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~~C::PULSEva. 13 No.3 MUHLENBERG MEDICAL CENTER, BETHLEHEM, PA June 1980

30 Dentists Serving In New MMC ClinicStaff Privileges First Of Its KindGranted Three M.D.'s In Bethlehem Area

Three physicians have beengranted staff privileges by Muhlen-berg Medical Center. They wererecommended by the CredentialsCommittee of the medical staff andapproved by the hospital's Board ofDirectors.

The new MMC staff membersare: Mark Mishken, M.D., whowill have active privileges in inter-nal medicine. A native of Allen-town, he is a graduate ofN ew YorkMedical College. Dr. Mishken in-terned at the Hospital of St. Rapha-el, in New Haven, Connecticut,where he also was a resident in in-ternal medicine.

Subhash Proothi, M.D., willhave active privileges in internalmedicine, hematology and oncolo-gy. Born 1 India, he is a graduate ofthe Medical College of Rohtak,Haryana, India. Dr. Proothi in-terned at Kenmore Mercy Hospitalin New York and was a resident atBergen Pines County Hospital inParamus, New Jersey. His office isin Bethlehem.

William Tingle, M.D., will haveactive privileges in emergencymedicine. He is a native of Hous-ton, Texas, and a graduate of theUniversity of Texas MedicalBranch in Galveston. Dr. Tingleinterned at Allentown Hospital,where he was also a resident in in-ternal medicine.

"Fun for Everyone"1980 MMC

SUMMER FESTIVALAugust 15, 16, 17

on the hospital groundsActivities and entertainment

for the entire family.

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James Dennis, supervisor of the Radiology Department demonstratesthe new Picker Ultra Cranial Head Unit, one of several inn~vations in thedepartment. See story on page 2.

Orientations Give DirectorsInsight to MMC Operation

A series of orientation meetingsfor MMC's board of directors arebeing held in accordance withJ.C.H. requirements. Ronald J.Macaulay, director of Fiscal Ser-vices, coordinated the first two ses-sions which were held in the hospi-tal's board room May 8 and June12.

The first meeting reviewed thehospital's financial statements andcompared the differences to com-merce and industry. Also includedwas a presentation of the fmancialstatements in comparison to thevarying percentages of occupancy.Mr. Macaulay reviewed the meth-ods of cost reporting and, in pre-senting a typical hospital patient'sbill, he analyzed payment proce-dures by Blue Cross, Medicare,Medical Assistance, commercialinsurance and self pay.

The second meeting focused oncost containment issues on a stateand national level and, in particu-

lar, Muhlenberg Medical Center'sefforts in this regard. Other topicsincluded the interrelationship be-tween the hospital and regulatoryagencies, particular reimburse-ment problems at MMC and theimportance of cash flow.

Several other meetings havebeen scheduled as part of the boardorientation program. Future topicson the agenda include internal andexternal governance, operations,and organization of medical staffand quality control.

Mr. Macaulay noted that thecurrent program is more structuredthan it had been in the past andcontinues to be an important factorin keeping the board of directors in-formed about MMC policies andprocedures.

He added that similar meetingsare being conducted for key admin-istrative staff members and medi-cal chiefs of services.

A dental clinic serving financial-ly indigent persons in the communi-ty was scheduled to begin opera-tions at Muhlenberg Medical Cen-ter on July 1. The $52,900 projectwas approved by the Health Sys-tems Council of Eastern Pennsyl-vania (HSC), and will be funded bygovernmental and communityagencies.

The clinic is the first of its kind inthe Bethlehem area and a "big stepfor MMC" according to JonathonTenzer, D.M.D., chief of DentalMedicine and Oral Surgery. Its es-tablishment at MMC culminates 8years of planning by Dr. Tenzerand the Bethlehem Dental Society.The hospital's board of directorsapproved the plan in February.

The new clinic, located on thefirst floor of the hospital, will con-tain the most modern and up-to-date equipment, including 2 chairsand panoramic X-ray facilities. Itwill be staffed by a full-time dentalassistant, a resident from the Uni-versity of Pennsylvania School ofDental Medicine, and a dental su-pervisor. Active MMC staffmem-(Continued on page 2)

Dr. Sadr MedicalStaff President

Farrokh Sadr, M.D., of Allen-town, has been elected president ofthe Muhlenberg Medical Center'smedical staff.

