A combined consensus view of information from the perspective of the HL7 working group and

the HL7 affiliates.The ultimate source from which all HL7 Version

3 standards draw their information-related content. It is the foundation for all information modeling within HL7 in Coca cola Company (Yu &

Breivold, 2008).The RIM is essential to HL7’s ongoing mission of increasing precision of data within Coca cola Company.The RIM was published as an International Organization for ISO in September 2006.

The RIM model has several benefits that are associated with solving both the short term and long term problems of the organization.

It forms the foundation for all information modeling within HL7 and other information related to the company’s technology.

It results in models that serve as documents, data for services, and messages.

The establishment of an information modeling foundation that is relatively stable (Polanka, 2012).

It supports the representation of all concepts in the HL7 domain of interest.

RIM model addresses global communications which helps in solving technological problems. In today’s global environment, the consumer is constantly faced with a barrage of visual images that satisfy their desires (Polanka, 2012). Since RIM is a pictorial model, visual communication brings

about a universal understanding among customers. Thus, in Coca Cola company, there has been a shift to

global positioning strategies and the creation of global brands.

The company has adopted on visual images instead of copy in their advertising (Yu & Breivold, 2008).

Coca cola Company has modeled and incorporated a new type of multiple agent based key recovery protocol (Elguindi, 2012).

It is characterized by key encapsulation approach, protocol generalization and secret choice of key recovery agents.

The proposed protocol is formally modeled by a new pictorial model, which is the RIM model.

The modelled protocol has enabled the solving of short term and long term technological problems (Polanka, 2012).

The standard of Coca cola Company has been modelled using RIM model (Sandborn, 2013).RIM model is associated with HL7 which is an accredited ANSI standard organization that

produces the HL7 messaging standard present in Coca cola company.The HL7 Reference Information Model (RIM) is an object model with a large pictorial representation of the company’s data (domains)The HL7 mission is to provide a comprehensive framework and related standards for the exchange of technological information (Polanka, 2012).

The approach of addressing incompatibilities involves changing the technology design (Kanki, 2010).

Organizational structure is the formal design of managerial hierarchies within a company.

An organization’s design that exist for a relatively long time may result to technological incompatibilities (Sandborn, 2013).

Organizations such as Coca cola company can address the technological incompatibilities if they often change their design.

The first step of changing the organization’s structure and addressing technological incompatibilities is employees’ involvement (Lindholm, 2012).

The company should involve employees from all levels of your organization in the planning stage.

Solicit feedback from key front-line managers and employees to gain deeper insight into practical operational issues (Kanki, 2010).

Invitation of one or two influential front-line employees to participate in planning meetings.

The second step involves ensuring that the company communicates planning progress across the organization regularly. The process involves conveying company-wide updates via email or the company’s newsletter. This in turn keeps the change fresh in employees' minds for

some time before the implementation phase. The employees should not feel blindsided by the change,

especially if they are a target for downsizing (Lindholm, 2012).

The third step involves explaining thoroughly the reasons for the change.

The company should also explain the benefits that the change will afford to individual departments and employees (Lindholm, 2012).

Hold at least two meetings to detail the change; one involves departmental managers and the other with the entire office .

Send out an email further describing the change and how it will affect employees at all levels of the organization.

There should be use of positive language.

The fourth step involves leading by example in the change initiative and enlists the top-level managers to do the same (Sandborn, 2013).

The company’s management should be devoted to changing the organization’s design so as to address the technological incompatibilities.

This also involves publicly showing their commitment to the change through their informal conversations.

The time spent in planning for and communicating the details of the change is also critical (Elguindi, 2012).

The fifth step of changing the organization’s design involves rolling out the change one

department at a time.This enables the identification and addressing of logistical issues such as technological incompatibilities.The other step involves altering the change

implementation plans if necessary.This step comes after the first department is reorganized by the management (Yu & Breivold, 2008).It should roll out subsequent changes rapidly to move the process along

The RIM model is the pictorial model utilized in coca cola company.

The model ensures that the electrical applications are addressed to solve technological problems within the company (Elguindi, 2012).

Some electrical applications within Coca cola company are global communications, protocol and standard.

The best approach to address technological incompatibilities is to change the organization’s design.

The process of changing the organization’s design follows five steps.

Elguindi, A. C., & Schmidt, K. (2012). Electronic resource management: Practical perspectives in a new technical services model. Oxford: Chandos.

Yu, H., & Breivold, S. (2008). Electronic resource management in libraries: Research and practice. Hershey, PA: Information Science Reference.

Sandborn, P. (2013). Cost analysis of electronic systems. Singapore: World Scientific.

Kanki, B. G., Helmreich, R. L., & Anca, J. M. (2010). Crew resource management. Amsterdam: Academic Press/Elsevier.

Lindholm, J., Rothwell, W. J., Yarrish, K. K., Zaballero, A. G., & Wiley InterScience (Online service). (2012). The encyclopedia of human resource management: Volume two. Hoboken: John Wiley & Sons.

Polanka, S. (2012). No shelf required 2: Use and management of electronic books. Chicago: American Library Association.