A 360-degree approach to kids entertainment industry coverage. · kids entertainment industry...

Effective December 21, 2009

500-366 Adelaide St West, Toronto, Ontario, Canada M5V 1R9 Tel: 416-408-2300 Fax: 416-408-0870 Web: www.kidscreen.com

Jocelyn Christie Publisher

[email protected]

Myles Hobbs Associate Publisher

[email protected]

Kristina EjemAccount Manager

[email protected]

Ian LamburAccount Manager

[email protected]

KidScreen – The leading magazine serving the information needs and interests of kids entertainment executives. Published 9 times a year, KidScreen is delivered to 12,500+ entertainment decision-makers around the world, in addition to bonus copies distributed at major industry events.

Kidscreen.com – One of the most important online portals for news about the international kids entertainment industry.

KidScreen Daily – Our e-newsletter delivers the industry’s most meaningful news to 8,000+ subscribers a day.

KidScreen Summit – The world’s leading conference on the business of kids entertainment, welcoming 1,500+ attendees from more than 43 countries in New York each February.

®September 2008September 2008 2

LtdLtd

US$7.95 in the U.S. CA$8.95 in Canada

US$9.95 outside of Canada & the U.S.

CAN

ADA

POST

AG

REEM

ENT

NU

MB

ER 4

0050

265

PR

INTE

D IN

CAN

ADA

USP

S AF

SM 1

00 A

ppro

ved

Poly

wra

p

02soldcover_sept08.indd 1

8/28/08 4:46:20 PM

KidScreen delivers everything you need to stay competitive in the kids entertainment industry

OuR bRAndS

A 360-degree approach to kids entertainment industry coverage.

www.kidscreensummit.com

February 13-15, 2008Hilton New YorkDELEGATE HANDBOOK

9th Annual

This book belongs to:




[email protected]


[email protected]


[email protected]


[email protected]

Ad Sizes 1X 2-5X 6-9X

Double Page Spread $7,500 $6,750 $6,000

Full Page $4,500 $4,050 $3,600

1/2 Page $3,000 $2,700 $2,400

1/3 Page $2,600 $2,340 $2,080

1/4 Page $2,200 $1,980 $1,760

Programming Listing $1,700 $1,530 $1,377

All rates in US dollars.Note: Positioning of fractional ads cannot be guaranteed to run either up-front or on right-hand pages.

RATE CARd

Premium PostionsFront Cover $28,000

Cover Flap $12,000

Premium DPS (prior to upfront) $8,500

Premium Full Page $4,600(adjacent to TOC, Editorial or Out & About page)

Center Spread $8,500

OBC $10,000

IBC $6,000




[email protected]


[email protected]


[email protected]


[email protected]

Online Rates Effective June 1, 2009

.com

OnLInE RATE CARd

Ad Size 1 Week 4 Weeks 12 Weeks

Top Leaderboard $1,695 $5,085 $10,170

Top Banner $1,495 $4,485 $8,970

Skyscraper $1,295 $3,885 $7,770

In-Copy Banner $1,095 $3,285 $6,570

4-Unit $695 $2,085 $4,170

2-Unit $495 $1,485 $2,970

Sponsored Content Box $395/day - Logo or Image + 30 words

Ad Size 1 Week 4 Weeks 12 Weeks

Top Leaderboard $1,295 $3,885 $7,770

Rectangle $695 $2,085 $4,170

Skyscraper $895 $2,685 $5,370

4 Unit $595 $1,785 $3,570

2 Unit $395 $1,185 $2,370

KidScreen Connect Directory

Premium Listing Upgrade

$499/year

Job Board $299/month - 45 words Combine the variety and scope of the updated Kidscreen.com portal with the frequency and global reach of KidScreen Daily to put your brand, in front of key decision-makers in the kids entertainment industry. Maximize your impact by advertising in strategic positions, now available in Wide Format. Additional interactive opportunities include career advertising on our Job Board and upgraded company listings in our KidScreen Connect directory

*Subject to change to reflect the market demand and traffic growth




[email protected]


[email protected]


[email protected]


[email protected]

All information subject to change. ®Kidscreen is a registered trademark of Brunico Communications Ltd.

1. Agreement. Advertiser, as described herein, agrees to place, and Brunico Communications Ltd. ("Publisher") agrees to publish, advertising inser-tions in the issues of the magazine, KidScreen, as specified in this Print Advertising Order on the terms and con-ditions contained and specified herein.

