www.gulfood.com18 - 22 February 2018 Dubai World Trade Centre Opening hours: 11am-7pm Sunday 18 - Wednesday 21 February, 11am-5pm Thursday 22 February

The coveted Cezve/Ibrik Championship, which honours the tradition and history of one of the oldest forms of coffee preparation – and is

named after the specialist pot utilised in the making of this particular style of coffee - was held on Day Three of Gulfood 2018.

After two tough but exciting days of preliminary rounds, which encouraged entrants to bring their own unique styles and creativity to

Show TimesINVESTMENT INSIGHTS FOR THE FOOD AND BEVERAGE INDUSTRY

SLAVA BABYCH CROWNED CEZVE/IBRIK CHAMPION AT GULFOOD 2018

Register to visit at www.gulfood.com

DON’T MISS… SHOW NEWS p10FEATURE p4 VISITOR TIP p20

the process, four competitors representing UAE, Russia, Turkey and Ukraine deservedly battled through to the Championship Final.

The Cezve, which also goes by the name Ibrik, is the unique utensil used to prepare the particular style of coffee which has found popularity in parts of the Middle East, North Africa and Eastern Europe. It is notable by its long handle and metal or ceramic body.

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22 February 2018

THE WORLD’S BEST CUP OF COFFEE IS FROM... UKRAINE

>> Continued on p3

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- China

2700 Richards RoadBellevue, WA 98005 U.S.A.PH: +1(425) 643-1805

- Japan

Untitled-2 1 31/01/2018 11:59:58 AM

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22 FEBRUARY 2018

FEATURE

After lengthy and intense deliberation by the judges, Slava Babych, representing Ukraine, emerged as the 2018 Cezve/Ibrik Champion, from a very high quality fi eld which also included Marina Khuyppenen (Russia), Sumit Shrestha (UAE) and Koray Erdogdu (Turkey).

The judges hailed the overall quality of the fi nalists and their creativity and signature styles, and commended Slava for his Customer Service.

Meanwhile, the Ibrik stage continues to host incredible All Star performances and shows, and today is the last chance for any show visitors eager to learn more about this topic to witness this fascinating and engaging spectacle – accompanied by delicious hot drinks at the Brew Bar, of course.

The 2018 Cezve/Ibrik Championship is title sponsored by Loumidis Papagalos, and hosted by Gulfood.

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22 FEBRUARY 2018

VERTICAL INTEGRATION IS INTENSE IN SOME CATEGORIES, SEEKING TO CONTROL ALL ASPECTS OF PRODUCTION AND DELIVERY TO MEET EMERGING CONSUMER DEMAND FOR ETHICAL, NATURALLY HEALTHY AND AFFORDABLE PRODUCTS

SPEED AND CONVENIENCE TO DEFINE SUCCESS

Instant gratifi cation is the buzz

word of our times. One of the

industries directly infl uenced

by this trend is the food and

beverage sector. If app-based

delivery services are disrupting

traditional foodservice demand,

then fast alternatives to

traditional staples are rewriting

industry rules.

Speed and convenience

will rule the roost in F&B

industry. Fast alternatives to

traditional staples have seen a

strong performance globally.

Microwaveable rice has been

a star performer in many

developed markets, with Ebro

Food’s Minute Rice in the US and

Mars Food UK in Europe both

having to increase production

capacity to meet demand,

according to Gulfood Global

Industry Outlook report.

Chilled pasta has shown

positive growth across most

developed markets. Fast

cooking dried pasta has proved a

hit for many leading companies,

including Barilla with its Pasta

Pronto and Nisshin Seifun, which

added a quick-cook version to

FEATURE

BUSINESSES ARE DEVELOPING NEW DISTRIBUTION CHANNELS TO GET PRODUCTS AND SERVICES TO CONSUMERS IN THE SHORTEST POSSIBLE TIME

its portfolio, says the report.

