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TOYOTA MOTORS

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Presented By-:

Gurudatt V.Bakale

TEAM

CHALUKYAsMENTOR-:

MR.Vaibhav.V

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CONTENTS

Overview

History

Toyota in India

Business portfolio Toyota products

Vision &Mission

Values

Guiding Principles

Quality policy

Objective ofCompany

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Organization structure

Production House

Operations & R&D

Market share

Financial Statements

C

orporate Social Responsibility Future Plans

Cont

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HISTORY OF TOYOTA

FOUNDER:-Kiichiro Toyoda.

Kiichiro Toyoda had travelled to Europe and the

United States in 1929 to investigate automobile

production and had begun researching gasoline-

powered engines in 1930.

He was encouraged to develop automobile

production by the Japanese government.

Toyota started in 1933 as a division of Toyoda

Automatic Loom Works

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HISTORY OF TOYOTA

o In 1934, the division produced its

first Type A Engine, which was used

in the first Model A1 passenger car

in May 1935 and the G1 truck in

August 1935.

Opened U.S. Operations in 1957 #1 carmaker in world in 2007

Design, manufacture, sell vehicles

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LOGO SPEAKS.

Comprises of 3 ellipses

Heart of customer

Heart of product

The ever expanding

technological

advancements and

opportunities that lie ahead

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Toyota in India

As a joint venture between Kirloskar Group and Toyota

Motor Corporation, Toyota Kirloskar Motor Private Limited(TKM).

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Toyota Kirloskar Motor Pvt. LTDDate Of Establishment October 6, 1997

Chairman Mr. Ryoichi Sasaki

Vice Chairman Mr. Vikram S Kirloskar

Managing Director Mr. H. Nakagawa

Deputy MD's Mr. Sandeep Singh

Mr. S. Tomonaga

DMD, Commercial Mr. Shekar Viswanathan

Paid-In Capital Rs. 7 billion

Shareholders Toyota Motor Corporation (89%

equity)

Kirloskar Group (11% equity

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TOYOTAS PORTFOLIO

Toyota also owns and operates Lexus and

Scion brands

Has a majority shareholding stake

in Daihatsu and Hino Motors,

Minority shareholdings in Fuji Heavy Industries, Isuzu

Motors, Yamaha Motors, and Mitsubishi Aircraft

Corporation.

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Cont

In addition to manufacturing automobiles, Toyota

provides financial services through its division Toyota

Financial Services and also builds robots.

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TOYOTAPRODUCT

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TOYOTASPORT CAR

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TOYOTAPRODUCT

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Vision

Vision Delight our customers through innovative products, by

utilizing advanced technologies and services

Ensure growth to become a major player in the Indian

auto industry and contribute to the Indian economy byinvolving all stakeholders

Become the most admired and respected company in

India by following the Toyota Way.

Be a core company in global Toyota operations.

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Mission

Mission

Toyota is to provide safe & sound journey.

Toyota is developing various new technologiesfrom the perspective of energy saving and

diversifying energy sources.

Environment has been first and most important

issue in priorities of Toyota and working towardcreating a prosperous society and clean world

THROUGH THESE ACTIVITIES ESTABLISH

SUPERIOR BRAND IMAGE IN INDIA

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Mission

Practice ethics and transparency in all our businessoperations.

Touch the heart of our customers by providing productsand services of superior quality at a competitive price.

Cultivate a lean and flexible business model throughout thevalue chain by continuous improvement.

Lead the Toyota global operations for the emerging massmarket.

Create a challenging workplace which promotes sense of

pride, ownership, mutual trust and teamwork. Create an eco-friendly company in harmony with nature

and society.

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Core Values

To achieve our Vision we abide by our Core

values.

World class product quality.

Achieving the ultimate goal of complete

customer satisfaction.

Fostering the spirit of Teamwork

Inculcating ethical and honest practices

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1. Honor the language and spirit of the law of every nation and undertake

open and fair corporate activities to be a good corporate citizen of the world.

2. Respect the culture and customs of every nation and contribute to economic

and social development through corporate activities in the communities.

3. Dedicate ourselves to providing clean and safe products and to enhancing

the quality of life everywhere through all our activities.

4. Create and develop advanced technologies and provide outstanding

products and services that fulfill the needs of customers worldwide.

