3. Exploring Comm Interlude--History of Comm Study
Transcript of 3. Exploring Comm Interlude--History of Comm Study
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The Study of Communication
A Brief History
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The study of communication
traces its roots back to ancientGreece
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A citizens success in Athenian societydepended on their ability to effectivelyengage in public discourse
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This gave rise to sophists, individuals whooffered instruction in the communicationarts
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At the time, communication was
largely considered as a knack, orart
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Aristotle, considered the Father of Communication,
was one of the first scholars to recognizecommunication as a topic worthy of serious and
systemic study
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The tradition of studying communicationwith an emphasis on the practice andinterpretation of discourse, debate andargumentation, originated by Aristotle, isknown as
Rhetoric
Scholars of rhetoric still persisttoday, examining communicationprocesses in much the same way asAristotle
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The original inception of the study ofcommunication was shaped by the
state of Ancient Greek society
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Thislink between the study of
communication and the state ofsocietyis true today as well
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The study of communication must continually
remain in motion, to keep up with new formsand contexts of communication
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Later, the influence of historical developments
like scientific revolution eventuallyintroduced new perspectives on the study ofcommunication
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The study of communicationwith an emphasis onscientific principles andmethodology is known as a
communication theoryapproach, and is thedominant approach in U.S.
academia
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The Department of
Communication at UB is adepartment ofcommunicationtheory
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Additionally, the work ofimportant scholars like the 4four forefathers ofcommunication described in
FeeleysReadingschapter, andwere instrumental in shapingthe current state of the field.
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Lasswell
Lazarsfeld
Lewin
Schramm
Hovland
Important
HistoricalFigures
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Today the study of
communication is a fast growing,diverse, and robust field ofinquiry.
Likewise, the communicationmajor is one of the most popularand fastest growingundergraduate majors
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Refer to Dr. Feeleys chapteron The History of the
Communication Major inAmerican Higher Educationfor more detail