The physicians also elected Rob-ert J. Sherman, D.O., Allentown,first vice-president; Douglas F.Turtzo, M.D., Wind Gap, secondvice-president and Thomas S.Sauer, M.D., Bethlehem, secre-tary-treasurer.

David S. Hyman, M.D. and Da-vidB. Vasily,M.D., both of BetWe-hem, were elected members-at-large.

PULSEPublished Bi-Monthly by the

MUHLENBERG MEDICAL CENTERSchoenersville Road, Bethlehem, PA 18017

Donald E. Porter, Executive Director

Radiological Technologists Week, July 13-19Radiology Department Upgraded WithInnovations In Equipment And Personnel

The observance of National Ra-diological Technologists Week willhave special significance for the ra-diology staff at Muhlenberg Medi-cal Center. This year they will bemarking the occasion in a newly ex-panded and upgraded facility.

Located on the second floor ofthe northeast wing, the departmentis housed in 12,000 square feet ad-jacent to the emergency and operat-ing rooms. It contains offices, 5large examining rooms, including anew "special procedures room",and close to half a million dollars ofthe most modem and sophisticatedX-ray equipment.

Each examining room is individ-ually designed to handle a specificprocedure, such as a colon or kid-ney study, but all are equipped forchest X-rays. A "general proce-dures room" is used for all types ofradiological work. According toJames Dennis, department super-visor, this new arrangement per-mits more flexibility in schedulingpatients, reduces waiting time andallows a much smoother flow of pa-tient traffic. He estimates that thenumber of procedures performed inthe new facility averages about 100per day.

Three new units recently ac-luired by the department have aspecial feature which allows X-rays to be taken at different levelsthrough the body. This "slicing"technique, called tomography,helps the radiologist to more clear-ly define the structure under scru-tiny. A patient being examined fora mass in the chest area would beexamined with the CGR Syncro-tone, which is used for generalradiographic purposes. More spe-cialized equipment includes thePicker Ultra Cranial Head Unit,for detailed studies of the skull, si-nuses and inner ear, and the Toma-lex Unit, which is used solely forkidney X-rays.

With the Cascade Table, X-rayscan be taken of the arterial orvenous structures of the legs orarms to determine what is causing

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pain or unusual fatigue. A specialdye is injected into the artery orvein and fast-changing films recordthe movement of the dye. Abnor-malities can easily be detected, andproper treatment prescribed.

The Portable Image Intensifier isa fluoroscopic unit used for suchdelicate procedures as hip pinningsand pacemaker insertions. It trans-mits a picture of the operative areaonto a television-like screen, whichallows the attending physician toactually see his movements insidethe patient as he positions the pin orpacemaker. The amount of time re-quired to perform this type of oper-ation has been greatly reduced bythis new unit, since it is no longernecessary to take individual X-raysduring the procedure. With theImage Intensifier, the amount ofradiation exposure to the patient isalso greatly reduced.

The efficiency of the departmenthas also been improved by theinnovations in the process of filmdeveloping. MMC is the only hos-pital in the Lehigh Valley to imple-ment a complete daylight loadingapparatus for preparation of thefilm cassettes used in radiologicalprocedures. After an X-ray is ta-ken, technicians can completelyprocess a film in 90 seconds. In ad-dition, a "film reject analysis"technique allows technicians to in-vestigate the reasons why an unac-ceptable image was produced. Thisdecreases the repeat rate of expo-sure to patients.

The highly qualified staff of theRadiology Department is headedby Dr. Raymond J. Lutz, Chief ofRadiology. Another radiologist,eleven trained technicians, fourclerical employees and a registerednurse comprise the team that mansthe facility 7 days a week, round theclock.

MMC is one of two hospitals inthe Lehigh Valley that has a regis-tered nurse in Radiology. RoseZuanet, RN., who joined the de-partment in January, has 17 yearsof surgical nursing experience andis critical care certified.

Dr. Edgardo Custodio, MMC Radiologist, and Rose Zuanet, RN.,Radiology Nurse, use a viewbox to examine an X-ray more closely.

DENTAL CLINIC (Continued from page 1)bers practicing in general dentistrywill spend a minimum of 4 hoursper month supervising the treat-ment of patients in the clinic, andspecialists will be available.

Dr. Tenzer publicly thankedMuhlenberg Medical Center forhaving the courage of its convictionto treat not only the patients whocan afford quality medical care, butalso those who cannot. He added,"This is a big step for our hospital,and the entire community shouldbe aware of the sacrifices thatMMC is making in order to providethese people with a facility nototherwise available to them."