SEVEN GUIDING PRINCIPLES

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CONT

5. Foster a corporate culture that enhances individual creativity

and teamwork value, while honoring mutual trust and respect

between labor and management.

6. Pursue growth in harmony with the global community through

innovative management.

7. Work with business partners in research and creation to achieve

stable, long term growth and mutual benefits, while keeping

ourselves open to new partnerships.

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OBJECTIVE OF COMPANY

Improve Quality

Enhance Efficiency

Minimize Cost

Increase Productivity

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QUALITY POLICY

Toyota will strive to meet customer's expectations by

providing world-class products and services through

total employee commitment and continuous

improvement

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BASIC CONCEPT OF QUALITY

ASSURANCE

Toyota purchases components from as many as two hundred

suppliers it is very difficult to conduct detailed acceptance

inspection. Therefore, in order to secure quality of the components

it relies on the manufacturing and assembling process of these

components for excellent process capability.

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Toyotas approach to quality

Toyota has achieved a reputation for the production of very highquality vehicles in all countries around the world. This has been

achieved by an approach to quality control and quality assurance.

Customer satisfaction is at the heart of all Toyota activities.

In order to satisfy customer needs Toyota includes all Members in

quality control activities

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4 principles that show how Toyota sets up

all its operations as experiments

First rule governs the way workers do their work

The second, the way they interact with one another

The third governs how production lines are constructed

And the last, how people learn to improve

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ORGANISATION STRUCTURE

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Toyota Production System

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JIT is a philosophy of continuous improvement in which non-

value-adding activities (or wastes) are identified and removed for

the purposes of:

Reducing Cost

Improving Quality

Improving Performance

Adding Flexibility

Increase innovativeness

KANBAN SYSTEM

card or visible record

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Contd

HEIJUNKA-production leveling

KAIZEN

5 S model

Sorting

Straightening or Setting in Order

Standardizing

Sustaining the discipline

Safety

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Jidoka

It means that whenever an abnormal or defective condition

arises, machines, equipment or general conveyor lines can be

supported by the judgment of these machines, equipment

and line workers themselves

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R&D CENTERS

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MARKET SHARE

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USE OF 4 PS

TOYOTA MOTORS uses the four Psof marketing for

betterresults.

PRODUCTS: The products offered-unique, superior AND

sound quality.

PRICE: TOYOTAMOTORS CORPORATION keep in mind

the value for customers.

PROMOTION: The effective techniques are used to

communicate to customers.

PLACE: The business location and methods for distribution

of products.

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Financial Statements

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HUMAN RESOURCE MANAGEMENT

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Empowering employees.... to achieve

perfection

Creating a Harmonious and Lively Work Environment

-Acting with integrity and in line with sound social norms

Employees are the main source of strength for the

organization.

"Continuous Improvement" and "Respect for People" are

fully reflected in all actual corporate and individual

activities.

The company takes maximum care to ensure stability ofemployment and strives to improve working conditions.

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Cont

Training in Japan, Indonesia and Taiwan.

More than 425 team members have benefited

from such programs at various Toyota plants

worldwide.

Every team member is encouraged to give

suggestions to improve the product, efficiency

of processes or working conditions.

Thus Toyota seeks to progress by empowering

its employees.

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Social Contribution Activities At

Toyota

Working towards perfection

Local Community Development

Education

Toyota Safety Education Programme

Natural Calamities

Environment

Promotion of Japanese Language

Rebuilding of Local Police Station

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Future plans of Toyota Motors

Toyota to Make South African Subsidiary

Toyota will Develop Personal Transport Assistance

Toyota to Acquire Land for New Plant in Brazil

Toyota also plans to develop and launch a small car forthe BRIC markets by 2010.

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Competitors

General Motors

Daimler-Chrysler

Ford Motors Nissan Motor

Honda Motor

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CONCLUSION

I realize that Toyota so care about their customer and Quality,

that's why Toyota is very famous , and made its brand name.

Toyota has created a new dimension in the field of automobile

business.

It has understood the needs of the customers and has made amark for itself by manufacturing small, high performing, defect

free cars.

The story of Toyota is one of an extraordinary group of

entrepreneurs and engineers who believed in the power ofinnovation and in making miracles everyday

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