3 survey mistakes to avoid

Many companies will spend January launching an employee engagement survey as a way to

understand empirically where they should spend their time and money for the coming year.

Many companies will spend January launching an employee engagement survey as a way to

understand empirically where they should spend their time and money for the coming year.

But when the results are finally in, there are some roadblocks you

absolutely want to avoid.

Here are the top 3…

1. Paralysis by analysis

1. Paralysis by analysis

Slicing and dicing your data for 6 months runs the risk of dealing with and trying to use obsolete information.

Monitoring results in real-time and having access to instant analysis will give you immediate insight so that you’re poised to

take action.

1. Paralysis by analysis

Slicing and dicing your data for 6 months runs the risk of dealing with and trying to use obsolete information.

Monitoring results in real-time and having access to instant analysis will give you immediate insight so that you’re poised to

take action.

And when the results are in, don’t try and tackle everything at once; it’s a journey!

2. Trivial changes

2. Trivial changes

What you choose to do with survey results ultimately affects every team member.

2. Trivial changes

What you choose to do with survey results ultimately affects every team member.

Rather than change seating arrangements or Taco Tuesday’s, invest in changes that truly impact

employees’ work experience and performance.

3. No significant follow-up

3. No significant follow-upFor all the talk about how to engage your employees, a

foolproof strategy is to involve them. If your employees identify problems with the culture why not involve them as co-creators

in crafting the solutions?

3. No significant follow-upFor all the talk about how to engage your employees, a

foolproof strategy is to involve them. If your employees identify problems with the culture why not involve them as co-creators

in crafting the solutions?

A hands on approach ensures that your survey is just the first chapter in what

becomes a larger story.

More than anything, acknowledge that your survey is the first chapter in what must become a larger story.

Engagement is not an activity or a static measure - it’s a verb.

To see what lies ahead for you on the road to engagement this year, check out our Employee Engagement Roadmap.