker 98,000Chad Breuckman 55,000George & Judy Cadden 70,000Kevin & Donna Carolan 62,000Be Fong Deutmeyer 93,000Robert Deutmeyer 93,000Richard & Vanessa Devore 83,000Delbert Devries 77,000Randy Dreier 90,000Larry Gilbertson 58,000Andy Gingerich 73,000Roger Hagedorn 87,000Hendel Farms 82,000Hodson-Dirksen Farms LLC 86,000Dallas & Pat Hofmeister 95,000Robert & Patricia Horst 67,000Shirley Isenhart 99,000Donald Lambrecht 96,000Koty Laufenberg 76,000Cheryl Meier 55,000Mike Meier 55,000Meyer Farms Dairy LLC 96,000Oat Hill 74,000Kenneth & Marlus Schmitz 99,000Mark Allen Schrock 94,000Matthew Scott 96,000Walter Selke 80,000William Selke 80,000Dennis & Kathy Swiggum 98,000Steven & Sherry Vlasak 77,000Harry Weier 80,000Charles Wright 89,000Keith Wright 89,000Leighton Yoder 67,000

J. GOrDON TOYNE CO-CEO

Office: 563.468.6644Home: 563.289.3535

LeClaire, Ia 52753

NANCY FEENEY member relations mgrOffice: 563.468.6640Home: 563.359.9100

Bettendorf, Ia 52722

KArEN BOhNErT member relationsOffice: 563.468.6641

Mobile: 563.320.2895East Moline, IL 61244

TiM GENThE lab & safety managerOffice: 563.583.7669Home: 608.744.3515

803 S. School St.Cuba City, WI 53807

MArV ThOMPSONraw milk sales & transportation

Office: 608.366.1770Home: 608.269.4850

617 Monroe St.Sparta, WI 54656

rON BrENNEr field supervisorOffice: 608.366.1770Home: 608.782.0012

204 Goddard St.LaCrosse, WI

ThOMAS TEGELEr field supervisorOffice: 563.583.7669Home: 563.875.2059

1320 11/2 St. S.W.Dyersville, Ia 52040

DOuGLAS ANDErSONHome: 608.375.2690

Mobile: 608.287.4025 149 Wildwood Ct.Boscobel, WI 53805

rANDY hEiSELHome: 608.625.2045259 E. Lakeview Dr.

LaFarge, WI 54639

FrED iMDiEKE

Home: 320.256.493236356 roanoke LaneMelrose, Mn 56352

KArA KOOPMANN Plant: 563.583.7669

Home: 563.876.39006142 roller Coaster rd.Epworth, Ia 52045

rOGEr LENiuSOffice: 319.352.5463Home: 319.352.5015

319 9th St.Waverly, Ia 50677

KEN LEY Plant: 608.348.3932

Home: 608.943.6240225 S. CliftonLivingston, WI 53554

LYNNE MELChErT

Office: 563.926.2363Home: 563.926.2794

117 Culver rd. n.E.Hopkinton, Ia 52237

JiM MurPhY Home: 563.422.5789Mobile: 563.380.0393

430 LindenWest union, Ia 52175

JiM SChMiTZ Office: 563.925.2321Home: 563.925.2015

202 Bechner St.Greeley, Ia 52050

ChErYL ZABLOCKi-WAGNEr Office: 920.822.2887

Mobile: 563.663.1306W1919 Hofa Park DrSeymour, WI 54165

BOB ZiELSDOrF Office: 608.366.1770Home: 608.269.5452

309 north StreetSparta, WI 54656

Field Department & Procurement Division Directory

MiKE hOWALDHome: 815.938.2651

FaX: 815.938.91517105 n. Freeport rdForreston, IL

DON DESJArLAiSmembership & procurement

Office: 563.468.66xxMobile: 563.271.2290

LeClaire, Ia 52753

swiss valley farmsfield personnel & sTaTs

SVF 10” Round Wooden Cheese Cutting Board with SVF logo on it. Slides open to reveal four cheese cutting tools. awesome gift. $17.00