2. Content. All advertising material is due by the Material Deadline speci-fied herein or varied hereunder and is subject to the approval of Publisher. Publisher reserves the right to insert the word "Advertisement" at the top of any ad, which, in Publisher's opinion, resembles editorial material. Advertiser assumes liability for all con-tent (including text, representation and illustrations) of its advertisements and also assumes responsibility for any claims made against Publisher because of such content.

3. Cancellation. Advertiser shall have the right to cancel or make changes to any insertion specified herein, provided that Publisher is given notice in writing at least 10 business days before the Material Deadline of the respective issue, as specified herein or varied hereunder. If Advertiser can-cels one or more insertions, and such cancellation affects the rate basis on which the Advertiser is being charged, Advertiser is subject to retroactive bill-ing at the insertion rate corresponding to the actual number of advertising insertions run, pursuant to the pub-lished rate card in effect at the time of first insertion. If the first insertion is not used within 60 days of receipt of the date of this Print Advertising Order and if, in the meantime, a new rate card has been published, the new rates will apply. Every insertion included herein, must appear in an issue of KidScreen within 14 months of the

date of this Print Advertising Order or 12 months of the date of the first inser-tion published hereunder, whichever is earlier, failing which, such insertion shall be considered to have been can-celled by Advertiser.

4. Rates and production charges. Rates specified in this Print Advertising Order apply exclusively to the regular busi-ness announcements of Advertiser. Advertisements submitted on behalf of other parties will be charged on a one-time rate basis. Production charges are not included in any quoted rates unless otherwise specified. Production charges, as estimated in each case by Publisher to Advertiser, shall be added to the inser-tion invoice or invoiced separately.

5. Cash Discount. Accounts are payable with delivery of advertising material or, subject to credit approval, within 30 days of invoice date at Publisher's office in Toronto. Two per cent (2%) cash discount on the net amount payable is allowed, provided payment is received at Publisher's office in Toronto within 15 days of invoice date. Accounts are payable in United States funds, unless other arrangements have been agreed upon in writing in advance between Advertiser and Publisher’s credit depart-ment. Two per cent (2%) interest per month (24% per annum) is charged on overdue accounts.

6. Publisher’s obligations. Publisher’s obligations shall be deemed to be fulfilled upon mailing or other shipping of substantially all of the copies of the respective issue to be circulated in which the advertising content is contained. The number of copies to be circulated is as specified in the published circulation rate base of the publication in effect as of the date of this Print Advertising Order, unless

otherwise specified herein. Publisher, without any liability whatsoever, shall have the right to cancel or make changes to the circulation rate base of any issue upon notice given to Advertiser at least 30 days prior to the Estimated Mailing Date then in effect. Any Estimated Mailing Date, if varying more than 14 days from an Estimated Mailing Date indicated herein or varied hereunder, and any Material Deadline indicated herein or varied hereunder, is subject to change upon 30 days written notice to Advertiser. In the case of the cancellation or change to the circula-tion rate base of an issue for which an insertion has been included herein, or any change of 14 days or more in the Estimated Mailing Date of an issue, or the failure of Publisher for any cause to publish an insertion in an issue that has been included herein and for which the advertising material was received prior to the Material Deadline and is in compliance with Publisher’s policies with respect to published content not being in bad taste or illegal and pro-tection against defamation, libel, and trademark and copyright infringement, Publisher’s liability, if any, shall be limited to a maximum of Advertiser’s mechanical cost of creating the adver-tising material or Advertiser’s true damages, whichever is less, provided that Publisher shall not be subject to any liability whatsoever for any failure to publish or circulate all or any part of any issue because of strikes, work stoppages, accidents, fire, Acts of God, or any other circumstances not within the control of Publisher. Should any error or omission be made by Publisher which substantially detracts from the value of an advertisement, Publisher will publish a corrected make-good ad in the next available issue, provided that Publisher is given written notice of the error within 10 days after the

error or omission has come to the attention of Advertiser, but no later than within 60 days of the date upon which the issue was mailed. Publisher is not responsible for the reproduc-tion of color ads unless acceptable proofs, as specified in the mechanical requirements section of Publisher’s current rate card, are supplied. This Print Advertising Order constitutes the entire agreement between Advertiser and Publisher and the parties acknowledge that there are no other representations, warranties or condi-tions (express or implied, statutory or otherwise) other than those contained herein. In the case of conflict between any conditions appearing in this Print Advertising Order and any rate card of Publisher or any instructions supplied by Advertiser or its agents, the terms and conditions of this Print Advertising Order shall prevail. All repro proofs, negatives and other advertising mate-rial will be destroyed by the Publisher if return or forwarding at Advertiser’s expense is not requested, in writing, within four months after last use.

