5 Reasons WHY CRM Investments Fail In E-Commerce Industry || GetFriday
-
Upload
getfridaysm -
Category
Business
-
view
250 -
download
0
Transcript of 5 Reasons WHY CRM Investments Fail In E-Commerce Industry || GetFriday
Without Doubt CRMS Are Useful Tools For E-Commerce
CRM software can help e-commerce businesses:
By providing Excellent Customer Support
By Managing And Storing All Data Related To Customers And Transactions1 2
CRM Software Take Care Of Your Business Needs Automatically While Allowing You To Focus On Improving Your Sales Conversion Rates Considerably.
Majority Of Companies Fail To Benefit From CRM’s AndEnd Up Losing Huge Amounts Of Money
5 Reasons for CRM Investments Failure
1. Not utilizing full capacity of CRM’s
2. Buying a CRM too early
3. Not setting objectives, goals and targets for CRM
4. Owning a CRM only as a social norm
5. Inefficiency in uploading the data in CRM
5 Reasons for CRM Investments Failure
• Many Entrepreneurs Do Not Utilize As Much As 40 % Of CRM’s Capability
• Because E-commerce Businesses Often Miss Out On Critically Analysing The Requirements Of The CRM Within The Business At The Outset.
This Renders The CRM A Misfit Within The E-commerce Business If Not Employed Correctly.
1. Not utilizing full capacity of CRM’s:
2. Buying a CRM too early
3. Not setting objectives, goals and targets for CRM
4. Owning a CRM only as a social norm
5. Inefficiency in uploading the data in CRM
5 Reasons for CRM Investments Failure
1. Not utilizing full capacity of CRM’s
2. Buying a CRM too early:
3. Not setting objectives, goals and targets for CRM
4. Owning a CRM only as a social norm
5. Inefficiency in uploading the data in CRM
• E-commerce Company - Focus Ideally Be Targeted Towards Expanding Client Base and Achieving Breakeven Sales With Products Online
• Managing Customer Relations And Records In An Organized Database Is Also, Extremely Important
and other free tools do an equally good job
If You Are Starting Out, It Would Be Wise To Analyse If Using A CRM At This Stage Can Prove To Be Fruitful
5 Reasons for CRM Investments Failure
1. Not utilizing full capacity of CRM’s
2. Buying a CRM too early
3. Not setting objectives, goals and targets for CRM:
4. Owning a CRM only as a social norm
5. Inefficiency in uploading the data in CRM
• Set Clear Objective, Goals, And Target For Getting Best Out Of CRM
• Treat Your CRM As An Asset That Needs To Justify Its Costs
• Research Deeply About Into The Companies Operations And Business Truths Before Finalizing CRM Requirements
Mistake Takes Place When Businesses Implement CRM’s Without Understanding Its Features, The Metrics It Has To Offer, and How CRM Can Help Business Grow
5 Reasons for CRM Investments Failure
1. Not utilizing full capacity of CRM’s
2. Buying a CRM too early
3. Not setting objectives, goals and targets for CRM
4. Owning a CRM only as a social norm:
5. Inefficiency in uploading the data in CRM
We Strongly Suggest You Ask Yourself These 4 Simple Questions Before You Buy A CRM –
• Can It Solve The Problems In My Business?
• Does It Suit By Budget?
• Can It Integrate Seamlessly With My Existing
Software And Systems?
• Is It Necessary At This Point Of My
Company’s Operations?
E-commerce Business Should Own A CRM, If It Has The Ability To Answer These Questions And Be Able To Present Solutions For It
5 Reasons for CRM Investments Failure
1. Not utilizing full capacity of CRM’s
2. Buying a CRM too early
3. Not setting objectives, goals and targets for CRM
4. Owning a CRM only as a social norm
5. Inefficiency in uploading the data in CRM:
• Data You Capture From Your Customers Need To
Be Updated In A Timely Manner Into Your CRMs
• The Lack Of Time To Enter Data Into CRMs is The
Single Most Problem For Entrepreneurs And E-
commerce Store Owners
• We Suggest You Hire A Virtual Assistant To
Handle This Work Seamlessly
• Since investing in a CRM is a big deal, make sure you have your goals defined and
its needs/requirements for the business sorted before you take the plunge
• After all, CRMs are assets and like any other asset, need to be justified for its costs
and employed properly for maximum benefits
Final Words