Innovation has also been

marked in instant noodle cups:

In the US this has focused on

cleaner labels with less sodium

to improve their nutritional

profi le, while in Japan a key

innovation is Nisshin Food’s

shorter noodles aimed at female

consumers who tend to be

concerned about the slurping

noises associated with standard

noodles. Breakfast cereals

have had a mixed response to

trends towards convenience: in

developed markets they have

suffered due to the rise in on-

the-move alternatives such as

breakfast bars, but in some

developing markets they have

benefi ted from being quicker

to prepare than traditional

breakfast fare.

Europe is a large but slow-

growing market, with fast food,

particularly premium burgers

and fast casual food expected

to outpace all other consumer

foodservice categories in value

terms. Value is being created

by developing new formats and

concepts with quick service,

reduced menus and even mono-

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FEATURE

5

22 FEBRUARY 2018

BLOCKCHAIN IS NOW USED TO TRACE AND TRACK FOOD PRODUCTS, PROVIDING INFORMATION ABOUT THEIR LOCATION AND CONDITION ALONG EACH STEP IN THE SUPPLY CHAIN

FEATURE

22 FEBRUARY 2018

product offerings, according

to the report. Full-service

restaurants, the most popular

format in Europe, consist mainly

of independent operators but

the trend towards more casual

dining experiences is expected

to result in falling sales as more

affordable chained operators

expand their networks.

More and more business units

are developing new distribution

channels to get their products

and services to consumers

in the shortest possible time,

with online ordering, delivery

programmes, mobile apps

and curbside service playing

inevitable roles in the coming

years.

Growth is expected to be

strongest in chained fast food

with cafes and quick service

restaurants the focus of growth.

A trend towards partnerships

with leading grocery retailers

allows operators, such as

Starbucks or Sushi Daily, to open

outlets in major stores, says

the Gulfood Industry Outlook

report.

Fast food, in many formats,

is changing, with cleaner

ingredients, healthier cooking

methods and added technology

central to new operating

methods. New chained offerings

based on more wholesome

ingredients and simpler menus

are appearing in all markets with

healthy indulgence a keystone

of modern presentation in fast

food. New fast casual brands

focus on experience rather

than value, high quality healthy

ingredients, locally produced

where possible, signature

menus, community links and

peer collaboration. For example,

Element Fresh in China is a

fast-growing quick serve chain

with 40 outlets selling salads,

organic food, superfoods, juices

and smoothies with its declared

unique selling point of delivering

“the freshest food in China”.

Similarly, convenience stores

and forecourt retailers now

compete directly with traditional

foodservice outlets, providing

a wide range of hot and cold

F&B, take-home, delivered and

on-the-go stock. In less affl uent

markets, street stalls and kiosks

offer the operator a cheaper

alternative to investing in a

store, cafe or bar, with modern

equipment improving the

quality and range of products

they can now offer. In fact, self-

service kiosks will soon become

a commonplace.

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22 FEBRUARY 2018

FEATURE

Industry professionals from all

over the world will embark on

a frantic fi nal day of product

sourcing, networking and

business generation meetings

today.

If you are worried about

making the most of your fi nal

day at the show, as the curtain

readies to descend on the 23rd

edition of Gulfood, fear not.

Here’s 10 of the most wonderful

products on display…

LOLLYPOP TREEMade with almost 17,000 delicious

Bonbon Barnier Lollypops,

this 4.8 metre attraction took

a 10-member team from La

Marquise International more than

11 hours to construct. Comprising

orange, lemon, strawberry, cherry

and green apple fl avours of the

FINAL DAY CHECK! DON’T MISS THESE 10 WONDERFUL PRODUCTS

signature fl at lollies, the giant tree

is awaiting offi cial recognition

from Guinness World Records.

SPREADING GOOD Australian Hazelnut spread,

Nuttvia, is targeting ethically-

conscious customers who want

to steer clear of palm oil in their

foods because of the highly

controversial deforestation

required for palm oil plantations

- and the devastating effect

such culling has on endangered

animals such as orangutans.

It’s quite rare that a product

simultaneously fi ghts against

habitat degradation, climate

change and animal cruelty,

so Nuttvia’s backing by the

Orangutan Alliance Palm Oil Free

Certifi cation Program cements

its feel good factor.

