Nurse Social Media Coordinator Position For Combating Childhood Obesity

Robert Anderson, BSN, RNAmerican Sentinel University

EXECUTIVE SUMMARY

INTRODUCTION

BACKGROUND AND SIGNIFICANCE THEORETICAL PLAN

PROJECT’S PLAN

INTERVENTION STRATEGIES OUTCOME ANALYSIS

IMPLEMENTATION

RESEARCH ARTICLE 1

RESEARCH ARTICLE 2

RESEARCH ARTICLE 3

RESEARCH ARTICLE 4

RESEARCH ARTICLE 5

PROJECT DETAILS

COST-BENEFIT ANALYSIS

RESEARCH ARTICLES

• Almost eight million overweight or obese children

• Children overwhelmingly communicate using social media

• Establish Facebook Page• Page nurse-monitored 24/7• Free Facebook set-up, low cost

upkeep• Education & health benefits for

affected children• Leadership role for nurses

• Few weight management programs

• Children use social networking

• Social networks influence health

• Engaged children feel important

• Low cost to deliver & administer

• Epidemic levels of childhood obesity

• Children raised with Internet• Connect healthcare with social

networking• Introduce new nursing

specialty• Create interactive Facebook

Page• Involve children & their

families• Reinforce positive lifestyle &

health maintenance behaviors

• Obesity is a top healthcare priority

• Burden of childhood obesity is severe

• Maximize safety & respect• Nurses as agents of change • Nurses impact new policy

• Acknowledge social pressures• Intervene with communal

coping• Enlist child’s family & friends• Design based on social

interaction• Target diet & exercise

motivation

• High-fructose corn syrup warning

• Soda not stimulating satiety signals

• Consumption increase among children

• Soda associated with weight gain

• Health risks with childhood obesity

• Childhood obesity epidemic• American diet changed to nutrient-poor

calorie-laden foods• Physical education classes and

activities cut• Home entertainment industry grows• Explosive use of social media forums• Project fosters strong family support

system• Nursing gains strides using modern

technology

• Roy’s Adaptation Model• Person can be studied, actions

quantified• Obesity prevention is cause for nursing

action• Stresses patient’s personal

responsibility• Focus on other stimuli after adaptation• Theory appropriate for change process• Nurse-monitored Facebook Page creates

feedback loop

• Train nurses to be social media savvy • Develop & formulate data for Facebook

Page• Encourage users to join, share &

interact• Rapid nurse responses to queries &

comments• Link to local support groups• Page live in hours, effective in days• Measure growth of network

• Classified as community service• Tax-exempt against operational capital• Educational & health promotional venture• Lower medical costs for normal-weight

children• Loss leader investment with

overwhelming net gain• Specially trained nurses utilize

technology• 50,000 users minimum to justify

expenses

• Social networking influences exercise & eating habits

• Childhood obesity halted by communal coping

• Healthy lifestyles using cooperative strategies

• Address family systems• Measures tailored to family structure• Utilize community-based support

systems• Children use peer network for

encouragement

• Use qualitative approach• Data provided by Facebook• Identify working strategies• Identify components requiring

improvement• Opportunity to reach sizeable audience• Not a ‘set & forget’ proposition• Awareness enhanced for childhood

obesity

• Establish Facebook presence• Compile relevant content• Assess effectiveness & modify

accordingly• Nurse social media coordinator

leadership• Properly trained nurse monitors• Immediately address positive &

negative comments• Follow all HIPAA regulations &

standards

• Technology changes nursing practice

• Nurses need new skill sets• Use technology to improve

health outcomes• Enable quick action to health

risks• Opportunity to connect &

inform