Resort ID# **=See Definition of Terms for further explanation 1

• All individual resort data will be kept strictly confidential

• In appreciation for your participation, you will receive a complimentary copy of the final report.

• Questions in grey are new this year.

• An estimate is better than nothing. Please answer as many questions as possible. If you truly can’t answer aquestion, then just skip it.

• Please contact Dave Belin at RRC Associates with any questions: davidb@rrcassociates.com / (303) 818-0955

The response deadline is set so that we can present preliminary results at the NSAA National Conference in early June. Please fill in your numbers as of now, even if your ski area is still open. We will come back to you in late June for final numbers.

Your deadline depends on your geographic region. *Southeast Region: April 5, 2021 *Midwest Region: April 12, 2021*Northeast, Rocky Mountain, Pacific Southwest, and Pacific Northwest: April 19, 2021

Your Name: Title:

Ski Area Name: Email:

Address: City: State: Zip:

SKI AREA OPERATIONS

1. Classification of your ski area. Please choose one.

Day Area (area that primarily serves a day skier market, not staying overnight)

Overnight Drive Area (area at which a majority of skiers are from the regional drive market who stay overnight)

Overnight Fly/Destination Area (area at which a majority of skiers fly or drive considerable distances and stay for multiple nights)

2020-21 SEASON 2. What was your projected opening date for the season?

3. Date your ski area actually opened for operations for the season:

4. What was your projected closing date for the season?

5. Date your ski area actually closed for the season:If you are still open, enter your current projected closing date for 2020-21 season

6. Total number of days open for downhill snowsports business**If you are still open, enter your projected total days for 2020-21 season

7. Did your resort have any unscheduled and/or unplanned midseason, full-day closures this season (closurebetween your opening date and closing date, for one or more entire days) due to weather, wind, mechanical,Covid-19, or other factors?

Yes No—please skip to question 9

8. How many total days was your ski area forced to close this season for each of the following reasons?

Days closed due to wind/weather:

Days closed due to Covid-19:

Days closed due to other reasons:

Leave blank, RRC will enter

(m/d/yy)

Enter your responses using the fillable form fields below.We suggest you save this form frequently to prevent accidental data loss.

---- 42ND EDITION ---

NATIONAL SKI AREAS ASSOCIATION 2020-21 KOTTKE END OF SEASON SURVEY

(m/d/yy)

(m/d/yy)

(m/d/yy)

2020-21 KOTTKE END OF SEASON STUDY

2

2020-21 SEASON

Daily and Multi-day tickets (Paid tickets)

Frequency product visits (4-Packs, Mountain Collective, Indy Pass, other non-consecutive multi-

day products)**

Season pass visits**

Off-duty employee visits

Complimentary/other non-paid tickets

TOTAL downhill snowsports visits

as of date: _________________

If your ski area is still open and/or you have not completed a final downhill snowsports visit count for the season, enter your current visits-to-date above, and your estimated projection of total downhill snowsports visits for the season here:

Total Projected 2020-21 Visits

+++

**=See Definition of Terms for further explanation

9. SKIER VISITS BY TICKET TYPE: Please provide your current downhill snowsports visits to-date by ticket type.Note that the term “downhill snowsports visit” refers to one person either skiing or snowboarding for all or partof one day or night. See the Definition of Terms for a method to account for season pass and employee visits.

DOWNHILL SNOWSPORTS/SKIER VISITS**

10. SKIER VISITS BY MONTH: Please provide your total downhill snowsports visits to-date by month during theseason.

DOWNHILL SNOWSPORTS/SKIER VISITS** 2020-21 SEASON

October

November

December

January

February

March

April

May to September

TOTAL downhill snowsports visits +++These two numbers should be the same

OTHER VISITS 2020-21 SEASON

Nordic visits

Winter paid sightseeing visits

Snowtubing visits

Other tickets

TOTAL other visits

Very Negative Neutral Very Positive 1 2 3 4 5 Comments?

Weather

Covid-19

+++

12. What was the overall net effect of each of the following factors on downhill snowsports visits at your ski area this

season?