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FEATURE

22 FEBRUARY 2018

HYDRATION TO LIFT YOUR SPIRITS Winner of Gulfood Innovation

Award for best packaging design

in 2017, Dum Dum Fitness Water is

a dumbbell-shaped water product

from Kosovo’s Bibita Group’s

fi tness range. Gym goers will never

wait for the weights again, as the

reusable bottles are easy to pour

and handle, and come in options

of pre- and post-workout options

such as cucumber Collagen

Bioactive Peptides, grapefruit

B.C.A.A., mint Fitness Water and

berry Vitamin Water.

MEAT(ING) EXPECTATIONS Health, wellness and vegan fever

is strong at Gulfood this year

but those eyeing healthy meat

options should visit South Africa’s

Mosstrich Ltd in the show’s Meat

and Poultry section. Another

show fi rst-timer, Mosstrich is a

specialist supplier of high-quality

ostrich and African antelope and

game. A healthy red meat high

in proteins and iron, ostrich has a

beef-like fl avour but is lower in fat,

calories and cholesterol. Calorie-

wise, antelope meat is similar to

chicken but it’s richer in Omega-3

than salmon. A ‘game’ changer…

GUILT-FREE ICE CREAMWhipping things up for the lactose

intolerant and vegans is Le Ibense

Bornay’s ice cream. Made with 100

per cent olive oil as an alternative

to animal fats, and almond milk

instead of milk, the revolutionary

handmade ice cream has got the

scoop on bad health, with saturated

fats well and truly creamed.

SPICY ICE

Ice pops, jellies and chilled drinks

manufacturer Miesto international

Food Corporation from the

Philippines is showcasing its Chilli

Ice Pops, specially produced for

the Gulf in response to regional

consumers’ fondness for a little zing

in their food. Spicy mango and spicy

cola are cool fl avours worth trying.

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22 FEBRUARY 2018

FEATURE

A ROOT TO REMEMBER Superfoods are all the rage.

Those native to the Peruvian

Andes have been capitalising on

the benefi ts of Maca. Referred to

as the ‘Peruvian ginseng,’ maca

is a root vegetable taken to

tackle anaemia; chronic fatigue

syndrome (CFS); and to enhance,

stamina, athletic performance,

and memory. Aplex Peru is

showcasing its magical dust at

Gulfood. Why not the whole root

vegetables? Due to its potency

and uniqueness it cannot be

exported from Peru out of

fear that it would be planted

elsewhere. It’s good to remember

your roots.

PRO COLOMBIA

The Colombian country pavilion

has been enjoying a fruitful

debut at Gulfood with dried and

powdered exotic fruits such as

Galupa, Capoazu, Lulo, Araza

and Camu.

INDIGENOUSLY RICE

The Intertribal Agricultural

Council (IAC) is promoting its

American Indian Foods (AIF)

programme of products made

by Native American Indians and

Alaska Natives, such as Leech

Lake Natural Wild Rice sourced

from Cass Lake in Minnesota.

Naturally grown in waterbeds

and traditionally hand-harvested

via centuries-old techniques,

annual crop supply is severely

limited. The harvesting process,

or manoominikewin, is slow but

authentically delivered by local

Tribespeople on small canoes.

BREWER’S BEST Lipton’s Tea Fusion machine is

a fool-proof way to enjoy loose

tea at the perfect temperature,

fl avour and consistency - at home

- every single time. With single

serving, coffee capsule-esque

loose tea pods in traditional

fl avours such as the Breakfast

Spark, Earl Grey Elegance, Green

Tea, and fusion fl avours such

as Vanilla Chai Verve, Rooibos

Refresher, Pomegranate &

White Tea Wonder, there’s also a

gloriously theatrical performance

as the sci-fi machine brews leaves

and releases fl avour and colour

into the water.

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22 FEBRUARY 2018

SHOW NEWS

Established in 1993, Taj Food

(Pvt.) Ltd. offers healthy

Pakistani food products across

the globe. We work all across

the supply chain starting at the

farmer’s level to producing high

quality grains, fruits, and seeds

to then shipping around the

world. Our product line consists

of wide variety of organic rice,

dried fruits, and sesame seed.

