TrafficBuildingTips

TrafficBuildingTips

"Finding success is all about taking action. You can read all

you want, but nothing will happen until you execute."

-Pat Flynn, Smart Passive Income

If you have a blog, you know how

importanttraffic is.

If you have a blog, you know how

importanttraffic is.

If you have a blog, you know how

importanttraffic is.

More traffic means more people buying

your products, joining your list and

more sales for your

business.

More traffic means more people buying

your products, joining your list and

more sales for your

business.

THESE

21TIPSWILL HELP

THESE

21TIPSWILL HELP

We’ve polled 21 of the most successful bloggers to bring you the best tips to make your blog more

attractive, more sharable, and ready to attract the right prospects to your business.

Let’s get started!Let’s get started!

Your first job is to understand the problem

your audience is trying to solve.

UNDERSTAND YOUR AUDIENCE#1

#1 UNDERSTAND YOUR AUDIENCE

“You need to understand your

audience better than they understand

themselves.”- Brian Clark,

CopyBlogger

Typically, more targeted is better—targeting millennial

leaders is better than targeting any leader and

writing for online entrepreneurs is better than targeting any entrepreneur.

#1 UNDERSTAND YOUR AUDIENCE

If your goal is to build readers by publishing consistently it helps to block time every week on the same days (like 1 hour in the morning).

#2 BLOCK TIME TO WRITE

"Writing is like the gym: the more often you go,

the more results you see.” - Ann Handley, MarketingProfs.com

#2 BLOCK TIME TO WRITE

A quick way to save time, organize your content and

get to first draft is with a writing template.

#3 SAVE TIME WITH A TEMPLATE

It could be as simple as:1. Opening2. The problem3. Promise a solution4. List 3-5 solutions5. Conclusion6. Call-to-action

#3 SAVE TIME WITH A TEMPLATE

Just like buying a car, your blog allows prospects to test drive your solutions

before buying. That’s why you need to share your best ideas

and solutions every time.

#4GIVE THEM YOUR BEST

“Give away free content that adds value to people’s lives

‘until it hurts’ andthey will love you and become loyal fans.”

-Jeff Bullas, JeffBullas.com

#4GIVE THEM YOUR BEST

With just a bit of extra effort you can turn a boring headline like

“5 ways to lose weight”, into one that gets more attention and more shares, like “This is How Much You Should Walk to Lose Weight Fast”

#5WRITE GREAT HEADLINES

“Without a compelling promise that turns a

browser into a reader the rest of your words may as

well not exist.” - CopyBlogger

#5WRITE GREAT HEADLINES

#6GO BIG WITH AN ULTIMATE POST

Sometimes a topic deserves more depth and more content. An ‘Ultimate post’ is a more

detailed, in-depth post about a topic your readers

are hungry for.

#6GO BIG WITH AN ULTIMATE POST

“Longer content is 52% more likely to get heavily shared. Aim for at least 2,000 words per post.”

-Brian Dean,Backlinko.com

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#7MIX IT UP!

If you want readers to keep coming back, experiment with different topics and

themes - just like a magazine.

#7MIX IT UP!

Experiment with:

• List post “5 surprising ways to reduce clutter”

• Being controversial “Most time management books are a waste of time”

• Being contrarian “Why a little clutter is a good thing!”

#7MIX IT UP!

Experiment with:

• A case study “How this entrepreneur cleaned up their life”

• Personal sharing “Clutter and why I needed to get help”

• Video post “Learn how high achievers start their day”

#7MIX IT UP!

“Focus upon creating content that changes people’s lives in

some way and itwill help people to feel like

they know, like and trust you.”

-Darren Rowse,ProBlogger.com

#8DRESS IT UP WITH PICTURES

Our brain can process images some 60,000 times faster than words.

Posts that contain multiple images receive double the social media

shares compared to articles with only one image.

#8DRESS IT UP WITH PICTURES

“Help people help you by providing an image that they can share—if

people can look like a rockstar sharing your content, it’s a win!”

- Peg Fitzpatrick, PegFitzpatrick.com

#9GO VIRAL WITH VIDEO

Even a short video can add variety to your posts and enhance your reader’s

experience. Your videos don’t have to be professionally

produced—as long asyou have good light and sound, you’re good to go.

#9GO VIRAL WITH VIDEO

“Video is quickly becoming one of the most effective ways to drive floods of

targeted traffic directly to your blog, sales pages and

other online offers.”- James Wedmore, JamesWedmore.com

#10 EXPOSE YOURSELF

Even if you’re writing a B2B business blog, readers

want to know something about the person behind

the blog. If you write about customer service, you can

share a story of a good/bad/indifferent

service experience you had.

Even if you’re writing a B2B business blog, readers

want to know something about the person behind

the blog. If you write about customer service, you can

share a story of a good/bad/indifferent

service experience you had.

