BCG Matrix

Welcome to "Create the BCG Matrix"Follow the Steps in Yellow. Only enter data/information in the Grey cells.The blue and pink cells provide additional information Or you can watch the YouTube video at How to Use VideoFor more information on the BCG Matrix please visit: www.The BCG Matrix.comOr email: geoff@thebcgmatrix.comSimply type over the grey cells below to quickly and easily create the BCG Matrix

Step 1Enter the Title of Your BCG MatrixBCG Matrix for

Step 2Step 3Step 4DO NOT ENTERStep 5Step 6Enter the Products to be MappedEnter market share for the product/brandEnter market share for their largest competitorRelative market share will automatically calculate belowEnter the market growth rate %Enter revenue paNote: Circle sizes represent revenue size1iPhone11.70%23.70%0.4957.00%51,1822iPad23.00%18.00%1.2811.00%8,9853iPod72.00%10.00%7.20-20.00%2,6894iTunes80.00%10.00%8.0030.00%4,7995Mac PC10.00%40.00%0.255.00%6,944678910111213141516171819202122232425

Step 7When finished entering your data above, simply copy the BCG Matrix below and paste it into your document.

To Copy/Paste the Matrix

Click on the very edge of the matrix to highlight it

Select 'copy' from the menu

Go to your document

Select 'paste', then 'paste special'and choose 'bitmap'.