7 Steps To Mental Toughness - Todd Falcone

7 Steps to Mental Toughness

A No B.S. Report For Network Marketers Looking

To Take Their Business To The Next Level FAST Author: Todd Falcone www.ToddFalcone.com

I’ll just start off by saying this: You’ve got to be tough in this business. In fact, you’ve got to be tough in most businesses. As a network marketer, you’ve stepped outside of the box. You’ve stepped out and are doing what most aren’t doing: your own

thing. You’re no longer pursuing the “job” market and allowing someone else to dictate how much you are worth in the marketplace. When you wear those shoes, it’s different. People are going to take shots at you. In fact, some of your best friends and loved ones, those that you expect to be supportive of you, are going to sometimes be the least supportive of the bunch. And it can hurt, but only if you let it. I remember when I first got started in network marketing.


People would make fun of me. My friends gave me crap. My mom thought I was in an illegal pyramid scheme and threatened to make me pay back my college education. Not sure why my friends were so negative and don’t really care. Maybe they just wanted the best for me. Who knows? But, you know what? When you grow up, you’ve got to do your own thing and make your own decisions. You can’t live at home forever. The street doesn’t seem so appealing either. My philosophy is this: “If you aren’t paying my rent, I’m not listening to you. If you aren’t putting food in my mouth, your opinion should stay to yourself. Don’t give me your garbage unless you’re going to support me for the rest of my life.” People always want to voice their opinions and tell you what they “think” you should be doing. Being an entrepreneur brings new experiences. People want to shut you down, put you down and make fun of you. Perhaps they’re jealous. Perhaps they’re afraid. Either way, it doesn’t matter. You’ve made the choice, the decision to DO this, so you might as well be prepared. Look at the Rhino, for instance. The Rhino was the mascot in the first company I was in. Why? The Rhino is a big, giant docile animal with incredibly thick skin. It minds its own business


and goes about its day. It does its thing. Arrows don’t do much good when trying to drop a Rhino. The skin of a Rhinoceros is as thick as 45 millimeters. It is tough to penetrate. It is extremely difficult to piss off. But…when you do, look out! It will charge you and run you over.

Think about that for a moment and equate it to YOU in your home business. You’re out there minding your own business, doing what it is that YOU want to do. When you have thick skin (mental toughness), you cannot be hurt or damaged by negativities people throw out at you. And…if someone keeps on bugging you and giving you garbage, you finally retaliate. And when you do…it is NOT going to be good for the other person. Mental toughness is critically important for success in business. Top-‐performing athletes spend their entire careers focusing on maintaining mental strength because they know it helps them to raise their overall level of performance. In network marketing, if you can create and develop mental strength, the


chances of you performing better, maintaining higher productivity and developing a bigger group are greatly increased. Mental toughness is what separates a winning athlete from one who simply remains average. If two athletes have relatively the same skills, are of the same size, and have the same level of endurance, which will win? The one with greater mental strength will prevail, of course. I'm sure you've even seen smaller, weaker, slower athletes miraculously rise to the occasion when faced with an opponent of greater size, skill and overall ability, yet still win. It is often the mental toughness that makes the difference. You've probably all heard the story of David and Goliath in the Bible… Here, a young boy with only a sling and a few stones kills a nine-‐foot giant armed with swords, a bronze helmet, and an armor coat. The giant Goliath basically looks at young David and laughs at him thinking what a joke it iss that such a small boy would even attempt to fight him. Yet David says to Goliath, "you come against me with sword and spear and javelin, but I come against you in the name of the Lord Almighty. This day the Lord will hand you over to me, and I'll strike you down and cut off your head."


How is it that someone who is outmanned and outgunned can still win? It is a superior state of mind that makes the difference. You cannot ignore the mental side of the business. Mental toughness is a combination of learned skills and mindset techniques that will help you raise the level of your training and competitive performance, whether it be for athletics or in your business. Becoming mentally tough is a simple process that shouldn't be complicated.

Keep it simple and stick to the basics. Complicating the process will only make it more difficult to maintain your high level of toughness. You don't want to be caught "thinking" about how to be mentally tough. You simply need to be in that state. By the way, before I get into the seven steps, I want to give you a little "food for thought." I didn't say seven EASY steps, nor


did I say a QUICK way to mental toughness. There is no quick and easy route to mental toughness. It is a process, just like mastering anything in life tends to be. Here are seven SIMPLE steps you can apply beginning right now that can help you achieve a greater level of mental toughness in your business: 1. Physical Conditioning: If you stay in the game and play it with regularity, meaning you're in the field DOING it, you begin to develop a level of natural toughness that comes with the territory. If you work your business with regularity and are taking consistent daily strides forward, you will naturally begin to develop mental strength. If the abuse keeps coming, you become thick-‐skinned and develop calluses...right? Think about that for a moment. Think in your mind about how a callus is created and the toughness that comes out as a result of it. It works the same way on the mental side. If you keep your head and your body in the game and the same abuse comes your way every day (i.e. rejection, no shows, canceled orders, downline that quits, etc.), you naturally develop a thicker skin. 2. Read and Listen Daily: Expose yourself to others who have already experienced it. If someone has overcome odds or obstacles or constantly wins under pressure, don't you want to know why or how? You should! Spend at least 30-‐minutes a day, EVERY DAY, reading and/or listening to someone that inspires you toward greatness. Don't sell yourself short and say, "but I'm so busy, I just don't have the time." If you don't do this, you are killing yourself, cheating yourself, and robbing yourself of your potential. Don't screw this up. Focus on working hard on you!


