3 tips to optimize your app marketing ad spends

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3 TIPS TO OPTIMIZE YOUR APP MARKETING AD SPENDS Read text blog here

Transcript of 3 tips to optimize your app marketing ad spends

Investors in India have turned

cautious about placing big

bets on ecommerce start-ups

and the party is clearly over.

The total VC money invested and

the numbers of deals have dropped

from a peak of 43 deals worth $831

million in March 2015 to just 24

transactions worth $112 million (Rs

730 crore) in less than a year

The Current Scenario

This means

bigger goals

and

lower budgets

How do I lower my ad spends and

increase conversions?

Think

FREE before Paid

Block inactive

channels and

reach your

users where

they respond

Reach

uninstalled

users on display

and bring them back

Wondering how

to action

these?

Easier said than done.

Get a cross-channel Mobile Marketing Automation Platform that will choose the right channel at the right time for every user

Remember these 3 things:

1

2Use a single platform for multiple

channels, helps you optimize

better

3

The platform must have a

robust feedback loop, so

that user activity and

online behavior is

gathered and assessed to

determine the next best

action on a continual basis

Looking for such a Mobile Marketing

Platform?

with

SIGN UP FOR A FREE

TRIAL

Here is a story where

we delivered 3X higher CTR and greater conversions.