From the many varieties we

offer, our main products are

organic round grain rice, long

grain rice, and sultana raisins.

We are showcasing: long

grain brown, white, parboiled

rice; round grain brown & white

rice; Basmati grain brown,

white, & parboiled rice; medium

grain brown & white rice;

red rice; sultana raisin; green

raisins; dates chopped & pitted;

mulberries; sesame seeds

natural & hulled.

TAJ FOOD EXPANDS TO INCLUDEDATE PRODUCTS

Taj Food is always looking to

expand product range. More

recently, we have invested into

date paste, date syrup, machine

cut chopped dates, and long

grain brown parboiled rice.

We are always looking to

provide the healthiest quality

of products. In Pakistan, we are

paving a path with farmers to

sustainably grow rice in order to

save water and the environment.

We are proud to announce that

Taj Food (Pvt.) Ltd. is able to

provide long grain rice & round

grain rice with low arsenic and

low afl atoxins.

As global suppliers of organic

products, Taj Food has invested

much time in North America and

Europe. Since our confi dence

has grown in the product we

offer, Taj Food would like to

invest our organic products into

the Middle Eastern market now.

2017 has been very focused

on not only high quality of

food products but on corporate

social responsibilities especially

at farming levels along with

product sustainability. Taj Food

says it is proud to be the fi rst

Organic Certifi ed Company to

have IFS, Fairtrade, and Sedex

certifi cations.

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22 FEBRUARY 2018

SHOW NEWS

TRUE AUSSIE HALAL RED MEAT

LAMERI’S ORGANIC RANGE MEETS CUSTOMER NEEDS

The Middle East and North Africa

market is very important to

Australian meat companies and

each company has documented

procedures to ensure halal

slaughtering and processing

requirements are implemented at

all stages of production.

Australia is one of the world’s

greatest food producing nations.

Every year Australia exports

approximately 950,000 tonnes

of beef, 150,000 tonnes of lamb

and 170,000 tonnes of mutton

to more than 120 countries

throughout the world. Australia

has become a world leader in the

processing and preparation of

Lameri SpA has been trading

cereals since 1968. Thanks to

a strong tradition capable of

combining past and modernity,

this Italian company has been

able to diversify its activities with

new productive improvements

halal meat and meat products.

The Middle East and North

Africa market is important to

Australian meat companies and

each company has documented

procedures to ensure halal

slaughtering and processing

requirements are implemented at

all stages of production.

Australia is renowned for

this commitment to the strict

standards required for producing

halal meat and meat products,

along with the involvement

and expertise of the Islamic

organisations registered to

supervise and certify the

production processes in

accordance with Islamic Shari’ah

law and halal principles.

Meat & Livestock AustraliaMeat & Livestock Australia (MLA)

is a producer-owned company

that provides marketing and

research and development

services for Australian cattle,

sheep and goat industries.

MLA in the Middle East North

African region works with

retailers, foodservice operators,

importers, manufacturers and

Australian exporters to maintain

and increase the demand for

halal red meat and livestock to

the region.

in the agricultural and food

industry.

Over these years, responding

to new demands in food

consumption, Lameri developed

new products, offering

conventional and organic range

of breakfast cereals and semi-

fi nished products.

The fi rst aim of Lameri is to

meet customers’ satisfaction

and needs in terms of both

product quality and hygiene. The

company’s constant research in

new products have earned it ISO

9001, IFS and BRC for organic

products. Understanding

customer requests is the

stimulus for Lameri to develop

new products.

Lameri has been able to

diversify its activities with

a cutting-edge production

footprint in the agri-food sector.

Together with Lameri SpA,

Secondo Vergani and Dolciaria

Gadeschi, renowned Cremonese

companies, specialized in

confectionery sector, joined the

group.

Lameri strongly cares about

environmental protection. At

its San Bassano food factory,

Lameri has introduced an

Environmental Management

System, which is submitted

to certifi cation according to

the UNI EN ISO 14001: 2004

standard.

The San Bassano plant is also

registered with SEDEX non-

profi t organization and assessed,

according to the SMETA code,

on working conditions, health,

safety, environment and ethics.

