30 mm Perfil HEM140 500 mm 150 mm 60 mm 300 mm...

University of Minho Czech Technical University in PragueUniversity of Padova Technical University of Catalonia ARCCHIP- ITAM

300 mm

60 m

m

300

mm

30 m

m

150

mm

500 mm

Perfil HEM140

Integration Week 2015

BUSINESS PRESENTATIONS

AND COMMUNICATION SKILLS

Luca PelàUniversitat Politècnica de Catalunya, Barcelona, Spain

[email protected]

Paulo LourençoUniversidade do Minho, Guimarães, Portugal

[email protected]

mailto:[email protected]

mailto:[email protected]

Luca Pelà - Paulo LourençoBUSINESS PRESENTATIONS AND COMMUNICATION SKILLS

Advanced Masters in Structural Analysis of Monumentsand Historical Constructions

2

CONTENTS:

1) HOW TO PREPARE A GOOD SPEECH

2) HOW TO PREPARE A POWER POINT



3

HOW TO PREPARE A GOOD SPEECH



4

Audience’s Attention

GOOD SPEECH BAD SPEECH

time

attention

time

attention

tmax= 20 minutes



5

Structure of the speech

PESCA all along the speech!

(Participation, Empathy, Synthesis, Concretize, Attitude)

INTRODUCTION (5-10% of duration)

CORE (80-90% of duration)

CONCLUSIONS(5-10% of duration)



6

Introduction

- Attract audience’s attention

- Summarize the main message

- Give appeal to the main message

Choose the most appropriate opening:According to Sandy Linver, there are 14 openings: surprise/shock, question topublic, headlines of a newspaper, short personal story, real life story,aphorism, reference to previous speaker, picture/video, main idea,identification with audience, “cards on the table”, analogy, joke, a combination.



7

Conclusion

- Summarize the speech

- Convince the public

Choose the most appropriate closureAccording to Sandy Linver there are 6 types of closures: repeat the

introduction, summarize the principal points, call to action, prophecy,promise, sentimental ending.



8



9

HOW TO PREPARE A POWER POINT

QUESTIONS:

1) Which is the relationship between input informationreceived and output information we process?

2) How many slides in 20 minute presentation?

3) Do you know Guy Kawasaki’s rule?

4) Do you know the font style rules for a ppt?



10

POWER POINT: A DOUBLE-EDGED SWORD

In one week, you will remember only the 20% of theinformation received throughout this ppt !!!



11

THE PPT MUST BE:

- An assistant to maintain public’s attention

- Source of persuasion

- A guide for the speaker

THE PPT MUST NOT BE:

- A doc with all the information

- A written speech

- An animations show



12

GUY KAWASAKI’S

10 20 30 RULE



13

STYLE RULES

- Highlight the elements.

- Use clear font styles,

e.g. Arial, Sans Sherif, Helvetica, Tahoma.

- Prefer small letters

- No underline, use bold to highlight keywords

- No flashy colours

- One idea → One slide

- One image is better than 100 words!



14

SOME FINAL ADVICE:

- Index

- Use the Notes/Comment tools

- Mark the transition between ideas/slides

- Close completely each Section

- Explain everything: icons, graphs, pictures, etc.

- Prepare carefully the last slide and the leave



15

REFERENCES

- Speak and Get Results: The Complete Guide to Presentations andSpeeches That Work in Any Business Situation. Sandy Linver, 1983.

- How to change the world. Guy Kawasaki’s blog.http://blog.guykawasaki.com/

- Presentation Zen. Garr Reynolds’ blog on issues related toprofessional presentation design.

http://www.presentationzen.com/

http://blog.guykawasaki.com/

http://www.presentationzen.com/



16



TECHNICAL VISIT TO SAGRADA FAMILIA

Tomorrow

Meeting point:

Visitor’s Attention Point

Passion Façade

10:30 am

17



18

30 mm Perfil HEM140 500 mm 150 mm 60 mm 300 mm...

Documents

Transcript of 30 mm Perfil HEM140 500 mm 150 mm 60 mm 300 mm...