3 Examples of Penguin Proof Link Building by Neal Rodriguez
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Transcript of 3 Examples of Penguin Proof Link Building by Neal Rodriguez
3 EXAMPLES OF
PENGUIN PROOF
LINK BUILDING
#
Neal Rodriguez
Shovecom
@notifyneal
#SMX #11B
October 11, 2013
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Case Study 1
SMX East 2009
We poured down a few and had some laughs.
Vic had a problem.
We Ate and Drove to JFK
He Posted This for me:
And they love hot cable TV
And I got this for him.
And I got this for him.
He originally posted a link to my client’s website.
He originally posted a link to my client’s website.
He originally posted a link to my client’s website.
But my client’s site was taken down.
Then he posted this for me.
Then he posted this for me.
Then he posted this for me.
Then he posted this for me.
ScreenrantGoogle PageRank: 6
Moz Domain Authority: 78
Alexa Traffic Rank: 4,120
Facebook Likes: 193,000
Twitter Followers: 41,978
Compete Traffic: 816,777
Case Study 2
I drove 38,000 views to the
following article.
Case Study #2
Lunch at BLT Fish
Mami, I’m on Forbes!
Case Study #2
Case Study #2
Case Study #2
ForbesGoogle PageRank: 8
Moz Domain Authority: 98
Alexa Traffic Rank: 209
Facebook Likes: 699,000
Twitter Followers: 1,976,192
Compete Traffic: 12,683,426
Forbes
Mainstream
Media
You don’t want another case
study do you?
You Do?
Case Study 3
The Immortal Infographic
MindBodyGreenGoogle PageRank: 5
Moz Domain Authority: 77
Alexa Traffic Rank: 4,424
Facebook Likes: 250,000
Twitter Followers: 72,665
Compete Traffic: 461,253
AlltopGoogle PageRank: 7
Moz Domain Authority: 85
Alexa Traffic Rank: 4,654
Facebook Likes: 6,210
Twitter Followers: 59,492
Compete Traffic: 82,432
CnetGoogle PageRank: 8
Moz Domain Authority: 98
Alexa Traffic Rank: 106
Facebook Likes: 1.3 Million
Twitter Followers: 517,504
Compete Traffic: 16,798,489
How’d you do it?
Remember?
The Study of Popular Sections
Hence…
In consequence…
In consequence…
In consequence…
In consequence…
I know Screenrant
readers love images.
And they love hot cable TV
Therefore…
And they love hot cable TV
And…
I know Forbes is the list
grandmaster.
I know Forbes is the list
grandmaster.
I know Forbes is the list
grandmaster.
I know Forbes is the list
grandmaster.
Thus…
And make friends.
Work for free
I drive gargantuan influxes of
traffic.
You can too.
Build a Facebook
following and link to the publisher.
Or…
Program something for a
publisher
Design something for a
publisher
Optimize something for a
publisher
Take the publisher to the
airport.
Buy the publisher some
whiskey.
Want another case study?
http://www.slideshare.net/SearchMarketingExpo
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