7. Pre-printed inserts. In the case of any insertion that consists of advertis-ing material that has been pre-printed and is to be supplied to Publisher for insertion in, or outserting with, an issue, all specifications noted herein with respect to the maximum dimen-sions, paper weight and number of pages, method and placement of insertion, estimated number of, and specification of which copies into which, the pre-printed material is to be inserted, minimum number of copies of the pre-printed material that is to be supplied to Publisher, delivery location and deadline, and disposal of unused copies of the pre-printed material shall be considered terms and conditions of this Print Advertising Order.

TERMS AND CONDITIONS

RATE CARd




[email protected]


[email protected]


[email protected]


[email protected]


Ad Sizes (w x h) Live Copy / Text Trim Area Bleed Area

Double-Page Spread16-3/8" x 10-1/2"(416mm x 267mm)

16-3/4" x 10-7/8"(425mm x 276mm)

17" x 11-1/8"(432mm x 283mm)

Full Page8" x 10-1/2"

(203mm x 267mm)8-3/8" x 10-7/8"

(213mm x 276mm)8-5/8" x 11-1/8"

(219mm x 283mm)

Half Pageassuming bottom of page

8" x 5"(203mm x 127mm)

8-3/8" x 5-3/16"(213mm x 132mm)

8-5/8" x 5-5/16" (219mm x 135mm)

Quarter Page3-7/8" x 5"

(98mm x 127mm)Not Applicable Not Applicable

1/2 Page Verticalspecify left or right

3-7/8" x 10-1/2"(98mm x 267mm)

4-1/16" x 10-7/8"(103mm x 276mm)

4-3/16" x 11-1/8"(106mm x 283mm)

Top, Bottom & ONE side only

1/3 Page Horizontalassuming bottom of page

8" x 3-1/2"(203mm x 89mm)

8-3/8" x 3-11/16"(213mm x 94mm)

8-5/8" x 3-7/8" (219mm x 98mm)

Bottom & sides only

1/3 Page Verticalspecify left or right

2-3/4" x 10-1/2"(70mm x 267mm)

2-15/16" x 10-7/8"(75mm x 276mm)

3-1/16" x 11-1/8" (78mm x 283mm)

Top, Bottom & ONE side only

MECHANICAL REQuIREMENTSMagazine format, coated paper, printed heatset web.

Screen Ruling: B & W, Spot or Four-color Process: 133 lines.

MATERIAL TO COMPENSATE FOR 20-25% DOT gAIN AT MID-TONE.Screen Densities: (240% UCR; 75% GCR) Total percentage of tone values should not exceed 300% for four-color material. Only one solid color should be used in areas comprised of two or more colors. Maximum screened value of any one color should not exceed 80%, unless it becomes the solid color. A black screen of less than 10% may not be visible. For surprinting, use a screen of not more than 45% density for the background where type is surprinted; not less than 45% density where type is reversed. Small letters, serifs and thin lines should be restricted to one ink. Process black areas need only be comprised of 100% black plus 30% cyan.

Trapping: Since our ripping system automatically traps all files please remove all trapping from ad artwork (including support files). If you wish to manually trap your work ensure a minimum 2 point trap and please inform us that you would like us to use your specified trapping.

Please include a size as black and white composite proof printed from your final file

IMPORTANT NOTE REgARDINg PROOFS: Our digital proofing method is PLOTTER PROOFS. We will accept and use clients own color accurate proofs if required or we will produce a color accurate proof (charged to client) at client’s request.

