7 Wonders In 7 Days Launch

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Presented at the 7 Wonders in 7 Days launch event:Social Media Cafe Manchester #smc_mcrFuturesonic Festival 2009 #futr09~7.30pm, Thursday 14th May 2009

Transcript of 7 Wonders In 7 Days Launch

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A rough map:

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On 9th September, I will visit all 7 New Wonders of the world in 7 days, raising £777,000 for 7 charities.

The plan:

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• Gran’s funeral in Nigeria in Feb• Secret Millionaire show on Channel 4• The Scene Magazine published by Concept Publishing

The inspiration:

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Alzheimer’s Research TrustDiabetes UKOpen DoorsYoung MindsFeed The MindsBritish Red CrossJessie Ekweozor Memorial Foundation

The 7 Charities:

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• 9th September 2009• Twitter hashtag: #90909

When?

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But…. why?

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Twitchhiker – twitchhiker.com

One Red Paperclip – oneredpaperclip.com

Where The Hell Is Matt? – wherethehellismatt.com

Great crowd sourced travel tales:

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As the founder of Real Fresh TV,a social media consultancy, that got me thinking...

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What if Sir Edmund Hilary used Twitter to climb Everest?

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So... I thought....

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...whilst embarking on an adventureof a lifetime....

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...why not use social media to re-write the rules of charity fundraising online...

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...and re-invent the coming of age‘Round the World’ trip!

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Or something!

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• Facebook Connect: login/share on FB• Twitter #90909 Search in blog sidebar• Flickr, YouTube feeds into blog• More to come...

Social Media Integration on website:

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• Donate via Twitter• Reduce Itinerary from 10 days to 7• Support the 7W7D UK Tour

How to get involved:

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7 Wonders In 7 Days UK TourTo raise money for the trip, I will be touring the country playing gigs organised through Twitter.

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7W7D UK Tour Starts In JuneMore details will be posted on 7wondersin7days.com

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Just GivingDonations go directly to the Charities.

TipJoyDonations go to me to raise funds for the trip.

Two ways to donate:

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Phase IRaise funds for trip. Ends 30/06/09.

Phase IIFundraise for charities. Ends 10/10/10.

Two phases to donations:

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The Trip Budget£7000 – according to Thomas CookIncludes flights and accommodationCould be reduced?

Funding the trip:

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Phase ITrip Fund - £7000. Due 30/06/09

Phase IICharity Fund- £777k. Due 10/10/10

Two Fund Raising Targets:

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JustGiving.com 5 Charities already on JustGiving.Details for donating posted on website when all 7 are.

TipJoy Page now activeTweet and Give!

How To Give:

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Look out for competitions to create limited edition merchandise with profits split between 50/50 between the artists and the Charities.

Other ways to get involved:

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• Reduce Itinerary from 10 days to 7• Visit 7wondersin7days.com for more details

I Need Your Help!

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I am @7wondersin7days on Twitter.

Please use the #90909 hashtag in tweets!

Thanks for listening!

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Questions?

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Image Credits and References

New 7 Wonders of the Worldhttp://www.new7wonders.com/file/inline/id/110/art/600x/

New 7 Wonders of the World locationshttp://en.wikipedia.org/wiki/New_Seven_Wonders_of_the_World

Sir Edmund Hilary on Everesthttp://img.dailymail.co.uk/i/pix/2008/01_02/015edmundDM_468x534.jpg

Twitter Logohttp://i.zdnet.com/blogs/twitter-logo.png

I was the first to conquer Everesthttp://teacher.scholastic.com/activities/hillary/navart/evertop7.jpg

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Presented at the launch event:Social Media Cafe Manchester #smc_mcr

Futuresonic Festival 2009 #futr09

~7.30pm, Thursday 14th May 2009