5 Theories of Trade

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    THEORIESOFTRADE1

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    Theories of InternationalTrade and Investment

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    Learning Objectives

    1.Theories of international trade andinvestment

    2.Why nations trade

    3.How nations enhance their competitiveadvantage: contemporary theories

    4.Why and how firms internationalize

    5.How firms gain and sustain internationalcompetitive advantage

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    FOUNDATIONCONCEPTS

    Comparat ive advantage

    Superior features of a country that provideit with unique benefits in global

    competitionderived from either nationalendowments or deliberate nationalpolicies

    Compet i tive advantage

    Distinctive assets or competencies of a firm derived from cost, size, or innovationstrengths that are difficult for competitorsto replicate or imitate 4

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    PERSPECTIVESOFTHENATIONANDTHEFIRM

    Comparat ive advantage

    Is the concept that helps answer the questionof all nations can gain and sustain national

    economic superiorityCompet i t ive advantage

    Is the concept that helps explain howindividual firms can gain and sustain

    distinctive competence vis--vis competitors

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    EXAMPLESOFNATIONALCOMPARATIVE

    ADVANTAGE

    China is a low labor cost production base

    Indias Bangalore region offers a critical mass of IT

    workers

    Irelands repositioning enabled a sophisticatedservice economy

    Dubai, a previously obscure Emirate, has been

    transformed into a knowledge-based economy

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    EXAMPLESOFFIRMCOMPETITIVEADVANTAGE

    Dells prowess in global supply chain management

    Nokias design and technology leadership in

    telecommunications

    Samsungs leadership in flat-panel TV Herman Millers design leadership

    in office furniture

    (e.g., Aeron chairs)

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    WHYNATIONSTRADE: CLASSICAL

    THEORIES

    Mercantilism: the belief that national prosperity is

    the result of a positive balance of trademaximize

    exports and minimize imports

    Absolute advantage principle: a country should

    produce only those products in which it has

    absolute advantage or can produce using fewer

    resources than another country

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    EXAMPLE

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    WHYNATIONSTRADE: CLASSICAL

    THEORIES

    Comparative advantage principle: it is beneficialfor two countries to trade even if one has absoluteadvantage in the production of all products; whatmatters is not the absolute cost of production but

    the relative efficiency with which it can produce theproduct

    By specializing in what they produce best and tradefor the rest, countries can use scarce resourcesmore efficiently

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    LIMITATIONSOFEARLYTRADETHEORIES

    Do not take into account the cost of internationaltransportation

    Tariffs and import restrictions can distort tradeflows

    Scale economies can bring about additionalefficiencies

    When governments selectively target certainindustries for strategic investment, this maycause trade patterns contrary to theoretical

    explanations Today, countries can access needed low-cost

    capital on global markets

    Some services do not lend themselves to cross-border trade

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    CLASSICALTHEORIES: FACTORPROPORTIONSTHEORY

    Factor proportions (endowments) theory: eachcountry should produce and export products thatintensively use relatively abundant factors ofproduction, and import goods that intensively use

    relatively scarce factors of production Leontief paradoxsuggested that countries can

    be successful in the export of products thatrequire a less abundant resource (e.g., the U.S.with its labor-intensive exports)

    The Leontief paradox implies that internationaltrade is complex and cannot be fully explained bya single theory, e.g., the abundance of a certainproduction input

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    CLASSICALTHEORIES:

    INTERNATIONALPRODUCTCYCLETHEORY

    International product cycle theory: each product

    and its associated manufacturing technologies gothrough three stages of evolution: introduction,growth, and maturity

    In the introduction stage, the inventor country enjoysa monopoly both in manufacturing and exports

    As the products manufacturing becomes morestandard, other countries will enter the globalmarketplace

    When the product reaches maturity, the originalinnovator country will become a net importer of the

    productApplicability to the contemporary global economy:

    Today, the cycle from innovation to maturity is muchshorter making it harder for the innovator country tosustain its lead in a particular product

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    HOWNATIONSENHANCECOMPETITIVEADVANTAGE

    The contemporary view suggests that governmentscan proactively implement policies to enhance anations competitive advantage, beyond the naturalendowments the country possesses

    Governments can create national economicadvantage by: stimulating innovation, targetingindustries for development, providing low-costcapital, and through other incentives

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    MICHAELPORTERSDIAMONDMODEL:

    SOURCESOFNATIONALCOMPETITIVEADVANTAGE

    1.

    Firm strategy, structure, and rivalrythepresence of strong competitors at homeserves as a national competitive advantage

    2. Factor conditionslabor, natural resources,

    capital, technology, entrepreneurship, andknow how

    3. Demand conditions at homethe strengthsand sophistication of customer demand

    4. Related and supporting industriesavailability of clusters of suppliers andcomplementary firms with distinctivecompetences

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    DIAMOND