Please supply us with your working files (PreFlighted). in one of the following formats(1) Native InDesign files (include all artwork, EPS files, TIFF files and all fonts)

(2) PRINT OPTIMIZED PDF’s (Please embed all fonts) Black & White PDF’s - all files embedded in PDF must be black & white Color PDF’s - must not contain RGB, LAB or Indexed colors - only CMYK At your request, we can supply our print quality Acrobat Distiller job options to ensure the best quality pdf * We cannot check detailed trapping in print-quality PDFs. Please ensure that all colors are trapped correctly prior to writing your PDF, paying extra attention to any files created in Adobe Illustrator.(3) Adobe Illustrator files (please outline all fonts and include or embed all EPS or TIFF images)(4) EPS or TIFF - not recommended for ads with small type (We will not be able to make any production changes to these formats)Please ensure that all colors are defined as process (CMYK), unless a spot color is specified.All color pictures should be converted to CMYK (no RGB), and should contain no JPEG encod-ing. Gray scale and color images should be scanned at a minimum line-screen of 266 dpi.IMPORTANT NOTE: COLOR MANAgEMENT MuST NOT BE uSED IN gRAPHIC PROFILES (i.e. please remove all Color Management when saving Photoshop files)IMPORTANT NOTE REgARDINg FONTSTruetype and Multiple Master (MM) fonts are not supported by PDF. To save trouble try to avoid these types of fonts if at all possible. If a Truetype or MM font is necessary, please convert all text to outlines.

MEDIA REQuIREMENTSWe prefer that you send files digitally, but we can support Apple Macintosh compatible

Requirements continued on next page

Publisher does not accept responsibility for reproduction when materials supplied do not meet the above specifications. Publisher reserves the right to charge back to Advertiser or Agency costs of all work incurred for conversion of material supplied into these specifications.

MECHAnICAL REquIREMEnTS




[email protected]


[email protected]


[email protected]


[email protected]


effective April 2007

ZIP Disks, and CD-ROMs. To avoid transportation problems and to reduce file size please use the file compression program STUFFIT when possible.

FILE NAMINg CONVENTIONSCertain characters cause problems when transmitting via FTP and when PDF files are ripped. Avoid the following: ! @ # $ % ^ & * ( ) ? { } [ ] / \ “ ‘ : ; ~ ` Use only A-Z, a-z and numbers 0-9

* There will be production charges for file preparation, pre-flight, trouble shooting and processing of all ad sizes.$50 US-CMYK (four color) ads • $25 US-B&W ads • Additional designer time for any ad size is $50/hr.Should your preflighting exceed 1 hr you will be advised of additional charges.We reserve the right to refuse any and all ad material that is not delivered to specifications.

gO TO www.KIDSCREEN.COM/uPLOAD TO uPLOAD FILES

FILE

uPL

OA

DMECHAnICAL REquIREMEnTS




[email protected]


[email protected]


[email protected]


[email protected]

PubLICATIOn SCHEduLE

KIDSCREEN 2010 PUBLICATION SCHEDULE

KS.P

T.155

24.P

ubSk

ed20

10

Brunico Communications Ltd.366 Adelaide St. West., Suite 500Toronto, Ontario M5V 1R9T (416) 408-2300F (416) 408-0870

e-mail [email protected]

web www.kidscreen.com


Effective: October 2009

Issue Name Space Date Material Date Street Date Bonus Distribution Special Features

January 2010 Dec 1 Dec 8 Jan 5 • Natpe • Animated Feature Landscape• Pitch Guide

February/March 2010 Jan 6 Jan 13 Feb 4

• FICCI Frames • American International Toy Fair • KidScreen Summit• Bologna Children’s Book Fair• Game Developers Conference

• Toy Fair report• First Take

April 2010 Mar 10 Mar 17 Apr 5 • MIPTV • MIPTV report

– Adult prodcos move into kids space– 3-D TV– Cool New Shows

May 2010 Mar 24 Mar 31 Apr 28 • Kids Advertising Upfront report

June 2010 Apr 29 May 6 May 25

• Annecy• Licensing International• E3• Discop• Showcomotion• Banff Television Festival

• Licensing Show report• First Take

July/August 2010 Jul 2 Jul 9 Jul 27

September 2010 Aug 12 Aug 19 Sep 7

• Cartoon Forum• MIPCOM Jr.• LA Roadshow• Brand Licensing Europe

• Brand Licensing report• MIP Junior report• Cartoon Forum Forecast

October 2010 Aug 26 Sep 2 Sep 22

• MIPCOM• Fall Toy Preview• Ottawa International Animation Festival• SPAA Conference

• MIPCOM report• Fall TV report

November/December 2010 Oct 28 Nov 4 Nov 17 • Asia TV Forum

A 360-degree approach to kids entertainment industry coverage. · kids entertainment industry...

Documents

Transcript of A 360-degree approach to kids entertainment industry coverage. · kids entertainment industry...