3. Use Affirmations: Positive emotional statements spoken in the present tense condition the unconscious mind to turn those thoughts into realities. What you speak and think about, you become. If you spend time thinking about how bad you are doing or how poor or unsuccessful you are, you will stay there. Contrarily, if you spend only time using positive daily affirmations that say things like, "I am alive and full of energy" or "I am successful and attract powerful, energetic people to my business," you will become those very things you think and talk about. Write down a series of positive and powerful affirmations that are spoken in the PRESENT TENSE that evoke EMOTION in you. Then, read them daily at least three times a day. Read them once in the morning, at lunch and prior to going to bed. If you think this is crazy or stupid you probably shouldn't be in network marketing. This WORKS. Train your unconscious mind to make these things a reality, and start doing it today. 4. Associative Conditioning: Get fed up and mad about where you are. In fact, get downright angry and do something about it. That's what associative conditioning is all about. I remember in the movie “Network”; a guy got so angry about where he was in his life that he ran to the window and screamed at the top of his lungs, "I'm mad as hell and I'm not going to take it anymore." What an incredibly moving moment it was! If you can associate enough pain with where you are right now, and so


much pleasure and joy from your life, as you want to design it, you will take the actions necessary to change it. This takes some real thought to make this work, but it is VERY powerful. If you want life change to occur, think long and hard about where you are today. Are you getting all you want? Are you the best you can be? Do you want more? If you're in the doldrums of life and experience tremendous pain and anguish, this will be a little easier for you to do. Simply create a strong association between where you are and the PAIN it causes you. It will quickly motivate you to work away from the pain and work toward the pleasure zone. 5. Imagery and Visualization: Creating an image or movie in your mind about the future is very powerful. Visualize what your life would be like if you had everything you wanted. Where would you live? What would you be driving? Doing? Where would you travel? What would you wear? Where would you eat? What would you do every day? Close your eyes and create a specific movie in your mind, then rewind it and play it again. Repeat this process daily and visualize where you will be. You can also use physical pictures for the visualization process, also known as dream boards, where you actually paste pictures of things, places, words, etc. that help you create images of what you want your life to be like. Many top people use this strategy to get them where they want to go. When you have


strong imagery in your mind, it is very difficult to be mentally weak. 6. Reinvent Yourself: This method is very interesting. It's much like acting. It allows you to see from a new set of eyes or become a resident in a new neighborhood. Think about this for a moment. As a child or teen, you were picked on and not very popular and everyone in your town knew you and what you were like. Even though you began to change and you were "cooler" than you used to be, you couldn't easily change that image. However, if you moved to another neighborhood far away, you could then reinvent yourself, couldn't you? You could create the image or persona that YOU wanted. Whether it is in real life or acting, the reinventing process works. If you feel you are weak, shy, timid or unsuccessful, reinvent yourself. Start seeing from a new set of eyes today and become a resident in a new neighborhood. Be what you want to be, not what you are. Actors do this all the time. It's exactly what they do. Their careers are based on reinventing themselves. Act the part that you want to play, and start doing it today. 7. Winning Concentration: This final step is very simple. It deals with focus. You must stay centered and totally focused on the task at hand. If you were to play in a tennis match, you focus on the ball. If you are playing in the PGA, your focus is to mentally stay on track. Golfers can't let their mind slip for even one single shot. Focus totally on success, victory, and winning. There is no other option. You must beat your opponent. In the case of mental toughness and network marketing, your


opponent is generally you. Keep your eye on the ball until the game is over. These are seven basic principles used for developing mental toughness in life, in business, or in athletics. Practice these and you will find yourself having greater strength and success in all that you do. Wishing you the very best!

P.S. Once your mind is ready then it’s time to take the next step and get to work…If you haven’t already please go download the SIMPLE script that has created absolutely amazing results me at www.LittleBlackBookofScripts.com P.S.S If you found this training valuable please pay-‐it-‐forward by sharing it with your friends on Facebook & Twitter, simply click the share buttons below to pass it on, thanks again!


7 Steps To Mental Toughness - Todd Falcone

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Transcript of 7 Steps To Mental Toughness - Todd Falcone