(m/d/yy)

2020-21 KOTTKE END OF SEASON STUDY

3

13. Did any other factors (apart from weather and Covid-19) have a strong impact on snowsports visits at your skiarea during the 2020-21 season?

Positive:

Negative:

PEAK DAY 2020-21 SEASON

14. Number of snowsports visits recorded on your peak day/night**

15. Did you turn away customers/cars or otherwise hit capacity on one or more days this winter season?

Yes (how many days? _________)

No

VISITOR CHARACTERISTICS 2020-21 SEASON

16. Percent of total downhill snowsports visits recorded on:

Weekends/Holidays

Non-holiday weekdays

17. Percent of total downhill snowsports visits recorded during night skiing/riding(enter “0” if you do not offer night skiing)

18. Percent of total downhill snowsports visits from: United States

Canada

Other International

19. Percent of total downhill snowsports visits from guests aged: 12 and under

13 to 17

18 to 64

65 and older

20. Percent of total snowsports visits from: Local / Day Visitors

Overnight / Destination

21. Percent of downhill snowsports visits represented by snowboarders(enter “0” if you do not allow snowboarding)

SNOWFALL

22. Total inches of snowfall at your ski area by month (If you do not have records by month, please enter the totalsnowfall at your ski area in the “Total Snowfall” box.)**

INCHES OF SNOWFALL 2020-21 SEASON

October

November Total 2020-21 Season Snowfall:

December inches

January

February

March

April

May and later

(Please use your best estimate. Overnight/ Destination visitors areskiers/snowboarders spending the night away from home, whether atyour ski area’s lodging or at other lodging.)

(Please use a ticket sales report or your best estimate)

(Please use a survey count or your best estimate)

(Please use your area’s definition of holidays)

%

%

%

%

%

%

%

%

%

%

%

%

%

**=See Definition of Terms for further explanation

%Should sum to 100% →

Should sum to 100% → %

Should sum to 100% → %

Should sum to 100% → %

2020-21 KOTTKE END OF SEASON STUDY

4

SEASON PASSES**

23. How do you track your season pass usage? (Please check all that apply)

RFID

Scan all pass holders

Estimate pass usage (How many days per season pass do you use in your total snowsports visit calculation? _____ days per pass)

Issue daily ticket at ticket office for season pass holders

) Other method of counting (please explain:

24. Please report your ski area’s unit sales of: 2020-21 SEASON

Single mountain season passes, good only at your ski area

Single mountain frequency products (4-Packs, 7-Packs, etc.)

25. Please report your ski area’s pro-rated unit sales of***:

Multi-mountain season passes

Multi-mountain frequency products (Mtn Collective, etc.)

(OR Not applicable – don’t sell multiple area passes/products)

26. Please describe how you allocate unit sales for multi-mountain season passes and frequency products.

27. What is your year-over-year renewal rate for season passes? 2020-21 SEASON (an accurate renewal rate or your best estimate is fine).

TICKET INFORMATION

28. Adult, Peak Weekend Lift Ticket Price

29. Child, Peak Weekend Lift Ticket Price

30. What is your estimated daily/multi-day (paid) ticket yield?(total paid ticket revenue divided by total paid visits)

2020-21 SEASON

31. What is your estimated TOTAL ticket yield (sum of ALL ticket and pass revenuedivided by TOTAL downhill snowsports visits – both figures inclusive of season passes )

32. What percent of your daily/multi-day lift ticket sales (revenue) occurs from

sales transactions at the ticket window?

