2020 Media Kit...The joys of winter entertaining; 50 years of favorite recipes; casseroles around...
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Homegrown Living Starts Here 2020 M edia Kit Country Woman connects with the heart of American women and shares their passion for family, community and country values through cooking, crafts and a dedication to home.
Transcript of 2020 Media Kit...The joys of winter entertaining; 50 years of favorite recipes; casseroles around...
Homegrown Living Starts Here2020 Media Kit
Country Woman connects with the heart of American women
and shares their passion for family, community and country
values through cooking, crafts and a dedication to home.
Circulation
Reader Profile
1.4MMAudience
99%Women
66.1Median Age
51%Median HHI $50+
325K 6XRate Base Frequency
2020 Media Kit
Source: Subscriber Database & Publisher Estimate
Of All Stories,
Photos & Advice Are
Reader Generated
Are Passionate
About Exercise
& Health
Travel
Domestically
Enjoy Outdoor
Activities
84%
77%60%
78% 62%
45%
Are Passionate
About Crafting
Love to Cook
Our Audience
2020 Media Kit
Source: Subscriber Database
Editorial Calendar
2020 Media Kit
Note: Dates & Editorial Content Subject to Change
Apr/MayWELCOME HOME DIY chicken coop; tiny-space gardening ideas; craft projects for the birds; appraising antique inkwells
LET’S EAT Make-ahead ham dinner,
plus an entertaining
countdown guide; spring
veggie recipes; old-
fashioned desserts
SIMPLY FUN Metal-stamped vintage
spoons as plant markers
On Sale: 03.24
Ad Close: 01.15
Ad Materials Due: 01.28
Jun /JulWELCOME HOME Ultimate tomato gardening
guide; feed sack craft ideas;
antique sewing notions
LET’S EAT Dinner on the homestead;
picnic sides take center
stage; ice cream desserts;
ideas for cooking with
herbs
SIMPLY FUN The art of pressing flowers
On Sale: 05.19
Ad Close: 03.11
Ad Materials Due: 03.23
Aug/ SeptTHE COUNTY FAIR ISSUE
FRESH PICKINGS Products with a fair theme
WELCOME HOME Design ideas for pallets;
water conservation in
the garden; paper doll
memories; stories from
the fair
LET’S EAT Fair food at home; summer
slow cooker recipes baked
fruit desserts
On Sale: 07.14
Ad Close: 05.6
Ad Materials Due: 05.19
Oct /NovWELCOME HOME Fall for spring bulbs;
outdoor crafts with cement;
find the perfect antique
clock
LET’S EAT Remembering mom
through her hand-me-down
kitchen tools; a country-
inspired Thanksgiving
menu; surprise pumpkin
recipes
SIMPLY FUN Mason jar pumpkins
On Sale: 09.15
Ad Close: 07.8
Ad Materials Due: 07.21
COUNTRY WOMAN
IS CELEBRATING THEIR
50TH ANNIVERSARY
Feb/MarWELCOME HOME Tips for terrarium
gardening; a modern twist
on 50 years of Country
Woman crafts; collecting
vintage cookbooks
LET’S EAT The joys of winter
entertaining; 50 years of
favorite recipes; casseroles
around the country;
chocolate fudge
SIMPLY FUN Decorating with vintage
books
On Sale: 01.21
Ad Close: 11.6
Ad Materials Due: 11.18
File Requirements• Required file format is PDF/X-1a
2001 (vector) 300 dpi
• All supplied PDF/X-1a files must be
CMYK. No spot colors. All fonts and
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sendmyad.com – under HOME, select
DASHBOARD then select VIEW FAQs
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copy proof is not required. If you opt
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color approval render at 100% of size
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Production contactsKristine Jacobson
Senior Production Manager
414.423.3919
Aracely Lopez
Production Coordinator
646.518.4265
Magazine Trim Size Live Area Bleed Size Spread 14.5" x 10.375" 14" x 9.875" 14.75" x 10.625"
Full Page 7.25" x 10.375" 6.75" x 9.875" 7.5 x 10.625"
1/2 Horizontal 7.25" x 5.0625" 6.75" x 4.5625" 7.5" x 5.3125"
1/2 Horiz. Spread 14.5" x 5.0625" 14" x 4.5625" 14.75" x 5.3125"
1/2 Vertical 3.5" x 10.375" 3" x 9.875" 3.75" x 10.625"
1/3 Horizontal 7.25" x 3.375" 6.75" x 2.875" 7.5" x 3.625"
1/3 Vertical 2.3125" x 10.375" 1.8125" x 9.875" 2.5625" x 10.625"
2/3 Vertical 4.6875" x 10.375" 4.1875" x 9.875" 4.9375" x 10.625"
1/6 Vertical 2.3125" x 5.0625" 1.8125" x 4.5625" 2.5625" x 5.3125"
1/3 Square 4.3125" x 4.5625" 4.3125" x 4.5625" NO BLEED
Ad Specs
2020 Media Kit
Rates & Contacts
NOTE All rates are gross.
Split Runs Closing is one
week prior to normal close
dates. (Additional mechanical
charge incurred depending
on specifications of the copy
split.) Area Copy Splits, Copy
Tests, Dealer Listings and
Regional rates are available
upon request. Commission
Agency commission, 15%. Net
30 days. Changes in Rates
Announcement of any change
in rates will be made at least
30 days prior to the publication
date of the first issue to be
affected by such new rates.
General Conditions All orders
are accepted subject to the
Publisher’s general conditions.
Gross Rates1 PAGE
4C $27,000
BW $22,950
2/3 PAGE
4C $21,710
BW $18,450
1/2 PAGE
4C $16,880
BW $14,350
1/3 PAGE
4C $12,030
BW $10,230
Cover RatesCOVER 2
$32,400
COVER 3
$31,050
COVER 4
$35,100
Ad Sales Contacts
EASTERN ADVERTISING
DIRECTOR
PETE HOLFELDER
T: 646.518.4239
DIRECT
RESPONSE SALES
JENNIFER IZZO E: [email protected]
T: 203.604.1744
2020 Media Kit
