Master’s Thesis Malaysians’ Perceptions and Socio-Cultural ...
5 min into social consumer insights of 18-22 years old Malaysians - June 2014
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Transcript of 5 min into social consumer insights of 18-22 years old Malaysians - June 2014
5 Min into SOCIAL CONSUMER INSIGHTS of18-22 years old Malaysians
June 2014
Every 1 of 3 is a Mcdy fan.
Every 1 of 4 is a KFC fan.
35% say they like both brands.
Blog reviews is no.1 source for ideas for good food.
Follow by recommendations from Friends, Social network, TV program and only 35% say they will use Food app.
35% are frequently eating out.
Monday, you suck!
Almost Every 1 of 2 says they hate Monday.
They like Friday more than Saturday.
As much as 47% like Friday.
55% female think man should always pay for first date.
Now you know why you are not getting anywhere near a girl for 2nd date?
It’s Not Cool that you are still getting in touch with your EX’es!
65% say they are not comfortable at all!
Female 78% : 56% male say they want to get married by 27.
No. 1 No. 2Because Starbucks have
awesome coffee.Because Oldtowns are
convenient place to meet up with friends & family.
Singapore.
Top 3 SE Asian countries they want to visit for holidays.
Thailand. Indonesia.
65% are afraid of ghost.
Yet half of them not sure if it really exists.
Traditional Media They trust Newspapers & TV Ads
more than other social media.
Social Media They trust it only for reviews from friends, bloggers, and social networks.
Compiled & distributed by
A social network for opinions We have all the social insights you need.
www.ensurvey.com