7 ways to being there before the sale

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LaunchUp #8 “In the Weeds” DJ Waldow Director of Community, Blue Sky Factory @djwaldow June 3, 2010

description

7 ways to being there before the sale - presented at LaunchUp #8 on June 3, 2010. (http://bit.ly/launchup8)

Transcript of 7 ways to being there before the sale

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LaunchUp #8LaunchUp #8“In the Weeds”“In the Weeds”

DJ WaldowDirector of Community, Blue Sky Factory

@djwaldow

DJ WaldowDirector of Community, Blue Sky Factory

@djwaldow June 3, 2010

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Community Management

7 Ways to Be ThereBefore The Sale

(entrepreneur Version)

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5 Disclaimers

1. I’m not an entrepreneur.

2. I really did meet Jeremy online.

3. Coffee. Beer. People. (@babywaldow).

4. June 30th, 2010.

5. Images ( ) vs. Words

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OLD SALES MODEL.

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NEW SALES MODEL.

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THE 7 Ways to Be there Before the Sale

1. Have a product/service that doesn’t suck.

2. Listen.3. Build a community management team.4. Engage.5. Create killer content.6. Be present.7. Give a darn (care).

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HAVE A PRODUCT/SERVICE

THAT DOESN’T SUCK.

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LISTEN.

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BUILD A COMMUNITY MANAGEMENT TEAM.

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ENGAGE.

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CREATE KILLER CONTENT.

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“You can’t take something off the

Internet. That’s like trying to take

pee out of a swimming pool.”

- Joe Rogan’s character on Newsradio

… but remember …

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BE PRESENT.

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GIVE A DARN (CARE).

We Value Your

Business

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Connect?

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Photo Credit1. Stuff for Sale (1) – http://www.flickr.com/photos/debaird/124298436/2. Stuff for Sale (2) – http://www.flickr.com/photos/valeriebb/2994136264/3. Alfred E. – http://www.flickr.com/photos/justanuptowngirl/2122520113/