33. Do you have a specific program to reach out to ALL lapsed customers (not just season pass holders)?

Yes (If yes, please describe below:) No

LESSONS/RENTALS/ADAPTIVE PROGRAMS 2020-21 SEASON

34. Total Lesson-Visits at Your Resort**Of the Above Total, How Many Were:

Adult Alpine Lesson-Visits

Adult Snowboard Lesson-Visits

Child Alpine Lesson-Visits

Child Snowboard Lesson-Visits

%

%

**=See Definition of Terms for further explanation

2020-21 KOTTKE END OF SEASON STUDY

5

2020-21 SEASON

35. Total Level 1 Lesson-Visits (‘Never Evers’ or first-time participants)Of the Above Total, How Many Were:

Level 1 Adult Alpine Lesson-Visits

Level 1 Adult Snowboard Lesson-Visits

Level 1 Child Alpine Lesson-Visits

Level 1 Child Snowboard Lesson-Visits

36. Ski/snowboard rentals

Total Children’s Rental days/sessions**

Total Adult Rental days/sessions**

Total season-long rental packages**

37. Do you have or host an adaptive skier/snowboarder program?

Yes, we have a formal adaptive program (either in-house or independent program)

Yes, we host a traveling adaptive program but don’t have our own program

No—please skip to question 39

37. (If Yes) How many skier visits were attributable to the adaptive skier/snowboarder program?

2020-21 season adaptive visits (participants and associated visits)

OR We don’t track skier visits from our adaptive program

OTHER AREA FEATURES/AMENITIES

39. Does your ski area have: (Please check all that apply)

(what size [in feet]? __________) Halfpipe

Terrain park (how many? __________)

Enhanced or sculpted beginner terrain

Gates/access to areas outside the ski area boundary

Avalanche beacon park

Other types of terrain features: ____________________________________________

None of the above

40. Does your ski area allow uphill winter traffic?

)

Yes, unlimited access

Yes, on a limited basis (describe limitations:

(IF YES) Do you require a paid ticket or pass for uphill access? Yes No

No, uphill winter traffic not allowed

We do not have a formal policy on uphill winter traffic

SUMMER BUSINESS

41. What percent of your 12-month fiscal year’s gross revenue is attributable to the non-winter operatingperiod (summer/fall)? Please include all food & beverage, lodging, activities, lift rides, and other revenuegenerated during the non-winter period.

2020-21 FISCAL YEAR

%

**=See Definition of Terms for further explanation

2020-21 KOTTKE END OF SEASON STUDY

6

42. Does your ski area have any of the following (please check boxes on left), and if so, how many visits did you record?

2020-21 FISCAL YEAR VISITS

_____________

_____________

_____________

_____________

_____________

_____________

_____________

_____________

_____________

Zip line/canopy tour

Golf

Mountain coaster/alpine slide

Cross-country and/or fat mountain biking

Downhill/lift-served mountain biking

Water park/water features

Chairlift rides (sightseeing, hiking, etc.)

Ropes course/challenge course

All other attractions (bungee, disc golf, climbing wall, mini golf, etc.)

None of the above

2020 SUMMER

43. Total number of days of operation for summer business

STAFFING

44. Did you fill all employee positions in summer 2020 and winter 2020-21?

Yes, fully staffed No, not fully staffed

2020-21 SEASON

46. How many employees were housed in the winter season?

47. How many employee beds were offered in the winter season?

LIFTS/TRAILS 2020-21 SEASON

48. Total skiable acres at area**

49. Number of acres of slopes & trails covered by snowmaking**

Or No snowmaking at area

50. Please indicate the total number Gondolas/Trams

of lifts at your ski area: Chairlifts

Tows/surface lifts

Carpets/conveyor lifts

TOTAL NUMBER OF LIFTS

51. How many total lifts do you operate in the summer? (Please enter ‘0’ if none)

52. Total Vertical Transport Feet per Hour, in thousands**

(VTF/hour, in thousands – see appendix for worksheet to calculate. Note: VTF/h is NOT people per

hour )

**=See Definition of Terms for further explanation

2020 SUMMER

2020 SUMMER

______________ (If not fully staffed) How many employees were you short?

Of the employees you were short, how many of those vacant positions would typically be filled by international

______________

2020-21 WINTER

_____________

_____________ employees? (please enter number, not %)

45. Do you have employee housing?

Yes (continue below) No (skip to question 48)

