31 Killer Haunted House Marketing Tips

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31 KILLER HAUNTED HOUSE MARKETING TIPS Presented by Jody Bossert Haunt Producer at and VP of Marketing at ….but that’s another story. jodybossert jodybossert @jodybossert hauntednightmare hauntednightmare @hauntnightmare

Transcript of 31 Killer Haunted House Marketing Tips

Page 1: 31 Killer Haunted House Marketing Tips

31 KILLER HAUNTED HOUSE MARKETING TIPS

Presented by Jody Bossert

Haunt Producer at and VP of Marketing at

….but that’s another story.

jodybossert jodybossert @jodybossert

hauntednightmare hauntednightmare @hauntnightmare

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BRANDING 1. LOGO DESIGN

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BRANDING 2. MERCHANDISE

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BRANDING 3. PHOTO BOOTH

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BRANDING 4. PARTY COFFINS

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BRANDING 5. PERSONAL BRANDING

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PUBLIC RELATIONS 6. PRESS KIT

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PUBLIC RELATIONS 7. PRESS RELEASE

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PUBLIC RELATIONS 8. MEDIA & INFLUENCER SHOW

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PUBLIC RELATIONS 9. COSPLAY APPEARANCES

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PUBLIC RELATIONS 10. CHARITY EVENTS

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PUBLIC RELATIONS 11. FESTIVALS & PARADES

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PUBLIC RELATIONS 12. SCHOOLS & COLLEGES

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ADVERTISING 13. E-MAIL

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ADVERTISING 14. PRINTING

5000 Full Color 2-Sided 4x6 Postcards

500 Full Color 2-Sided 2x3.5 Business Cards

14pt

$117.40 + $56.24 shipping = $173.64

14pt

$13.17 + $12.92 shipping = $26.09

12pt

$95 + $39.68 = $134.68

16pt

$20 + $14.32 shipping = $34.32

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ADVERTISING 15. POSTERS

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ADVERTISING 16. HANDBILLS

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ADVERTISING 17. BUSINESS CARDS

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ADVERTISING 18. SEARCHLIGHTS

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ADVERTISING 19. MEDIA PARTNER

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EVENTS 20. CUPID’S REVENGE MASSACRE-ADE BALL

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EVENTS 21. WORKSHOPS

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SALES 22. ONLINE TICKETING

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SALES 23. TICKET TYPES

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SALES 24. WRISTBANDS

$31.80 for 1000$48.50 for 1000

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SOCIAL MEDIA 25. WEBSITE

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SOCIAL MEDIA 26. SOCIAL NETWORKING

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SOCIAL MEDIA 27. HASHTAGS

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SOCIAL MEDIA 28. CONTENT

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SOCIAL MEDIA 29. TOOLS

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SOCIAL MEDIA 30. APPS

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LEAD TRACKING 31. SURVEYS

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QUESTIONS?

Presented by Jody Bossert

jodybossert jodybossert @jodybossert

hauntednightmare hauntednightmare @hauntnightmare