3 Reasons to consider mobile wallets for your business - by [email protected]

17

description

Welcome to the Fosbury's first webinar on mobile wallets "3 Reasons to consider mobile wallets for your business". We're going to keep it, short, sweet, and full of value. My name is Drew and help manage the sales and operations for Fosbury here in the United States. I'm excited to share with you some of the research I've done, advertising best practices we've discovered and hear why companies from Starbucks & major airlines like Delta and American Airlines, to Dickey's BBQ in Texas are using mobile walletsto grow their business.

Transcript of 3 Reasons to consider mobile wallets for your business - by [email protected]

Page 1: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co
Page 2: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Coupons Loyalty cards Gift cards

Page 3: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Availability

Page 4: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Apps

Page 5: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

26 / 1,000,000 Chance of getting installed

Page 6: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Google Wallet Apple Passbook

Samsung Wallet Windows Wallet

Page 7: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co
Page 8: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Join the Mobile Revolution

What is your average cost of initial development for a typical mobile application?

10,8%

24,3%

27%

27%

10,8%

Not sure / Don’t know

$100,000 - $500,000+

$50,000 - $100,000

$25,000 - $50,000

Less than $25,000

Page 9: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Cost

Page 10: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Average cost per pass ~$0,1

Up to 200 customer passes

$19.99 per month

Average cost per pass ~$0,08

Up to 500 customer passes

$39.99 per month

Average cost per pass ~$0,05

Up to 2000 customer passes

$99.99 per month

Attracting a larger audience?

Our enterprise plans have unlimited scalability to promote your growing business. Seamlessly engage your customers with

Fosbury's suite of mobile campaigns today.

Page 11: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Location-based notifications Is your customer close by? Trigger notifications directly to your customer’s

mobile devices to drive them to your store. Identify up to 10 locations per pass and never be forgotten again.

Page 12: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Push messages A direct line from you to the customer. !Engage your customers long after the promotion has come and gone. Fosbury push messages and updates let you build relationships that drive repeat customers and increase revenue.

WE HAVE A NEW OFFER FOR YOU!

Page 13: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

10% of all mobile phone users

redeem coupons

20% of smartphones

users redeem mobile coupons

Mobile coupon users are 3X more like to scan a 2D barcode for a coupon than respond to and SMS text

53%

16%

Page 14: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

Growth

Page 15: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

U.S. Smartphone Mobile Coupon UsersU

sers

in M

illio

ns

0

12,5

25

37,5

50

Years2010 2011 2012 2013 2014

7,4

17,8

29,5

40

47,1

Page 16: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co
Page 17: 3 Reasons to consider mobile wallets for your business - by Drew@Fosbury.co

http://www.statista.com/topics/1002/mobile-app-usage/chart/1435/top-10-countries-by-app-usage/

http://www.anypresence.com/

http://www.vibes.com/mobilewallet

https://intelligence.businessinsider.com/welcome?utm_source=House&utm_medium=Edit&utm_term=PASS2&utm_content=link&utm_campaign=BIIMobile

http://www.mobilemarketingwatch.com/infographic-mobile-coupons-why-20-percent-of-smartphone-users-redeem-them-19458/

References