2020-21 WINTER

2020-21 KOTTKE END OF SEASON STUDY

7

53. Please indicate the number of new or upgraded lifts that were or will be installed in: PROPOSED

2020-21 SEASON 2021-22 SEASON

New Lifts: Gondolas/Trams

Chairlifts

Tows/surface lifts

Carpets/Conveyer lifts

TOTAL NEW LIFTS

Upgraded Lifts Gondolas/Trams

(significant replacement of parts to an existing lift): Chairlifts

Tows/surface lifts

Carpets/Conveyer lifts

TOTAL UPGRADED LIFTS

CAPITAL EXPENDITURES

54. Capital expenditures (dollars) for the following:

2020-21 SEASON PROPOSED

2021-22 SEASON

New and upgraded lifts

Snowmaking Improvements

Technology (e.g., mobile app development, boxes for contactless ticket redemption, RFID gates, parking/reservation software, etc.)

Other on-mountain facilities and support (e.g., other on-mtn facilities, base area facilities, and other facilities/support; exclude real estate, hotel, and raw land development)

Summer/Fall-specific facilities and support

Real Estate (include real estate development, hotels and raw land development)

TOTAL CAPITAL EXPENDITURES

55. What factors – other than weather or snow – do you expect will have the biggest impact on your business, eitherpositively or negatively, over the next 5 years?

56. How important are each of the following priorities for your ski area in the next 12 months?High

Priority Medium Priority

Low Priority

Not at all a Priority

Increasing cash flow

Reducing costs

Reducing leverage

Introducing new products/services

Capital investments in lifts and facilities

Capital investments in technology

Hiring to full employment

Positive Factors:

Negative Factors:

**=See Definition of Terms for further explanation

2020-21 KOTTKE END OF SEASON STUDY

8

Percent adjusted (specify whether positive or negative)

2020 SUMMER Revenue Projections

2020-21 WINTER Revenue Projections

Did not meet our expectations

Met our expectations

Exceeded our expectations

2020 SUMMER

59. Did you implement any of the following changes at your ski area in 2020-21 due to Covid-19? If yes, do youintend to continue these changes in future seasons? Check all that apply.

Implemented this season? (If yes) Intend to continue?

New/adjusted group lesson capacity limit No Yes

Private lessons only No Yes → No Yes

New/adjusted parking capacity limit No Yes → No Yes

Parking reservations system No Yes → No Yes

New/adjusted on-mountain/skier capacity limit No Yes → No Yes

Lift access reservations required for ALL guests No Yes → No Yes

Online/advance purchase required for ticketed guests (no walk-up window sales)

No Yes → No Yes

Ski/snowboard rental reservations required No Yes → No Yes

Partial-day timed lift access sessions No Yes → No Yes

Online food & beverage ordering No Yes → No Yes

New communication channels with guests (e.g., text alerts, etc.)

No Yes → No Yes

60. Did you add any new ticket products, programs, services, or amenities due to Covid-19? If yes, do you intend to

continue these changes in future seasons?

61. How many of your employees have tested positive for Covid-19?

tested positive, out of (total number of employees)

No Yes →

%%

THANK YOU FOR YOUR PARTICIPATION. PLEASE SAVE AND EMAIL YOUR COMPLETED QUESTIONNAIRE DIRECTLY TO:

davidb@rrcassociates.com RRC Associates ▪ 4770 Baseline Rd., Suite 360 ▪ Boulder, CO 80303 ▪ Phone: (303) 818-0955 (mobile)

**=See Definition of Terms for further explanation

IMPACTS OF COVID-19

57. To what extent did you adjust your summer 2020 and winter 2020-21 revenue projections due to COVID-19?

58. To what extent did the 2020 summer and 2020-21 winter season meet your business’s COVID-adjusted revenueexpectations?

2020-21 WINTER

Definition of Terms 2020-21 Kottke National End of Season Survey

Question 6 Days Open: Total number of days that the ski area was open and lifts were in operation.

Question 9 Downhill Snowsports visit (skier/rider day): Represents one person visiting a ski area for all or any part of a day or night for the purpose of skiing, snowboarding, or other downhill sliding. Snowsports visits include full-day, half-day, night, complimentary, adult, child, season pass and any other type of ticket that gives a skier/snowboarder the use of an area's facilities. Specifically excluded from snowsports visits are sightseeing lift rides, Nordic skiing, snowshoeing, snowtubing, on-duty ski area employees, and unused multi-day or package lift tickets. Where single ride or coupon books are sold, snowsports visits for such tickets should be computed on an equivalent basis (i.e. x rides = 1 snowsports visit) based on your resort’s estimates.

