A CEO’s Product Engineering story - agileinbusiness Oct-22-2013
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www.unicomlearning.com India Agile Week-2013 22-Oct-2013 ; Delhi A CEO’s Product Engineering story - Jainendra Kumar Director Product Development Agile & Architecture practitioner & coach. Technology enthusiast - Product, Platform & Solutions (Cloud, Mobile & Enterprise Solutions) www.agileinbusiness.com
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A CEO’s Product Engineering story - Keynote at Agileinbusiness Oct-22-2013
Transcript of A CEO’s Product Engineering story - agileinbusiness Oct-22-2013
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India Agile Week-201322-Oct-2013 ; Delhi
A CEO’s Product Engineering story
- Jainendra Kumar
Director Product Development
Agile & Architecture practitioner & coach.
Technology enthusiast - Product, Platform & Solutions
(Cloud, Mobile & Enterprise Solutions)
www.agileinbusiness.com
www.unicomlearning.com
Product Engineering – A CEO’s story:
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Meet my friend – Mr. ABC M, CEO of a software product start-up
A software engineering guru when he started his company in 2009
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Build a product that will change the world
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decides to construct
Opts for Agile Methodology
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Build the best quality product
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Test Automation Performance Test Security Test Static Analysis …
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Key metrics
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Client Issue trend
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But my friend was not happy
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Business Chart
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Mr. ABC looked at Product Management basics
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Startup Pyramid Product Life Cycle
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My friend found about Lean Startup concept
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Product Engineering & Product Management
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Product Life Cycle
Market FitGrowth Hacking
Growth Hacking
Data
Marketing
Product
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Growth Hacking Tactics
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Growth Hacking
Data
Marketing
Product
Pull
Push
Product
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Growth Hacking in product team
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Growth HackerGrowth Hacking
Data
Marketing
Product
Product don’t sells themselves
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Now my friend has a different problem
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Business Chart
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Friend needed to think differently
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Product Life Cycle
Market Fit
Professional Services
Support
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Professional services tactics
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Professional ServicesEngagement Human
Capital Delivery
Service Performance Insight
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PSG & Support as a differentiator
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Professional Services
Support
Innovative IdeasCustomer insight
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Headache!!! Missed something very important
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People practice matters
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A guru mantra
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“It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.” Henry Ford
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Two fundamentals to always remember
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Control your cost
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THANK YOU
India Agile Week-2013Organized by
UNICOM Trainings & Seminars Pvt. Ltd. [email protected]
Speaker name: Jainendra KumarEmail ID: [email protected]