“Don’t delegate relationship building or try to outsource your

personality.”-Mari Smith,

MariSmith.com

“Don’t delegate relationship building or try to outsource your

personality.”-Mari Smith,

MariSmith.com

#10 EXPOSE YOURSELF

#11 CREATE ROUND-UP POSTS

A round-up post is a collect of opinions, interviews,

reviews—anything that brings together solutions

from a variety of sources. For example, a collection of book

reviews, or opinions from authors, or advice from

bloggers (like this article)

#11 CREATE ROUND-UP POSTS

“The experts that participate in your roundup

can send traffic directly to your post by sharing it with

their (often large) social followings—it’s the type of

content people actively want to share.”

- Jon Morrow, Smart Blogger

#12 DELIVER MORE OF WHAT THEY WANT

While you might be tempted to keep

dreaming up new topics; if readers already ‘vote’

with their traffic, comments and social

shares, give them more on those topics.

Even a short video can add variety to your posts and enhance your reader’s

experience. Your videos don’t have to be professionally

produced—as long asyou have good light and sound, you’re good to go.

#12 DELIVER MORE OF WHAT THEY WANT

“Pay attention to what your readers respond to and find a way to deliver

more of the same.”

-Hugh Culver,

getSOS.net

#13 WRITE LIKE YOU SPEAK

Like any discussion, you’re more authentic if you write like you

speak. Avoid unusual words, or overbuilt, or awkward sentences that slow the reading experience.

#13 WRITE LIKE YOU SPEAK

“Always use a conversational tone and keep it light.”

- Rich Brooks, Take Flyte Media

#14 DON’T TRY TO BE EVERYWHERE

When promoting your blog, it might be tempting to try to be

everywhere—one day you’re all over Twitter, then it’s back to

Instagram and Facebook, thenLinkedIn. Instead, choose 2-3 channels (like LinkedIn and

Twitter), build up your followers, and apply a simple

promotional sequence for every blog post.

#14 DON’T TRY TO BE EVERYWHERE

“Your audience will dictate where they want to see you

by the way they interactwith you.”

- Leslie Samuel, Become A Blogger

#15 MAKE IT EASY TO CONSUME

Always design your post to be easy to consume: use

short sentencesand paragraphs, dashes

and em-dashes to break up your reading, sub-headings for any post longer than 300 words and insert images to

break up long posts.

#16 BUILD YOUR EMAIL LIST

Building your list allows you to use direct email to promote sales, webinars, contests, surveys and to promote every blog post.

Experiment with different opt-in offers and measure your results -

your blog should be a magnet to attract more prospects to your list.

#16 BUILD YOUR EMAIL LIST

“Building an email list is one of the cheapest, most

cost-effective solutionsfor staying in touch with

your prospects and customers.”

- Derek Halpern,Social Triggers

#17 PROMOTE, PROMOTE, PROMOTE

If you want to get noticed, you have to promote every

post. Email your list, promote on social media,

repost on LinkedIn and Medium and respond to every comment, retweet

and share. And document your process - eventually

you should outsource part, or all, of it.

#17 PROMOTE, PROMOTE, PROMOTE

“Think of it more as publishing instead of

marketing. Be authentic as a publisher and create content that helps you connect to everyoneelse...because they're already connected.”

- Mitch Joel, Six Pixels

#18 MAKE YOUR READER FEEL SMART

Readers share what makes them look

smart—your job is to write compelling,

original content that makes them think:

“This is so good I need to share it.”

#18 MAKE YOUR READER FEEL SMART

“If you want these people to share your content,

create objectively exceptional content.”

-Marcus Taylor,Venture Harbour

#19BE CONSISTENT

Plan to publish on the same day, at the same time every

week or two weeks. Consistent publishing encourages consistent

readers and makes it easier for you and your team to

execute, measure and modify both the publishing and promotion of the post.

#19BE CONSISTENT

“It’s much easier to lose your traffic than it is to

build it up, so make sure you consistently blog.”

- Neil Patel, NeilPatel.com

#20DON’T MEASURE STATISTICS TOO EARLY

It takes time before you’ll see the results you want from you blog. Be patient and

create goals for traffic and list building, and measure results (at

least monthly).

#20DON’T MEASURE STATISTICS TOO EARLY

“If you’re obsessing over daily numbers and

you’re only a few months into your

blogging journey, you’re wasting your time. It’s

still too early to pay close attention to

trends.” - Jeff Goins,

Goins Writer

#21AND FINALLY…EXPERIMENT!

Try different topics, headlines, ultimate

posts, themes, images, video, round-up posts, and promotion. Then

watch your reader comments, social shares and changes in traffic.

#21AND FINALLY…EXPERIMENT!

The more you experiment and refine

your blog (and measure results), the better it is for your readers and

the more readers they’ll bring to your blog.

And now it’s time to get

started!

And now it’s time to get

started!

Get your copy of all

21 Pro Tips in this

FREE DOWNLOAD NOW.