23 25 jan 2013 csisa kathmandu new business models aanand
Transcript of 23 25 jan 2013 csisa kathmandu new business models aanand
![Page 1: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/1.jpg)
Demand Aggregation and Services for Smallholders
Examples
KathmanduJan 23, 2013
Aanand Kumar
New Business Models
![Page 2: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/2.jpg)
10 Minute Agenda
• Why Smallholders
• Why Aggregation
• Examples of Work Done
![Page 3: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/3.jpg)
Why Smallholders?
• Comprise “90% plus” of rural households in EUP, Bihar and Odisha
• Main focus of donors – small farmers• Cannot negotiate – give the maximum margins• Most value conscious • Generally left out by all agencies• Maximum market available here
![Page 4: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/4.jpg)
Rural Households Vs Land Operated
Land Resource Poor Farmers
Aggregation of HouseholdsAggregation of Land
![Page 5: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/5.jpg)
Why Smallholders?
• Comprise “90% plus” of households in EUP, Bihar and Odisha
• Main focus of donors – small farmers• Cannot negotiate – give the maximum margins• Most value conscious • Generally left out by all agencies• Maximum market available here
![Page 6: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/6.jpg)
![Page 7: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/7.jpg)
Why Smallholders and Aggregation?
• Comprise “90% plus” of households in EUP, Bihar and Odisha
• Main focus of donors – small farmers• Cannot negotiate – give the maximum margins• Most value conscious • Generally left out by agencies• Maximum market/ scale up opportunities here• Aggregation leads to “profitable businesses”
![Page 8: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/8.jpg)
Examples
• Service Provider – Laser Leveller - EUP• PACS – Noorpur Bet, Ladowal, Punjab• Digital Green – Aggregation and Servicing
![Page 9: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/9.jpg)
Example 1: Smallholder Aggregators
![Page 10: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/10.jpg)
• Clients spread over 100 km range loss of income in season;• Recovering fees difficult. 8% held by large/ small recalcitrant farmers.
Subsidy?• Initial hub support put off salary and alone. Limited influence.
Intimidated to independently hold meetings in new villages for publicity.• Flatly interested in servicing large farmers - can work on large areas,
get paid in bulk, fewer hassles, primarily cash crops.• Finds demand aggregation and fee collection weak areas in his
business model.• Willing to share 10-20% margin with any intermediary that helps him in
aggregation of demand, fee collection and growth.
Service Provider – Laser Leveller - EUP
![Page 11: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/11.jpg)
Service ProviderFarmer
LL Service
Demand
Fees
LL Service
Farmer
Fees Aggregation
Demand Aggregation
Service Provider – Laser Leveller - EUP
LARGE LANDHOLDER FOCUS SMALL LANDHOLDER FOCUS
![Page 12: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/12.jpg)
Village Name
Numbers of audience
Problem in specific area
Demand estimation (acres)
Opinion of Villagers
Conclusion
Nagwa (GDS)
28 Undulating Land and small land holdings and flood
8.21 Acre They want to apply new technology in the field after demonstration
Potential
Belauhi (GDS)
18 5 acre Less Potential
Shivkot (GDS)
17 Undulating Land 13 acre More potential
Ridhiapadi (GDS)
9 8.13 acre More potential
34 acres
Demand Aggregation: NGO-CSISA
![Page 13: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/13.jpg)
![Page 14: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/14.jpg)
GDS supported Lehra Agro Producer Company Limited board, led by its Chairman Mr. Lalman Yadav
![Page 15: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/15.jpg)
PACS, Noorpur Bet, Ladowal, Punjab
Example 2: Smallholder Aggregators
![Page 16: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/16.jpg)
![Page 17: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/17.jpg)
PACS – Noorpur Bet, Ladowal, Punjab• Primary Agriculture Cooperative Society• Currently at a profit of Rs.35,00,000• 6 villages – reaches out to approximate 1000 households• 725 members - 500 agri households (50 HH>10acres,450HH<10 acres)
- 225 non agri households• 100 of these members don’t have tractors and use PACS tractors•Suite of services –
- Implements on hire (4 tractors, 2 Laser Levellers, Happy Seeder, Cultivators, harrows, levellers, etc) - Seeds and fertilizers- Agrochemicals,- Loans, - Fixed Deposits, - Household grocery items
![Page 18: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/18.jpg)
![Page 19: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/19.jpg)
Example 3: Smallholder Aggregators
digitalGREEN
![Page 20: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/20.jpg)
![Page 21: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/21.jpg)
Post HarvestStorage Study
and drying
![Page 22: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/22.jpg)
THANKS
![Page 23: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/23.jpg)
Taking the maximum possible scenario:
•A Laser Leveller can work for 12 hours/ day for 90 days = 1080 hours•If it takes approx 3 hours/ acre, maximum possible is about 360 acres•If the laser leveller is repeated in the same farm/ 4 years, we are looking at an impact of 1080 acres per laser leveller•Assuming that 50% of households agree to get their lands levelled, a laser leveller can have a maximum impact zone of 2160 acres in its entire lifespan •An average sized village has land approximately of 250-500 acres, a laser leveller can ideally work maximum in 4-5 or maximum 10 villages in its entire life.
Reach of a Laser Leveller
![Page 24: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/24.jpg)
What does this mean for CSISA
• Enormous task• Small team• Too few sCannot reach to all population even within the same district
![Page 25: 23 25 jan 2013 csisa kathmandu new business models aanand](https://reader036.fdocuments.in/reader036/viewer/2022062405/55502e6bb4c9059f318b4c6b/html5/thumbnails/25.jpg)
Channels to Communicate
Scientific OrganisationsScientists
Business OrganisationsPrivate Sector Entities
Information sharing organisationsMedia
Financing organisationsGrant giving, loan giving
Trustworthy OrganisationsCommunity Engagement