7 Wonders in 7 Days: A social media powered adventure

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    11-May-2015
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Presented at the Social Media Cafe Manchester on Tuesday 3rd June.

Transcript of 7 Wonders in 7 Days: A social media powered adventure

  • 1.www.7wondersin7days.com On 9 thSeptember, I will visit all7 NewWonders of the worldin 7 days, raising777,000 for 7 charities. The plan:

2. www.7wondersin7days.com 3. www.7wondersin7days.com A rough map: 4. www.7wondersin7days.com

  • Grans funeral in Nigeria in Feb
  • Secret Millionaire show on Channel 4
  • The Scene Magazine published by
  • Concept Publishing

The inspiration: 5. www.7wondersin7days.com

  • Alzheimers Research Trust
  • Diabetes UK
  • Open Doors
  • Young Minds
  • Feed The Minds
  • British Red Cross
  • Jessie Ekweozor Memorial Foundation

The 7 Charities: 6. www.7wondersin7days.com

  • 9 thSeptember 2009
  • Twitter hashtag:#90909

When? 7. www.7wondersin7days.com

  • Full social media integration on site
  • Trip Itinerary: now probable in 7 days
  • First videos created using Flip Mino

Update since the last#smc_mcr : 8. www.7wondersin7days.com 9. www.7wondersin7days.com Videos: http://www.youtube.com/watch?v=CDaQ_JC-aHQ 10. www.7wondersin7days.com

  • T-Shirt Design Contest launched
  • Twitchhiker supports the campaign
  • Email of support fromMashable

More updates since#smc_mcr: 11. www.7wondersin7days.com T-Shirt Design Competition : 12. www.7wondersin7days.com Twitchhiker Support : 13. www.7wondersin7days.com

  • Organised using theFlockbrowser
  • Still tweaking.

Social Media Workflow: 14. www.7wondersin7days.com

  • Organised using Flock, the browser
  • Still tweaking.

Social Media Workflow: 15. www.7wondersin7days.com

  • Organised using Flock, the browser
  • Still tweaking.

Social Media Workflow: 16. www.7wondersin7days.com - Check Twitter - Post news to Facebook Page Wall - Upload content to YouTube, Flickr - Cross post to MySpace, Facebook - Note notables for blog post - Rinse, lather, repeat. Basic Social Media Workflow: 17. www.7wondersin7days.com Social Media Workflow: Still tweaking... 18. www.7wondersin7days.com

  • T-Shirt Design Winner - 5 thJune
  • Charity Auction/Tweetup - 25 thJune
  • 7W7D UK Tour - possibly July

Still to come: 19. www.7wondersin7days.com

  • Twitter key for early interaction
  • Google Analytics & Reader helpful

Engagement & Analytics: 20. www.7wondersin7days.com Twitter Counter Stats 21. Google Analytics Stats www.7wondersin7days.com 22. www.7wondersin7days.com

  • Last.fm group create Tweetup playlist

More social media integration coming: 23. www.7wondersin7days.com

  • Official trip video contest on YouTube

More social media integration coming: 24. www.7wondersin7days.com

  • Any ideas? What would you do?

More social media integration coming: 25. www.7wondersin7days.com Creation oflimited edition merchandise with profits split 50/50 between the artists and the Trip Fund. Keep your eyes peeled... Other Ways To Get Involved: 26. www.7wondersin7days.com Phase I Trip Fund - 7000. Due 30/06/09 Phase II Charity Fund - 777k. Due 10/10/10 Two Fund Raising Targets: 27. www.7wondersin7days.com The Trip Budget 7000 according toThomas Cook Includes flights and accommodation Could be reduced? Funding the trip: 28. www.7wondersin7days.com Just Giving Donations go directly to the Charities. PayPal ,TipJoy ,Twollars Donations go to me to raise funds forthe trip. Two ways to donate: 29. www.7wondersin7days.com JustGiving.com5 Charities already onJustGiving . Details for donating posted onwebsite when all 7 are. TipJoy Page now active Tweet and Give ! More Than One Way To Give: 30. www.7wondersin7days.com

  • Tweet Call forT-shirt designentries
  • Help organise Charity Tweetup

How You Can Help: 31. www.7wondersin7days.com

  • Deadline: 12 noonFriday 5 thJune
  • Win 50 and 50% of profits from
  • sale of each t-shirt!
  • Limited number of t-shirts to be made

T-shirt Design Competition 32. www.7wondersin7days.com

  • When:
  • 7pm, 25 thJune ,Living Room ,
  • Deansgate, Manchester
  • Need:
  • DJ, PR, Items to auction, Support!
  • Please add songs to thelast.fm group

Help Organise Charity Tweetup 33. www.7wondersin7days.com I am@7wondersin7dayson Twitter. Please use the#90909hashtagin tweets! Thanks for listening! 34. www.7wondersin7days.com Questions? 35. www.7wondersin7days.com Image Credits and References New 7 Wonders of the World http://www.new7wonders.com/file/inline/id/110/art/600x/ New 7 Wonders of the World locations http://en.wikipedia.org/wiki/New_Seven_Wonders_of_the_World Still Tweaking http://90.media.vimeo.com/d1/5/39/19/53/portrait-39195319.jpg Knob Tweaking http://www.synthtopia.com/content/wp-content/uploads/2008/03/knob-tweaking.jpg Twitter Counter stats http://twittercounter.com/7wondersin7days