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Sunrise Period

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What is the Sunrise Period

• Priority Registration Period March 2nd – April 1st

• Only for Trademarked TermsTrademark Verification

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Benefits of the Sunrise Period

• First mover advantageallows you to register ahead of general availability

• Only for trademark ownersno unauthorized 3rd parties have access

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How does the Sunrise Process work?

1) Verification of Trademark Informationall trademarks are verified by Trademark Clearinghouseproof of use is required

2) Registration of Domainafter verification a SMD-code is generated registrar needs SMD-code to complete Sunrise Registration

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Verification process

Mark verified: SMD FILE

Verification of the Proof of

use

Verification by the TMCH

Submission of the

trademark in a

record

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What is a Sunrise Agent?

= TMCH Agent AND ICM registrar

will guide you through the whole processone point of contact & billing

Full list on http://adult.clearinghouse.org

TMCH & ICM created a bundled offer:TMCH submission + Sunrise Registration in .Porn OR .ADULT

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What is the role of the TMCH?

- designated by ICANN

- a centralized database for Trademarks in the new gTLD-space

- one time verification for all Sunrise Periods

- Sunrise Periods are mandatory for all new gTLDs

- after Sunrise other services apply:. Claims Notices. Claims Notification + Ongoing Notification

© 2014 Deloitte Belgium 8

The Trademark Clearinghouse

Deloitte

ICANN

IBM

Domain name

RegistriesTLD

Registrars

Trademark holdersAgents

Clearinghouse database

Clearinghouse interface

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Eligibility requirements • Nationally or Regionally Registered Trademarks• Court Validated Trademarks• Trademarks Protected by Statute or Treaty

• Marks exclusively consisting of letters, words, numerals and/or special characters

• Marks not exclusively consisting of letters, words, numerals and/or special characters:

• Provided that they are predominant AND• Clearly separable or distinguishable from the device

element• Declaration of proof of use + sample

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Submission of a mark record

On the basis of the information provided on the trademark certificate:

• Mark type* • Description goods & Class

• Registration number • Detailed description of g&s

• Registration date* • Status of the holder*• Application Number • Organization name*• Application Data • Full name*• Jurisdiction* • Address of the holder• Expiration Data • Phone

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www.trademark-clearinghouse.com

The concepts covered in this presentation are for discussion purposes only and are not intended to be all-inclusive on the topic of the trademark clearinghouse.  Many of the concepts are still in the development stage and therefore could change the development or the implementation of certain concepts and/or services in the future. As a result, Deloitte reserves the

right to make any changes needed to deliver the TMCH-related services as directed by ICANN.

Contact:vfolens@deloitte.com

www.trademark-clearinghouse.com // info@trademark-clearinghouse.com // @TMCHinfo