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22 FEBRUARY 2018

GRAHAM’S SKYR IN VARIETY OF FLAVOURS

SEPHRA - TRUSTED NAME IN CHOCOLATE FOUNTAINS

Scotland’s number one dairy

brand, Graham’s Family Dairy,

announces a smooth start to 2018

with the launch of its exciting

new fl avourful Skyr range.

Skyr, a cultured dairy product

native to Iceland, is made from

skimmed milk and has nutritional

properties similar to Greek

yoghurt.

Graham’s Skyr is available in

Sainsbury’s and Aldi stores across

Scotland from mid-January and

is made with Scottish milk from

their 100 farming partners, live

Since 2003, Sephra has

endeavoured to create the

highest quality and best

performing commercial

chocolate fountains in the

world. The company believes

it is the products’ reputation

in marketplace that confi rms

its success in accomplishing

objectives. Great attention to

the smallest of details ensures

Sephra commercial chocolate

fountain will serve all for many

years.

Most Trusted Name in Chocolate Fountains

Sephra is the most recognised

cultures and carefully sourced

fruit. It is high in protein, fat-free

and has 30 per cent less sugar

than other fl avoured yogurts.

Available in a delicious variety of

fl avours including natural, lemon,

strawberry, victoria plum, and

passion fruit, mango and papaya,

Graham’s Skyr is a smooth and

hugely versatile product with

tremendous taste bursting

through in every spoonful.

Robert Graham, Managing

Director of Graham’s the Family

Dairy, said: “Product development

is always high on our agenda.

We pride ourselves on being

innovative, as well as responding

to the needs of our customers.

Our Quark products have been

incredibly well received and

we’re glad to be launching the

fi rst Skyr produced in Scotland.

With our new listings in Scotland,

we plan to expand our reach

throughout the UK in the coming

months and I’m excited to hear

feedback from our customers

across the country.”

NPD remains a key priority

for Graham’s who hope to

launch a £20m+ national dairy

centre in Stirlingshire which

will focus on research and

innovation. In partnership with

McTaggart & Mickel, Graham’s

have a joint planning application

currently resting with Scottish

Ministers to deliver a 600-home

development that will enable

the national dairy centre which

signifi es the largest investment

in the industry in more than 30

years. The company is featured

at the Discover Zone at Gulfood.

and trusted name in Commercial

Chocolate Fondue Fountains

throughout the world. As

pioneers in the chocolate fountain

industry, Sephra has dedicated

itself to creating the highest

quality, easiest to use, longest

lasting chocolate fountains at

the most affordable price. The

company knows customers

need professional fountains they

can depend on, which is why it

proudly offers the best chocolate

fountain warranty in the industry

.

Sephra Europe Servicing CentreSephra Europe Ltd offers

a complete end-to-end

consultative sales experience

on the entire range of Sephra

Fountains, Waffl e, Crêpe and

Donut Makers, Popcorn Machines

including the innovative self-

serve Popcorn Machine, Candy

Floss Machines, Chocolate and

associated products. This is done

directly and through its network

of distributors throughout

Europe, Russia, Middle East and

Africa. From its European head

offi ce in the Scotland, UK, its

extensive transport partners

enable it to get goods to

customers in as little as 24 hours.

The company’s UK-based

Service Centre is the direct

source of authorised parts and

service for 230/240v Sephra

products. Whether as part of

a routine service, chargeable

repair or under warranty repair,

Sephra trained engineers will

ensure that the fountain is kept

in fi rst class working order for

many years.

Sephra Europe SupportWith an unparalleled level of

experience in this industry

Sephra prides itself on its high

standards of both pre- and

post-sales support. Sephra’s

aim is to make every customer

experience exceptional.

SHOW NEWS

GF 2018_DAY-05.indd 14 21/02/2018 05:25:45 PM

FEATURE

15

22 FEBRUARY 2018

MUFFIN WITH PROBIOTICS

KWALITY TO EXPAND INTOUSA, UK, EU

Jennifer and Dave Bacon,

the founders of FlapJacked,

explains how muffi n with

probiotics happened.

