30 Minute - website checkup
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Transcript of 30 Minute - website checkup
30 MINUTE - WEBSITE CHECKUPMatthew Penn, Penn Communications
CONTACT INFOMATTHEW PENNWebsite: www.penncomm.comEmail: [email protected]: 573-473-2378
DO YOU KNOW YOUR KEYWORDS?• What are your CORE, Top-Level Keywords. Identify and
Start There.• Review Monthly
30-Minute Website Check UpSearch Engines are looking for…
Quality HTML
Quality Content
Quality Links
Quality HTML
30 MINUTE - WEBSITE CHECKUP
<title> Tags
30 MINUTE - WEBSITE CHECKUP
<title> Tags
Quality HTML -- <title> TagsWhat You Need to Know…
Keyword Rich
Unique Per Page
Quality HTML -- <h1> and <img alt> TagsWhat You Need to Know…
Keyword Rich
Unique Per Page
Don’t Abuse
Case Study
<h1> and <img alt> Tags
<h1> and <img alt> Tags
<h1> and <img alt> Tags
Quality ContentWhat You Need to Know…
Unique Content
Landing Pages
Frequent / Fresh
Personal
Quality LinksWhat You Need to Know…
Incoming Links Very ImportantNot All Links Are EqualSocial Media Links Count
CONTACT INFOMATTHEW PENNWebsite: www.penncomm.comEmail: [email protected]: 573-473-2378