Active staff members involved inth . f h 1" Jonathon A. Tenzer, D.M.D.e operation 0 t e c true include:Patrick Adams, D.D.S.; David D.D.S.; David Packman, D.D.S.;Burt, D.D.S.; Richard Branca, Louis Pagano, D.M.D.; Gary Pe-D.M.D.; Daniel Breitberg, ters, D.D.S.; Robert Ruyak,D.D.S.; Ian Carlis, D.M.D.; Ar- D.D.S.; Joseph Schaffer, D.D.S.;nold Cook, D.D.S.; Edward Cook, Howard Selden, D.D.S.; WilliamD.D.S.;NeilDicker,D.D.S.;Alan Sloyer, D.D.S.; Thomas Tanzosh,Dutkin, D.D.S.; Stephen Eingom, D.D.S.; Jonathon A. Tenzer,D.M.D.; Kenneth Goldenberg, . D.M.D.; James Turner, D.D.S.;D.M.D.; Ray Haggerty III, Mark Unger, D.M.D.; BenjaminD.D.S.; John Ifkovits, D.D.S.; J. Weinberger, D.D.S.; Jeffrey Weis-Arnold Kauffman, D.D.S.; Robert ner, D.D.S.; and Richard Zahm,Laurenzano, D.D.S.; Dominic Lu, D.D.S.

"Miss MMC" To Be Crowned August 15At Hospital's Summer Festival

The contest to select "Miss winners will receive gift certifi-MMC" ofl980 is underway for the cates.hospital's youth volunteers. The Contest entry forms and ticketshonor will be bestowed upon the are available in the Volunteer Of-volunteer who sells the most tickets fice and may be obtained betweenfor the 1980 MMC Summer Festi- 8:30 a.m. and 5 p.m., Mondayval, Aug. 15-17. through Friday. The contest will

In addition to being crowned conclude at 5 p.m., Thursday, Aug-"Miss MMC", the winner will re- ust 14, and "Miss MMC" will beceive a complete fall wardrobe se- crowned at the Festival the follow-lected from Junior Colony's latest ing evening.fashions. Second and third place

/erFIFTEEN YEAR SERVICE PIN RECIPIENTS are congratulated

by Charles R. Korpics, Director of Personnel. Left to right, they areJeanette Miller, Sylvia Wilson and Mary DeAngelis.

44 Employees Recognized ForYears, Dedication to Hospital

Mary DiAngelis, CSR techni-cian; Sylvia Wilson, Central Ser-vices supervisor, and Jeanette Mil-ler, EKG technician, have joinedeight other Muhlenberg MedicalCenter employees who have 15 ormore years of service. They re-ceived service pins during the an-nual Employee Recognition Pro-gram on May 14 as part of the ob-servance of National HospitalWeek.

Ten members of the hospitalfamily were awarded lO-year pins:Jacqueline Evans, Richard Ezar,Mildred Gavura, Thomas Knapp,Patricia Lambert, Theresa Makos,Dr. David Marvi, Marguerite Obu-laney, Carol Sipos and KathrynVastyshak.

Thirty-one employees were citedfor 5 years of service: Carol Bartha,Laurence Bauer, Darlene Bishop,Linda Boyer, Mary Boyle, Joanne

Buchvalt, Gayle Dimeglio, MaryDorosh, Maryann Dusky and Bet-ty Fitzgerald.

Also Thomas Gross, ShirleyHaug, Marianne Imbody, ValerieKiltie, Casimer Lencheski, LorettaLong, Rebecca Loven, EileenMackie, Patricia Mazurek, JoanMiller, Gloria Myers, Philip Nas-tasee, Linda Ott, Connie Remaly,Sherrill Rosati, Kathleen Spaar,Bonita Steitz, Allen Strauss, Bar-bara Symanovich, Dorothy Torresand Marjorie Woods.

The awards were made by Mrs.E. Allen Stever and Rev. WalterKuntzleman, both members of thehospital's Board of Directors. Theprogram was coordinated by MaryGrace Stanton, director of commu-nity services and Charles R. Kor-pies, director of personnel. JamesF. Chambers served as master ofceremonies.

Nursing Department EstablishesCompetency Program For New Grads

The Nursing Department ofMuhlenberg Medical Center hasjoined with 8 other Lehigh Valleyhospitals to establish a Compe-tency Based Education programfor new graduates. Funds were ob-tained from the Dorothy RiderPool Health Care Trust to supportthe program for two years.

