82 80 62 - Livestream · for “If you don’t livestream you’re missing out on a huge...
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for “If you don’t livestream you’re missing out on a huge opportunity that your competitors are going to pick up on.” Director of Digital Strategy, Carolina Herrera MARKETING © 2017 Livestream. All Rights Reserved. livestream.com +1 (646) 490-1679 Video on a landing page can increase conversion 80 % by or more 64 % of users are more likely to buy a product online after watching a video increase in click-through-rate Video in an email leads to a 3X 2 to of B2B businesses using live video report positive results to their ROI 73 % of executives call a vendor after viewing a video 39 % sales intent increases 97 % by brand association and 139 % by ENJOYMENT OF VIDEO 80 % of audiences would rather watch live video from a brand than read a blog vs (Livestream and New York Magazine) (Insivia) (Insivia) 62 % to have a negative perception of a brand that publishes poor quality video are more likely (Insivia) 82 % prefer live video from a brand to social posts (Livestream and New York Magazine)
Transcript of 82 80 62 - Livestream · for “If you don’t livestream you’re missing out on a huge...
for
“If you don’t livestream you’re missing out on a huge opportunity
that your competitors are going to pick up on.”
Director of Digital Strategy, Carolina Herrera
MARKETING
© 2017 Livestream. All Rights Reserved.livestream.com +1 (646) 490-1679
Video on a landing pagecan increase conversion
80%by
or more
64%
of users are more likelyto buy a product online
after watching a video increase in
click-through-rate
Video in an emailleads to a
3X2 to
of B2B businesses
using live video report
positive results to their ROI
73%
of executives
call a vendor after
viewing a video
39%
sales intent
increases
97%by
brand association
and
139%by
ENJOYMENT OF VIDEO
80%
of audiences would rather watch live video
from a brand than read a blog
vs
(Livestream and New York Magazine)
(Insivia)
(Insivia)
62%
to have a negative perception of a
brand that publishes poor quality video
are more likely
(Insivia)
82%
prefer live video from a brand to social posts
(Livestream and New York Magazine)