Junior T-Shirt in Two-Tone Brown and Teal with �/4 sleeves. Great for the young ladies. These ladies’ sizes run small.M – XL $14

Women’s T-Shirt in Two-Tone Orange and White with �/4 sleeves. These run slightly big.S – XL $11.50

T-Shirt in Two-Tone Brown. M – XL & 2XL $14

Blue Denim Long Sleeve Shirts look greatanytime. Logo embroidered left front pocket.Adult: 2XL $20 XL & S $18

White Plastic Cheese Wire with two cutting sizes. SVF logo on the handle. Price: $2

White Plastic Cutting Boards 9 by 7 inches plus 5-inch handle. Price: $5

SVF Stocking Cap warm, knit stocking caps, navy blue with red stripes & SVF name woven into cuff.Price: $5

Brown Hooded Sweatshirt with SVF name across frontM, L $22 XL $23 2XL $25

iTEM QTY SiZE PriCE TOTALTwo-Tone BrownJr Teal and BrownTwo-Tone OrangeLight Blue GolfRound Cheese BdDenimWire cheese cuttersStocking HatBonnie MohrNotecardsSwiss Valley FarmsCutting BoardBrown HoodedSweatshirtTOTAL AMOUNT ORDEREDADD SHIPPING CHARGESTOTAL AMOUNT DUE

Shipping Charges

Purchase AmountUp to $20$20.01 to $40$40.01 to $60$60.01 to $80Over $80

Add$5$7$8$9$10

SEND ChECK Or MONEY OrDEr TO:Swiss Valley Farms, Sales ItemsP.O. Box 4493, Davenport, IA 52808All prices include tax. Allow 3 weeks for delivery.

sales iTeMs

speCialsLight Blue Golf Shirts SVF Logo embroidered on left front. Price: adult 3XL, 2XL $25 NOW $18

S, M, L, XL $22 NOW $15

Junior T-Shirts in Two-Tone Blue with capped sleeves. Great for the young ladies. These sizes run VEry small.

S - XL $9 NOW $7 2XL $10 NOW $8

“Swiss Valley Sunrise” note cards featuring the Bonnie Mohr print: 10 cards in a pack. Great for “Thank you’s” and invitations. Price: � PACkS FOR $5

swiss Valley Farms Young Cooperator Conference is set for Friday and saturday, March 28 & 29, 2008, at the Midway Hotel in dubuque.

This year’s two-day Young Cooperator Conference will feature the return of an excellent speaker from several years ago.

Dr. Bernie Erven, from the Ohio State University’s Department of Agricultural, Environmental and Development Economics, will be holding a workshop on Friday afternoon. He will speak on Farm Family Relations and address interesting (and sometimes humorous) situations that come up when you work with your spouse and other family members. He will also be giving tips on how to work better with your hired help and how to keep your hired help working for you!

Other agenda items for the two-day conference include

a virtual tour of the new Iowa State University Dairy Facilities and a discussion on alternate energy ideas for Midwest dairy producers.

Also returning this year is a panel discussion featuring three diverse co-op members, all with different ideas on what works for them.

As usual, there will be a fun activity after the Friday night banquet, something our YC’ers always look forward to!

Look for your registration materials in the February issue of the DAIRMAN.

Also, give some thought to participating in the 2008 Outstanding Swiss Valley Farms Young Cooperator Contest, which will be held during this event.

your copy of

Post Office Box 4493Davenport, IA 52808

Address Service Requested

PRSRT STDU.S. POSTAGE

PAIDPermit No. 141Davenport, IA

yC spring breaKmarch 28 & 29, 2008

A New Way to Enjoy Coffee Flavor! - Swiss Valley Farms · A New Way to Enjoy Coffee Flavor! ......

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