The project was initiated to de-fine the skills a nurse must be ableto perform before the nurse is con-sidered clinically competent. Dur-ing orientation, nurses will partici-pate in learning seminars designedby the staff development instruc-tors. Various hospitals will imple-

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ment the same program adapted totheir specific needs.

The program started in Januaryunder the supervision of RosemaryAltano, R.N., program director.Mrs. Altano has 16 years of pro-gressive education and manage-ment experience in nursing. Dr.Dorothy J. DelBueno, assistantdean of continuing education at theUniversity of Pennsylvania Schoolof Nursing, is acting as consultant.Sheila Carolan, R.N., director ofnursing at Pocono Hospital, ischairwoman of the Advisory Com-mittee and Shirley Ragsdale, R.N.,director of nursing atMMC, serves

1Hospital Names LutheranDeaconess New Chaplain

Social Services Staff MemberAppointed Department Director

Kris Shafer has been named di-rector of Social Services at Muh-lenberg Medical Center. Mrs. Sha-fer has been a member of the stafffor the past two years as a dischargeplanner. Her new position becameeffective in June.

In addition to her administrativeduties, the new director will pro-vide for the continuity of patientcare upon discharge by acting as alink between the hospital and com-munity agencies.

A native of Bowling Green,Ohio, Mrs. Shafer holds a Bachelorof Arts degree in psychology fromWittenberg University. She com-pleted a basic unit in Clinical Pas-toral Education at the Dayton Pas-toral Counseling Center. Her train-

Sister Gunnel Sterner, former di-rector of Social Services, has beenappointed to the position of chap-lain at Muhlenberg Medical Cen-ter. In addition to counseling pa-tients and their families, she willcoordinate religious services in thehospital's new chapel.

Born in Sweden, the Lutherandeaconess is a graduate of Sim-mons College in Boston, with aBachelor of Science degree in liber-al arts. She earned a diploma fromthe Lutheran Deaconess School forChurch Workers, in cooperationwith the Lutheran TheologicalSeminary at Philadelphia and re-ceived a master's degree from theBryn Mawr School of Social Work.She has attended the Pastoral Insti-tute of the Lehigh Valley and othercontinuing education workshops.

Sister Gunnel brings an exten-sive background in administrationand counseling to her new position.She was the area supervisor for theLutheran Children's Bureau andadministrator of the Tabor Home

Medical Staffon the committee.

Dr. DelBueno said, "This is thefirst time nine hospitals have coop-erated on a plan of this type. It willbe both a teaching program for thehospitals and a research program toevaluate the effectiveness of thistraining approach."

Some of the newly learned meth-ods were utilized for the orientationof nursing graduates who begantheir careers at MMC in June.

Sister Gunnel Sterner

for Children in Doylestown prior tojoining the staff ofMMC in 1973 asdirector of social services.

The new MMC chaplain is a res-ident of Bethlehem and a memberofSt. Matthew's Lutheran Church.She is active on the church counciland serves as chairperson of theworship committee.

Kris Shafering also includes courses in the fieldof marketing and public relations.

Mrs. Shafer resides in Catasau-qua with her husband, Eric, pastorof Holy Trinity Memorial Luther-an Church.

Hahnemann Lecture"Appropriate Antibiotic Thera-

py" was the topic of the May De-partment of Medicine lecture atMuhlenberg Medical Center. Thelecturer was Dr. Ronald Asper,professor of medicine at Hahne-mann Medical College, Philadel-phia.

The lectures are arranged by Dr.Ben C. Barnes, chief of medicine atMMC. All members of the medi-cal staff are invited to attend thesetalks on important and timelytopics.

"Fun For Everyone" Theme ofSummer Festival, Aug. 15-17WGPA radio will broadcast live from the festival grounds.Trexler-LehighCounty Game Preserve Petting Zoo.

10:00 a.m. Opening Ceremonies11:00 a.m. Ticket Scramble (4-7 years old)11:15 a.m. Ticket Scramble (8-12 years old)11:30 a.m. Ticket Scramble (open to anyone)2:00 p.m. Leh's Fashion Show - in cafeteria6:00 p.m. Miss Jeanne's School of Dance7:15 p.m. Brier Patch Puppets7:50 p.m. Crowning of Miss MMC8:30 p.m. Magic Show - featuring Frank Scalzo

Alfundo the Clown will be appearing throughout the day, courtesy of Dor-ney Park in Allentown.Bethlehem Fire Company will display its equipment.Trexler-Lehigh County Game Preserve Petting Zoo.