They say, “Since we’ve been

married, we have been an active

family, we watch what we eat,

and take care of ourselves and

our fi ve children.”

They make healthy choices

and sacrifi ces with the exception

of their 12-year old son, Jace,

who has autism. “His diet had

The Kwality Ice Cream brand was

launched in India in 1960 where

the brand etched itself in the

hearts and minds of the Indian

consumer. The brand came to the

Middle East in 1977. Today Kwality

is one of the leading brands of ice

consisted of products produced

with ingredients that we weren’t

exactly proud of, but sometimes,

getting him to eat at all is a

fi ght,” the couple explains.

“This constant struggle with

Jace encouraged us to change

the eating habits of our entire

family. Because we loved

pancakes and couldn’t fi nd a

healthy, protein-packed pancake

mix on the market that we were

happy with, we developed a

cream and foods in the Middle

East and beyond.

Since the 1960s, the Kwality

brand has been creating

delicious moments in the lives of

the Indian diaspora and people

of various other nationalities

across the world. The brand

evokes ice cream nostalgia for

the Indian diaspora because it

truly represents traditional and

authentic Indian taste.

Kwality Ice Cream is unrivalled

within the traditional ‘Indian-

style Kulfi Ice Cream’ category

wherein the brand leads the

market with innovations such

as Maharaja Koolfi , Royal Kulfi

Sundae, Punjabi Kulfi , and Malai

Pista Kulfi Roll.

Kwality Ice Cream has led

with market disruptive impulse

ice cream innovations such as

Fudge Sundae, Brownie Sundae,

Chocolate Cup Cake Ice Cream,

Red Velvet Cup Cake Ice Cream

to name a few.

Kwality is the only brand of ice

cream with dedicated ethnic ice

cream creations to satisfy the

cravings of the traditional Indian

palate; products such as Calcutta

Meetha Mukhwas (Paan) Ice

Cream, and Falooda with Rooh-

Afza Ice Cream to name a couple.

Today, the Kwality brand

is proudly represented in the

following product categories:

Impulse Ice Cream, Take Home Ice

Cream, Frozen Paneer, Basmati

Rice, Butter, and Frozen Ready-

to-eat Snacks. The Kwality brand

shall soon be represented in Dairy

Beverages, Frozen Indian Mithai

(Sweets) and Indian Cuisine

Horeca Food Solutions – Frozen

Base Gravies & Ready Curries.

As on date, the Kwality brand

is sold in the UAE, GCC countries,

Australia, Singapore, Hong

Kong, Mauritius and various

African countries. The Kwality

brand distribution shall soon be

extended to USA, UK, EU and

other sub-continental countries.

With over 7,500 dealers, the

Kwality Brand has never been

stronger, as it continuously

innovates in the products and

markets severed globally.

healthy, easy to prepare (just

add water!) pancake mix that’s

perfect for active people with

busy lifestyles, just like ours,”

explains the couple.

While sticking to their main

goal of fi nding the right foods

to fuel their family, the couple

continued to develop easy-to-

make, high protein products,

like the revolutionary Mighty

Muffi ns, that everyone can

enjoy!

GENERAL INFORMATION

22 FEBRUARY 2018

SHOW NEWS

GF 2018_DAY-05.indd 15 21/02/2018 05:25:48 PM

16

The food and beverages sector

is remapping and revising their

strategies in order to thrive

in this digital age. One of the

major factors that drive the

renewed focus on the sector

is the changing eating habits

of consumers. Globalisation

is changing people’s dining

habits. New food is not only

discovered in the comfort of

their living rooms on their

gadgets but also by exposure

through travelling.

In many countries, consumers

are diversifying their diet away

EAT THIS... NOT THAT!

EXPOSURE TO GLOBAL EATING HABITS LEADS TO MORE DIVERSIFICATION

ONCE OBSCURE INGREDIENTS SUCH AS CHIA, ACAI, SPIRULINA, SEAWEED ARE CONSIDERED SUPER FOODS TODAY

from traditional staples as

incomes rise and exposure to

alternative staples increases.

