7 Data Analytics Dashboards for Small Business
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Digital Data Analytics Dashboards7
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We're hearing a lot about
"big data"these days.
It's a trend that big companies have the resources to utilize,
and that’s great…
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But what about big data
for SMALL BUSINESS? Here’s 7 analytics platforms small
businesses can easily utilize.
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SQUIRE!
Fetch me my data. The Realm depends on it.
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track website traffic and conversions to and from
your various social accounts
+
the experiments toolset allows you to test methods of traffic-driving and calls-to-action.
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t h e m o s t w i d e l y u s e d d a s h b o a r d
(partly) because it’s FREE
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Brandwatch monitors conversations that involve your brand
across all your social media platforms.
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You set up a project, and your dashboard monitors:
•Volume of mentions•Which platform they’re coming from•Overall consumer sentiment
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Demographic indicators break down your audience by
gender, device, job title,geographic location, and more.
Starts at $800/month
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Schedule posts across social media platforms, then customize your data.
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• Facebook Insights • Google Analytics• Google+ pages• Twitter profiles• Customized data criteria
Hootsuite pulls data from…
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…and allows you to print attractive and understandable
reports.
Free version allows up to 5 social profiles and limited analytics.
Pro version starts at $8.99/month
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Like Hootsuite, Buffer offers scheduling and analytics
capabilities.
Starts at $10/month up to
$250/month for large businesses needs
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Like Hootsuite and Buffer,
Sprout offers scheduling, analytics, as well as team
collaboration
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But Sprout adds a CRM (customer relationship management)
capability…
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…allowing you to organize and edit your customer info
and target specific customers for campaigns.
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Standard accounts are $39/month
Premium is $99/month
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Monitor keywords across a variety of platforms and catforms.
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The dashboard analyzes trends and allows
comparisons, demographic sorting, and identifies
top influencers in your social networks.
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A comprehensive dashboard for all inbound marketing
tactics
It audits your SEO (search engine optimization)
from the data
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Collects and segments data from
Your social, search, blog, and other brand channels
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Then provides actionable insight into
which areas you can improve, and how to actually do it.
Starts at $99/month
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SO THERE YOU HAVE
IT
But before you dive in to one of these investments,
make sure you know how to act
on all that data…
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MAKE SURE YOU HAVE A GOAL
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Pinpoint one or two data points to focus on
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And you’re bound to score for your business.
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LET THE DATA GAMES BEGIN!
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THANK YOU!
Follow Trent Meyer @ToThe_9s
Chromatic-Solutions.com
Check out more DIGITAL MARKETING tips on our blog