10:00 a.m. Second Annual MMC Fun Run10:30 a.m. Ticket Scramble11:30 a.m. Baby Race (open to toddlers) Gift courtesy of Cly-

mer's CarouselJoyce Reeves School of DanceOrr's Fashion Show - in cafeteriaParkettes Gymnastic ShowKim's Karate ShowNew Covenant SingersEast Side Senior Citizen's OrchestraThe Happy Boombadears

1:30 p.m.2:00 p.m.3:00 p.m.4:00 p.m.5:00 p.m.7:00 p.m.9:00 p.m.

Dapper Dan will be appearing throughout the day.Bethlehem Fire Company will display its equipment.Texler-Lehigh County Game Preserve Petting Zoo.

12:30 p.m. Spanish Singers1:15 p.m. Sweet Adelines2:00 p.m. The New Commandment3:30 p.m. The Valley Squires - Barber Shop Quartet4:30 p.m. Jan Nagy Presentation5:30 p.m. Marianne's School of Dance7:00 p.m. Saucon Squares8:15 p.m. Cash Raffle Drawing9:00 p.m. Third Annual Talent Show

Lunches - DinnersServed i; the tent and barn.Lunch - Friday and Saturday: 11 a.m. - 2 p.m.Barbeque Chicken Dinners - Friday and Saturday: 4 - 8 p.m.Baked Ham Dinner - Sunday: 12 noon - 5 p.m.

Men of MMC Elect UeberrothThe Men of Muhlenberg Medi-

cal Center elected officers for the1980-81 term at the reorganizationmeeting of the board.

The new officers are: AustinUeberroth of Bethlehem, presi-dent; William C. Waud of Bethle-hem, first vice-president; DouglasHunt of Northampton, 2nd vice-president; Daniel Keener ofSchnecksville, 3rd vice-president;Ralph Frantz of Bethlehem, trea-surer; Thomas Hittinger of Bethle-hem, assistant treasurer; RolandYaple of Northampton, secretary;Paul Wieand of Allentown, assis-tant secretary.

Mr. Ueberroth succeeds ElmerJ. Paules of Bethlehem who heldthe post the past 3 years.

IAustin Ueberroth

MMC-St. Luke's Joint CommitteeStudies Services-Facilities

A Muhlenberg Medical Center-St. Luke's Hospital Joint Study Com-mittee is inventorying the services and facilities of the two institutions.Atty. Jacob S. Kolb, chairman of the MMC board of directors, reportedthat several meetings have been held in this regard.

The study is the result of resolutions adopted by both hospitals last F eb-ruary to explore ways to cooperate in an ef"!"ortto cut costs of care an~ toavoid duplication of services. Atty. Kolb said he and Dr. Herman Collier,chairman of the St. Luke's board, are very pleased by the progress of thestudy and the spirit of cooperation demonstrated by the committee mem-bers.

Chairman of the Joint Study Committee is R Stockton Taylor, Jr.Members representing St. Luke's Hospital include: Joseph Fisher~ M.D.,president of medical staff; H. Gordon Payrow ~nd D. P~t~lck M.Robinson, board members; George St. George, assistant administrator;Thomas J. Tachovsky, M.D., staff member and Charles Zug, III, M.D.,chief of surgery.

Muhlenberg Medical Center members include: Joseph W. Fitzgera~d,associate executive director; Charles R Fowler and Albert V. Moggio,board members; George O. Maish, Jr., M.D., chief of surgery; FarrokhSadr, M.D., president of medical staff and Thomas Sauer, M.D. staffmember.

David S. Hyman, M.D., NamedOphthalmologist Diplomate

Dr. David S. Hyman, ophthal-mologist at Muhlenberg MedicalCenter, has been named diplomateof the American Board of Ophthal-mology.

Dr. Hyman holds a bachelor ofscience degree in physics from thePolytechnic Institute of Brooklyn,a doctor of philosophy degree intheoretical physics from CornellUniversity and a medical degreefrom the Medical College of Vir-ginia in Richmond.

Dr. Hyman is also a diplomate ofthe National Board of Examinersand a member of the St. Luke'sHospital department of surgery.His office is located in the Doc-tor's Campus at MMC.

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