This boosts sales of products

such as rice, pasta and noodles

in non-traditional markets but

in some cases also reduces

sales of staples in traditional

markets, according to Gulfood

Global Industry Outlook report.

In Japan, for example, sales

of rice are in steady decline

as consumers turn to a wider

range of carbohydrate options,

such as breads and breakfast

cereals.

22 FEBRUARY 2018

FEATURE

GF 2018_DAY-05.indd 16 21/02/2018 05:25:52 PM

17

WITH UP TO 24% OF THE POPULATION OF EUROPE EXPECTED TO BE OVER 65 YEARS BY 2030, PRODUCTS IN SMALLER QUANTITIES, WITH NATURAL FLAVOURS AND CLEAR LABELLING ARE EXPECTED TO BE IN HIGHER DEMAND

At the same time, consumers

in many developed markets

are embracing new staples and

new fl avours, with Asian-style

noodle dishes performing well

in North American and Western

Europe.

Diversifi cation in types of

products is also evident, with

consumers in Europe and North

America buying a wider range

of types of rice in line with the

broader range of international

dishes cooked, says the report.

Businesses are increasingly

adopting new models to attract

clients. In fact, by 2025 about

20% of space in shopping malls

is expected to be occupied by

food and beverage concepts,

according to a JLL and ICSC

food and beverage study. Chefs

are increasingly using traditional

cooking methods with a modern

twist in preparation styles and

techniques, to pique customers’

interest, according to a report in

Forbes.

Similarly, another trend

catching up in the hospitality

sector, to keep up with the

changing tastes of consumers,

is recycling. The report says,

chefs are turning to waste bins

more than to the refrigerators

to get innovative.

The once obscure ingredients

such as chia, acai, spirulina,

seaweed are considered super

foods today as people are more

informed. Being tech savvy and

media-connected, consumers’

dining expectations are keeping

the F&B sector on its toes.

For instance, Chinese are the

most experimental with 53% of

consumers curious to try new

culinary experiences, according

to a report on food habits in

marketingtochina.com.

FEATURE

22 FEBRUARY 2018

GF 2018_DAY-05.indd 17 21/02/2018 05:25:57 PM

18

22 FEBRUARY 2018

Australian brand Nuttvia is

turning heads at Gulfood 2018.

Not only is its innovative stand

creating conversation at the

show, but the new 97% less sugar

and palm oil free hazelnut spread

ticks all the right boxes for

distributors looking for product

alternatives for the growing

sugar-free and free-from market.

Sweetened with Natvia, world-

leading natural sweetener brand,

this product introduction to the

Gulf is set to be a game changer

for the spreads category.

The delicious hazelnut spread,

has also been certifi ed by the

Orangutan Alliance Palm Oil Free

Certifi cation Program and has

obtained the Oragutan Alliance

Palm Oil Free Seal.

The challenge for the industry

seeking sugar-free alternatives is

NEW PRODUCT INNOVATION FROM DOWN UNDER

to fi nd products, which suits the

sweet palate of Gulf consumers.

Nuttvia has managed to

achieve several differentiators –

good taste, no sugar added and

palm oil free.

Mark Hanna, Nuttvia co-

founder is excited to be at

Gulfood and offer a new

innovative and unique product to

suit the consumers in the Middle

East.

“We wanted to create a great

tasting product that would offer

consumers the opportunity to

consume hazelnut spread with

zero palm oil and less sugar,” says

Hanna.

“Consumers are now wanting

full disclosure in their food

beyond allergen declarations

from environmental to ethical

reasons and we are here to

provide consumer choice,” says

Maria Abadilla, Chairperson of

Orangutan Alliance

Nuttvia continues to become

a food trend, being a popular

topic on social media channels

such as Instagram with its unique

proposition and great taste.

It’s the next hazelnut spread to

watch out for.

