Steve Nudelberg

On the Ball, Principal Thinker

2 Minute Warning

Motivation Video

Welcome to the

• What is the 2 Minute warning?

• What are you thinking?

• What/Who is a brand?

• What is social selling?

Agenda

Overcomes procrastination and laziness by making it so easy to start taking action that you can’t say no.

The 2-Minute Rule

Part One: If it takes less than two minutes…then do it NOW

Part Two: When you start a new habit, it should take less than two minutes to do. Every goal can be started in two minutes or less, and that’s the purpose behind this little rule.

The 2-Minute Rule

2-Minute Rule Examples

Want to eat healthier? Just eat one piece of fruit and you’ll often find yourself inspired to make a healthy salad as well.

Want to become a better writer? Just write one sentence and you’ll often find yourself writing for an hour.

Want to make reading a habit? Just read the first page of a new book and before you know it the first three chapters have flown by.

The most important part of any new habit is getting started – not just the first time, but each time.

It’s not about performance it’s about constantly taking action.

What Are You Thinking?

Hab·it  

Noun:

• A recurrent, often unconscious pattern of behavior that is acquired through frequent repetition

• An established disposition of the mind or character

• An addiction, especially to a narcotic drug

Habit

Law of Attraction

Respond to the vibration you give off by giving more of the same

Negative

DisappointmentLonelinessConfusionStressAnger

Positive

LoveExcitementPrideComfortConfidence

Ask Yourself: “So, What do I want?”

Don’t hesitate to call …………………………………………….Call me soonDon’t panic ……………………………………………. Stay calm

Don’t be late ……………………………………………. See you on time

Deliberate AttractionIdentify your desire: Be clear about what you want

Give your desire attention: Shift your attention, energy & focus

to what you wantAllow it: The speed at which your desire comes to you

depends on your belief/allowing

The Secret

• Best-selling 2006 self-help book written by Rhonda Byrne. • Based on the law of attraction, claiming that positive

thinking can create life-changing results such as increased wealth, health, and happiness.

• Sold more than 19 million copies worldwide and has been translated into 46 languages.

The Secret• The law of attraction says like attracts like, so when you

think a thought, you are also attracting like thoughts to you.

• Your current thoughts are creating your future life. What you think about the most or focus on the most will appear as your life.

• A positive thought is 10000 times more powerful than a negative thought.

Best Practices of Successful Salespeople

1. They control their mental and emotional state

2. They are prepared

3. They are good at prospecting

4. They manage their customer’s state

5. They qualify their prospect

6. They have integrity

7. They create desire

8. They have a strategy for closing the sale

9. They get the customer to justify buying

10. They make the sale the beginning

9 Top Producer Practices

What/Who is a Brand?

Brand·ing  

Noun:

• The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products

Riding a Harley Davidson motorcycle Feels liberating

Sending an important package via FedEx Feels safe

Experiencing Disney World with your childrenFeels magical

It’s all about the experience.

It’s All In How You Communicate

What is a brand?who

What’s the Brand Story?

Who are your customers?

What we need to know is:

What do they believe?

Who do they trust?

What are they afraid of and who do they love?

What are they seeking?

What do they talk about?

What do your customers want?

1. Results

2. Thrills

3. Ego

Why Bank United?

Whats our unique value proposition?

The Secret to Selling the Brand with One Sentence

1. Make it emotional

2. Keep it short

3. Use numbers

Steve Jobs called the iPod “a thousand songs in your pocket.” That’s CAPTIVATING!

What is Social Selling?