99THTH ANNUAL SC-IFI ANNUAL SC-IFI CONFERENCECONFERENCE

Elza Hayen

NOVEMBER 8, 2007

FRAUD IN THE NEWSFRAUD IN THE NEWS

SC INSURANCE NEWS SC INSURANCE NEWS SERVICESERVICE

Commitment: Past, present, and future Increase PUBLICITY of Insurance Fraud and Arson news and hotline information (1-888-

95-FRAUD and 1-800-92-ARSON)All News Releases

South Carolina Arson Hotline Tip Solves Greenville Arson CaseOctober 10, 2007

South Carolinians Need to Protect Vehicles from TheftOctober 8, 2007

REWARD OF UP TO $3,000 AVAILABLE IN ANDERSON FIRESJuly 30, 2007

SOUTH CAROLINA INSURANCE FRAUD INVESTIGATORS TO HOLD SOUTH CAROLINA’S SECOND INSURANCE FRAUD AWARENESS EXPO IN COLUMBIA SATURDAY

July 17, 2007

Governor Mark Sanford Proclaims July 15-21, 2007 as Insurance Fraud Awareness WeekJuly 11, 2007

Thieves Don’t Take VacationsJune 11, 2007

REWARD OF AT LEAST $6,000 AVAILABLE IN FORT MILL CHURCH FIRE May 18, 2007

SOUTH CAROLINA ARSON HOTLINE (1-800-92-ARSON) HAS 25th ANNIVERSARYMay 2, 2007

Media Advisory/News Conference - 25th anniversary of SC Arson Hotline April 30, 2007

Vehicle Theft Remains High in South Carolina According To Recent StudyApril 24, 2007

Attorney General's Insurance Fraud Division Releases 2006 ReportMarch 15, 2007

REWARD OF AT LEAST $1,000 AVAILABLE IN ABBEVILLE FIRE February 9, 2007

MEDIA CALLSMEDIA CALLS

SC Insurance News Service - Received 500 media calls so far this year.

FRAUD – 24 Media Calls (Jan – Sept 2007) 592,485 “impressions” (TV/Print)

ARSON – 45 Media Calls (Jan – Sept 2007) 1,438,766 “impressions”

(TV/Print)

ARSON IN THE NEWSARSON IN THE NEWS

SC Arson Statistics: Arson is down slightly so far this year. SLED’s Arson Team reported the following for activity through 9/30/07:

160 Arson Cases Received (135 cases by this time – 2006 -149 cases by this time in 2005)

Approx. 20% of the 2007 Arson cases have been cleared by arrest $ 2,385,600 in property loss has been investigated so far this year

 

Darlington (14) & Oconee (13) counties have the highest number of requests to SLED with Cherokee County not far behind with (12) requests. The majority of the requests are for residences and businesses. 

Over 1,700 calls have been received so far this year by the SC Arson Hotline. During 2006 there were over 2,000 calls.

SC Arson Hotline 25th SC Arson Hotline 25th Anniversary Anniversary

News Conference – 5/2/07 News Conference – 5/2/07

149,851 “Impressions” (TV/Print) 19 media calls (April/May)

SC Arson Hotline Reward SC Arson Hotline Reward Presentation –Greenville 10/10Presentation –Greenville 10/10

INSURANCE FRAUD EXPO INSURANCE FRAUD EXPO PUBLICITYPUBLICITY

SC Insurance News Service Assisted SC-IFI in getting publicity this year

for 2ND Annual Insurance Fraud Expo in July

FRAUD – 469,485 “impressions” (TV/Print) 22 Media Calls (July 2007)

* WIS (NBC), WLTX (CBS), WOLO (ABC) attended Expo in July, interviewed SCIFI members and ran stories

Insurance Fraud Awareness Insurance Fraud Awareness ExpoExpo

PUBLIC RELATIONSPUBLIC RELATIONS

Allison Love, Jody Parker and Margaret Fleming have been brainstorming on events for 2008.

POSSIBLE EVENTS Live Vehicle Burn Arson Dogs Car Dismantling Staged House Fire

Events to take place during TV Sweeps (February, May, July, November) in Charleston, Columbia and Greenville

COMMUNICATION – “Help Us COMMUNICATION – “Help Us Help You”Help You”

We NEED each other –PARTNERS IN CRIME PREVENTION

Educate consumers by sharing information.

We need videos from you so that we may better serve you and the media. We vow to edit accordingly and appropriately with your approval and consent.

OTHER PROMOTIONOTHER PROMOTION

SC Insurance Fraud Hotline promotion Overview of strategy and timing 10th Anniversary of Insurance Fraud Hotline (6/24/07) Overview of response targets, goals, and current

barriers to getting the word out (SCINS continues to offer assistance to Attorney General’s Office in publicizing their prosecution of insurance fraud cases).

Joint industry publicity events Co-marketing arrangements with insurance companies/

national trade associations/SCIFI/SC Insurance News Service (such as the vehicle burn in N. Charleston)

Partnerships with state agencies Panel discussion ‘round table’ with teenagers regarding

insurance fraud prevention (SC Consumer Affairs) Attorney General’s IFD, SLED, etc.

DATES OF INTERESTDATES OF INTEREST

Monday, November 26, 2007 Meeting at Attorney General’s Office

Attendees: Jody Parker (SC Farm Bureau), Margaret Fleming (SC Farm Bureau), Jennifer Evans (AG), John Potterfield (AG), Mark Plowden (AG), Buddy Cope (State Farm), Mike Ferguson (State Farm), Allison Love (SCINS)

WWW.SCINSNEWS.COMWWW.SCINSNEWS.COM

Send us e-mail addresses of other SCIFI members (who are SC Insurance News Service members)who should receive our news

ehayen@scinsnews.com

QUESTIONS?QUESTIONS?