SHOW NEWS

GF 2018_DAY-05.indd 18 21/02/2018 05:26:00 PM

DOWNLOAD OR UPDATE THE APP NOW ON YOUR IOS DEVICE

TOP VISITOR TIP

20

22 FEBRUARY 2018

18 - 22 February 2018Dubai World Trade Centre

Investigate the latest show-stopping product launches

at the brand new Gulfood Discover Zone, then plan your

journey accordingly via the onsite interactive maps

TOP VISITOR TIP

Source distinctive and lesser known product lines

that are currently making their debut in the MENA

region at the Gulfood Newcomers Lounge

CONVENTIONTOWER

NOVOTELHOTEL

IBISHOTEL

DUBAI WORLDTRADE CENTRE METRO

R

R

R

R

A good place to source by commodity

A good place to start your Gulfood journey

A good place to satisfy adventurous taste preferences

Get a head start at the show with this handy Navigation Guide

Gulfood 2018 is once again segmented into 8 commodity trading sectors

Newcomers Lounge

Discover Zone

CONVENTIONTOWER

NOVOTELHOTEL

IBISHOTEL

DUBAI WORLDTRADE CENTRE METRO

R

R

R

R

GF 2018_DAY-05_Top Visitor Guide.indd 20 21/02/2018 05:17:40 PM

TOP VISITOR TIP

21

22 FEBRUARY2018

For organic, vegan, plant-based, gluten free, enriched, fortifi ed

and longevity foods head to Health, Wellness and Free-From;

Gulfood’s dedicated marketplace for health-focused buyers.

For international producers specializing in niche, native products,

head to World Food where 120 country pavilions are showcasing

authentic and natural products from every corner of the globe.

For the full spectrum of fully certifi ed halal products from

fresh to canned and gourmet, head to any hall where

the Gulfood Halal World Food Crest is displayed.

For the secrets behind next level international cuisine, head to

Salon Culinaire where a talent pool of 1,000 professionals will be

taking part in the world’s largest single-entry chefs’ competition

hosted annually at Gulfood.

A good place to source better-for-you food options Health, Wellness and Free-From

A good place to source traceable international products World Food

A good place to source certifi ed halal products Halal World Food

A good place to to gauge culinary techniques and trends Salon Culinaire

A good place to power up your brewing techniques Cezve/Ibrik Championship

For a visual course in the native coffee brewing techniques of

Eastern Europe & MENA, head to the Cezve/Ibrik Championship.

Thought to rival the quality & balance of an Espresso,

this old-world technique is a must for Baristas seeking to

enhance their specialty skillset.

GF 2018_DAY-05_Top Visitor Guide.indd 21 21/02/2018 05:17:36 PM

MOBILEAPPLICATION

22

22 FEBRUARY 2018

Set upmeetings with vital exhibitors using the integrated Connexions platform

t upupupp

Why

?Navigatethe whole venuewith ease via the interactive map

Exchangecontact info, see what what your peers are saying and share your experience on Gulfood community walls

STAYSWITCHED ON

WITH THEGULFOOD

APP

18 - 22 February 2018Dubai World Trade Centre

Login to your My Show account using the email address you used to pre-register online

How

?Download Gulfood App 2018 on IOS and Android

Relaxinto a failsafe show fl oor experience - irrespective of Wifi!

Download the Gulfood App Right Here and Now

SIMPLY DOWNLOAD THE APP, CLICK CONNEXIONS ON THE MENU AND SETUP YOUR CONNEXIONS ACCOUNT TODAY

Connexions is the key to guaranteed face-time with the suppliers who matter most to your business.

Connexions can be accessed from gulfood.com, but for convenience we recommend that you do so using the Offi cial Gulfood App where the full platform has been integrated.

Get suppliers, products, Features and Halls in the palm of your hand, whichever way you want to search!

Connexions Explained !

22_GF 2018_DAY-03_Mobile App.indd 22 21/02/2018 05:18:52 PM

How would youlike your brandremoved?

The threat of excessive health warnings and taxation plus ingredient and advertising restrictions on soft

is already being aimed at brand owners.

Extreme threats of further disproportionate regulation are bans on branding and brand names. In fact, this is already happening in some countries.

Do brands have a future?

Visit thefutureofbrands.com

This is a JTI initiative

See what the future holds for your brand at Stand Z4-C32Beverage section, Za’abeel New Hall 4

drinks, confectionery or other consumer goods