26 digital marketing tactics to grow your business
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Transcript of 26 digital marketing tactics to grow your business
Having fresh, unique and informative content on
your business website is a must SEO practice.
Every blog should share useful information with
your audience or customers and it will establish
you as an authority in your field.
This trick is a great way to stay in touch with your
audience, while also promoting the latest content
on your website.
Podcasts provide the opportunity to connect with
customers using your voice and its a very good
tactic to engage the audience, which can help
them feel that they know you better.
Your business should be present on every
platform of social media. Signup for every social
media platform your market is on, and make your
presence known on all of them by posting, sharing
content, and interacting with people.
Nothing says authority and thought leadership like
teaching a class on a topic important in your field.
A professional video can do a lot for your website
and business because it can bring traffic to your
website from YouTube, as well, Facebook live is
another avenue you can expand on.
Providing the audience with a free white paper or
eBook shows or free trial off your expertise and
gathers email addresses for your email list with
one stone.
Ask people or companies your business has
worked with if you can write up a case study about
how you helped them and then post those to your
website as a proof of your good work.
Info-graphics are quickly becoming the most
shareable, viral things on the internet because
they are easy to understand, appealing to the eye
and useful.
Practices of researching keywords will help you a
lot. You should research which keywords people
are using to find you and then use those keywords
to optimize your website and content.
Ask if you can write a guest blog on an industry
website or if a blogger will review your products
and services on their website.
You should always focus on your competitors and
want to know what they are doing well and what
they are doing poorly online., so you can jump into
any holes they have left.
Always monitor yourself. You need to know what's
being said about you and your products online.
That is the only way to harness the power of good
reviews or drain the power from negative ones
Don’t ignore negative reviews and don't delete
negative comments. You should respond calmly,
offering to fix the problem.
Associate with your industry members because it
will boost your business, the more professional
you look and the more links to your site you'll have
from authoritative websites.
use Google analytics and track your website
performance. All the online marketing in the world
won't do you any good unless you can see what's
working and what's not.
Put your contact information on every page of your
website because the ultimate goal of a website is
to convert, so make it easy for customers to get in
touch.
Make your website mobile friendly because
everyone uses the internet on their phones so
make sure that your website is mobile friendly.
Write press releases and send them to sites like
PRWeb.com as well as to journalists covering
your industry.
Live chats allow you to connect with customers in
a way that email and even podcasts and webinar
don't.
Add customer testimonials to your website
because it provides you social proof by your
customer and audience.
Visit www.digitalprakhar.com for digital marketing
services.
At DigitalPrakhar my mission has been to provide
best digital marketing solutions that help you grow
your businesses online.
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