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5 Step Plan

Strategic Plan ................................................................................................................................................ 2

Strategies .................................................................................................................................................. 2

Strategic Intent ......................................................................................................................................... 2

Philosophy ................................................................................................................................................. 2

Focus ......................................................................................................................................................... 2

Values ........................................................................................................................................................ 2

Principles ................................................................................................................................................... 2

Operational Plan ........................................................................................................................................... 2

Organizational Plan ....................................................................................................................................... 2

A chart showing reporting relationships ................................................................................................... 2

A clear definition of responsibilities ......................................................................................................... 2

A clear definition of authorities ................................................................................................................ 2

Resources Plan .............................................................................................................................................. 2

Contingency Plan .......................................................................................................................................... 3

More notes .................................................................................................................................................... 3

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Strategic Plan

Strategies

Strategic Intent

Philosophy

Focus

Values

Principles

Operational Plan

It defines how the company accomplishes its strategic intent on a daily or annual basis. It breaks down the

strategic goals into objectives and tasks to make them more understandable and manageable. The operational

plan also provides information to executives on how well the staff carries out its functional activities. Along with

the execution of functional activities comes the requirement for staff coordination. Work cannot be effective

unless it is closely coordinated across staffs or functions. The operational plan also helps management teams

implement actions. Because it identifies the persons held accountable, the operational plan becomes a good

benchmark for reporting processes of key programs and projects. This becomes the benchmark for performance

measures of both the individual and the company. A format for this plan is found in Appendix C: The 1-Page

Operational Plan.

Organizational Plan

A chart showing reporting relationships

A clear definition of responsibilities

A clear definition of authorities

Resources Plan

1. Staffing Levels.What are your short-term and long-term staffing requirements? What kinds of skills will be

needed at each level, now and in the future?

2. Information Requirements. What is the volume and quality of your information?

3. Technology. Do you have the most effective technology to do the job? Is technology just around the corner that

will put your competition in the advantage? What is the cost of staying up-to-date with technology?

4.Tools and Equipment. What supporting systems do you and your staff need to get all the tasks completed?

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5. Intellectual Capital. How smart are your people? How smart will they have to be in the future? What do they

have to be smart about? How are you using the intellectual capital database that now exists?

6. Time. What critical milestones exist in your plan? Where are the important decision points in the plan? What

can you do to use your time more wisely?

7. Relationships. What networks need to be developed? Can strategic alliances and strategic partnerships help

your plan?

8. Image. What is your image in the public perception? What should it be? How will you develop this perception or

change a negative one?

9. Facilities. Can you estimate the facilities requirements? Is the need for physical space increasing or decreasing?

What effect has e- business had on your industry?

10. Financial.Have you considered the budget constraints for short- term requirements? What are the long-term

capital investment requirements? Do the financial numbers make good business sense?

Contingency Plan

More notes

1) Exec Summary / Vision

2) Product/Service

3) Revenue Model

4) Marketing

Target Market

Distribution

Customer Acquisition

5) Team

6) Financial

Cash Flow Plan

Income Statement (month to month years 1-2, annual 2-5)

Balance Sheet (month to month years 1-2, annual 2-5)

Investment Needs

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Total length of bplan with financails should not exceed 12 pages.

Let me know what you think about the outline and the suggested approach.