Frequency product visits: Visits from non-consecutive multi-day ticket products such as 4-Packs, 10-Packs, Mountain Collective, 5-day or 7-day Ikon Pass, Epic Day ticket, Indy Pass, or other pre-sold ticket products. A frequency product has a set, limited number of days that it can be used. These products can be valid at a single mountain or at multiple mountains. Please count actual visits and do not include breakage.

Season pass visits can be accounted for using either an actual count or estimate of season pass use. To estimate, use your best judgement, or estimate as follows: First, determine your resort’s effective ticket price by dividing total non-season pass ticket revenue by total non-season pass snowsports visits. Then divide the price of the pass product by your resort’s effective ticket price. This will result in a figure for average days per pass product. Multiply the average days per pass by the number of passes sold for an estimate of the snowsports visits generated from that pass product. Repeat for each different pass product at your resort.

Off-duty employee visits can be accounted for using either an actual count or estimate of employee pass use. Use your best judgment as to the number of visits attributable to employee visits.

Questions 9, 24 to 28 Season Pass: A season pass is a product that does not have a set, limited number of days of usage (even though it might have blackout days).

Question 14 Peak Day: The day during the season with the highest recorded number of snowsports visits.

Question 23 Total Snowfall: Amount of accumulated natural snowfall (in inches) that was recorded for each month during the season. Measurements should be taken at the same location on a mountain each year, preferably at the base. If measurements are not taken at the base, then another location is acceptable as long as it is consistent for both years being reported.

Question 26 Pro-rated Unit Sales of Multi-Mountain Season Passes: If your ski area participates in a multi-mountain season pass product, please report the pro-rates unit share of the total season passes sold that are allocated to your individual ski area. Please use your own methodology for allocating the unit sales of these multi-mountain season passes.

Questions 35 and 36 Lesson Visit: When calculating lesson-visits, please count all lessons (including multi-day lessons and group lessons) in terms of “lesson-visits.” For example, one group lesson with seven students would equal seven

2020-21 KOTTKE END OF SEASON STUDY

DEFINITION OF TERMS

lesson-visits, and one three-day lesson package would count as three lesson-visits. For each of the volume numbers, please include all lesson-visits within the specified category, including those administered by concessionaires operating at your area and adaptive lessons.

Question 37 Rental Days/Sessions: A single rental day/session is rental by one person for a period of up to a day. Multiple uses of the same equipment by different people in a single day (e.g., for day skiing and night skiing) should be counted separately. Additionally, multiple days of equipment rental to the same person should be counted separately. For example, a three-day equipment rental would count as 3 rental days.

Question 49 Skiable Acres: Includes all skiable terrain within area boundaries, i.e. trails and slopes, glades and bowls. Do not include non-skiable terrain, even if within the permit area.

Question 50 Acres Covered by Snowmaking: Number of acres of slopes and trails covered by snowmaking.

Question 53 Vertical Transport Feet Per Hour: (VTF/hr) A measure of a ski area's capacity to transport skiers uphill. An individual lift’s VTF/hr is the product of the vertical rise of the lift (not the length, but the difference in elevation from the bottom terminal to the top terminal) times the manufacturer's lift capacity rating (people per hour). Total VTF/hr for a ski area is the sum of the capacities of all lifts for a ski area. Use Worksheet A below for assistance in calculating your ski area’s VTF/hr.

Worksheet A

VTF/Hour Calculation Worksheet

A B C D

Lift Type (Please list each lift

separately)

Vertical Rise (Difference in elevation

between bottom terminal and top terminal)

Uphill Capacity (People/Hour)

VTF/Hour, in thousands

((B x C) / 1,000)

Total Ski Area Vertical Transport Feet/Hour, in thousands (result to Q. 52)