Q1: In what ways does your media product use, develop or challenge forms and conventions of

real media products?

This shot is a mid length

shot. It allows the audience

to establish the lead singer.

We have used graffiti for the

background as it is the theme we have continuously used in our music video and ancillary task.

Typically the alternative rock genre features the

band in the music video. The band often directly addresses the camera and uses a lot

of lip syncing.

We also thought by positioning the lead singer in front of the graffiti, which reads ‘No talent’ , adds a ironic aspect to the shot. We found from our research that the band ‘Fall Out Boy’ tend not to take themselves seriously in their music videos.

This shot also allows the audience to see the band members costumes. The hoodies create the sense

of rebellion which is a common theme amongst the alternative rock genre and also fits well with the

theme of graffiti.

This clip shows all of the band

members on a platform with their

instruments, appearing to be

singing live.

We used this shot to establish the location. The

alternative rock genre often tends to take place in an obscure location, this is

generally because they want to appear edgier.

This shot focuses on the graffiti.

It fits with the alternative rock genre and also establishes an iconography for

the band.

The digipak and the magazine advert both heavily feature graffiti

which was important as it relates with the music video and the audience are able to associate

the video with the ancillary texts.

The particular motif we used in both the music

video and ancillary task was graffiti.

We used an overlay of clips to create a

distorted effect.

This shot shows that we are

conforming to the conventions of the

alternative rock genre.

This shot is a close up of a

band members instrument.

Within the rock genre, there is often several shots of the bands instruments,

bringing the talent to the audiences attention. Therefore we have used a lot of close up shots within our video. This also

advertises the bands talent to the audience which will help to also promote any live

shows or concerts the hold.

We followed the conventions of the alternative

rock genre quite closely for our

magazine advert. We used

the contrast between the

light and dark of the wall to mimic

the title. We found that ‘Fall Out Boy’ rarely

feature themselves on

the advert so we used the theme of graffiti instead as it fits with the

bands conventional

look.

We found during research that almost all artists have the same image on both the magazine

advert and digipak . This is so the audience is able to easily identify the bands brand.

This shot shows the lead singer under a bridge. We

used natural lighting strategically to create a

silhouette effect.

The lighting in this varies from dark to a brighter and more natural light. This is used to help reflect the mood and tone of the

lyrics.

This shot shows the band participating in a flower fight. When researching we found

a video, 30 seconds to mars- up in the air, which featured a coloured flower

fight.

We found that it looked really effective and fight

with the aspect of creating a fun feel to

the video. Therefore we decided to incorporate it

into our own video.

We have used the same colours through

the digipak. The colours are consistent with the magazine advert and the music video; the

colour was taken from the graffiti in the music

video.

We used individual shots of the band members, as well as a group shot. These are often

used on digipak’s so the audience can picture who

the band is.

The font we have used on the album is also used on the magazine advert to establish the bands

brand. The font used is styled like writing that you may see at a carnival. We used it because it is fun

and mirrors the video videos theme of the boys ‘messing around’.

We used this low angle

shot to add variety to the shot styles in

the video.

This mid shot shows the

whole band in a conventional ‘boy band’

stance.

We found that many videos used a variety of camera angles to keep the audience

interested throughout the video.

According to Andrew Goodwin this shot is mostly

used to ‘sell the artist’. It promotes the band as a whole from the use of

central framing .

We used natural lighting for this shot. We found

this challenged the conventions of the genre

as many videos are lit artificially.