3 Online Lead Generation Mistakes You Are Probably Making
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Transcript of 3 Online Lead Generation Mistakes You Are Probably Making
3 Online Lead
Generation Mistakes
You Are Probably Making
Inbound Marketing
A small mistake in an online
lead generation campaign can
lead to a huge loss in budget
& disastrous aftermath for
the business
3 Online Lead Generation Mistakes
1. Attract The Wrong Traffic
A huge amount of traffic
means nothing if it can’t be
converted to sales & revenue
Are You Failing At Inbound Marketing?
Know who you plan to attract
to your services, and develop
promotional content that
appeal to that specific target
Are You Failing At Inbound Marketing?
2. Terrible Landing Pages
It doesn’t matter how brilliant
your advertisements are - if
your landing pages are awful,
you will fail to convert anyone
into a customer
Are You Failing At Inbound Marketing?
To create a high converting
landing page, the 3 things
you should concentrate on
are: headline, copy, and
call-to-action
Are You Failing At Inbound Marketing?
Aside from increasing your
customer conversion rate, good
landing pages also help you to
track activities & goal progress
much easier
Are You Failing At Inbound Marketing?
3. No KPIs
It’s necessary to develop some
proper KPIs (Key Performance
Indicators) in place to keep
track of your online ad activities
Are You Failing At Inbound Marketing?
The 2 most important KPIs:
Where you are getting the
most traffic
Which landing pages are
converting the most & why
Want more tips about
inbound marketing?
Click This!
Need help with digital marketing
planning for your business?
Hotpink Websites
http://www.hotpinkwebsites.com.au/