5 Corporate Blog Examples And ROI
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Transcript of 5 Corporate Blog Examples And ROI
Increase Online Brand Equity
Product/Service
Improvement
Improve Customer Support
Increase Sales
Online Reputation
……..……..
5 Corporate Blog Examples and ROI
Here are some examples of corporate blogs.
Does your Organization have a Blog?
www.fpov.com
Southwest Airlines
Marriott
GM
Lenovo
Adobe
ROI of Corporate Blogs
Increase in Traffic
Incoming Links
Higher Ranking on Google
Build online brand equity which is intangible and will translate to profitable customer action.
Increased Online Brand Equity
www.fpov.com
Listen to customers
Customer feedback
……..
Product/Service Improvement
Blogs are a great vehicle to listen to customers and get customer feedback.
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Customer Support
FAQ
Customer support section
How to articles
Customers can self service themselves which translates to fewer calls to customer support center. This results in cost saving for the company.
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Marketing/Sales
Product Posts
Product Stories
Blogs are a great platform to write detail reviews of your products/services along with behind the scene stories. Blogs can increase sales or number of qualified leads.
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Online Reputation
High Search Engine Ranking
Overtime the company blog will rank high on Search Engines which is equivalent to Google Insurance. This will help you offset any negative content.
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Study Shows Small Businesses That Blog Get 55% More Website Visitors
-- Hubspot Blog
www.fpov.com
Does your company have BLOG?
Study Shows Small Businesses That Blog Get 55% More Website Visitors
-- Hubspot Blog
www.fpov.com
Teaching Technology to the Non-Technology Leader.
Technology never stops evolving and we never stop following it. Led by international technology speaker Scott Klososky, we’re a team relentlessly focused on capturing and translating ways organizations can use technology to win markets, adapt cultures, and remain ahead of the curve for years to come. From public and private workshop tracks to full-scale organizational technology assessments and digital outreach blueprint strategies, we’ve got enterprise technology growth covered.
Take a closer look at:
www.fpov.com(405) [email protected]
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