2020...Marketing Benefits: • Landing page on virtual platform • Recognition and link on...
Transcript of 2020...Marketing Benefits: • Landing page on virtual platform • Recognition and link on...
OCT 19–29202021ST ANNUAL NETWORKING AND EDUCATIONAL FORUMFORUM PROSPECTUS FOR SPONSORS, ADVERTISERS & EXHIBITORS
VIRTUAL EDITION
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WELCOMEThe International Academy of Collaborative Professionals (IACP) provides support and education to thousands of professionals in over 25 countries as they help clients navigate the divorce process and find peaceful resolutions.
Since 1990, IACP’s Annual Networking and Educational Forum has convened the largest and most preeminent gathering of Collaborative professionals from around the world.
Normally hosted as a live event, the 2020 virtual Forum promises carefully-crafted digital experiences to help sponsors interact with potential clients and customers in real-time.
Our Forum by the Numbers... With the flexibility and accessibility of virtual programs, we anticipate a broader audience with a larger global representation. More than 800 attendees, including lawyers, mental health professionals, financial professionals, and other Collaborative practitioners from several countries are expected to attend the Forum.
TEN exciting and education-packed days (October 19-29, 2020) for attendees to increase their knowledge and network with peers. Participants will leave feeling inspired and energized to help families navigate conflict peacefully through the Collaborative process.
More than 70 of the most seasoned and highly-sought-after Collaborative professionals and influencers will lead over 30 workshops, including EIGHT advanced-level Pre-Forum Institutes.
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VIRTUAL SPONSORSHIP AT A GLANCEAll sponsorship levels include a dedicated sponsor page, as well as a space to upload your marketing materials, create your own message, and showcase your offerings.
• Virtual Exhibitor Hall to promote your services and showcase your products throughout the10-day virtual experience, including designated times when we will direct attendees into the exhibitor hall
• Real-time Data at your fingertips so you quickly see how attendees are interacting with your brand
• Online Lead Retrieval to make it easier for you to follow-up with attendees who “request information,”sharing their contact information
• Year-round Connection with attendees allowing you to build and nurture relationships. The Forum platform willbe accessible to all attendees through October 2021.
Virtual Sponsorship
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Virtual Sponsorship (Continued)
PRESENTING SPONSOR (Exclusive Opportunity) - $15,000Four complimentary forum registrations
Marketing Benefits:• Landing page on virtual platform• Recognition and link on registration platform• Banner ad above or below (pending design) the menu header of the Forum conference site• Logo and link in Forum communication emails (pre, during and post)• Two full page ads in the Forum digital program book• Prominent listing on all sponsor recognition materials• Weekly promotion via IACP social media channels - LinkedIn (over 3,500 followers) Twitter, Facebook,
and Instagram during September and October• Opportunity for a brief ad prior to be included in tutorial videos sent out pre-forum• Three targeted sponsor communications during forum to garner attendee awareness and link back to page• Virtual trade show booth• Dedicated sponsor page• Logo recognition in sponsor appreciation video to play before plenaries
Attendee Polling:One dedicated poll to all Forum attendees
Speaking and Engagement Opportunities:• Recognition/introduction or ad before plenary• “Welcome to Forum” video speaking opportunity for up to one minute during opening ceremonies• Logo on virtual backdrops (Zoom background or frame on screen with branding) for introductory remarks
PLATINUM SPONSOR (Exclusive Opportunity) - $10,000Three complimentary forum registrations
Marketing Benefits:• Logo and link on virtual platform• Logo and link in forum communication emails• Full page ad in the Forum digital program book• Prominent listing on all sponsor recognition materials• Bi-Weekly promotion via IACP social media channels (one post every two weeks) during September and October• Two targeted sponsor communications during forum to garner attendee awareness and link back to sponsor page• Virtual trade show booth• Dedicated sponsor page• Logo recognition in sponsor appreciation video
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Attendee Polling:One dedicated poll to all Forum attendees
Speaking and Engagement Opportunities:• Speaker introduction pre-recorded video speaking opportunity• Brief ad at the end of a Forum tutorial video sent out to all attendees pre-forum• Logo on virtual backdrops (Zoom background or frame on screen with branding) for introduction remarks• Attendee polling opportunity• Banner ad at footer for attendees to see, shown at the bottom of any static content pages of
the Forum conference site
SOCIAL EVENT SPONSOR (Exclusive Opportunity) - $5,000 Two complimentary forum registrations
Marketing Benefits:• Logo branding around promotion for main social event• Logo placement during streaming or presentation of event• 15 second ad at the beginning of the social event• Dedicated eblast invitation “Presented by” with link to Sponsor website• One targeted sponsor communications during forum to garner attendee and link back
to page or to social session• Virtual trade show booth• Dedicated sponsor page• Logo and link in forum communications• Full page ad in digital notebook• 4 dedicated social media posts across IACP channels• Logo recognition in sponsor appreciation video
NETWORKING SPONSOR (EXCLUSIVE OPPORTUNITY) - $5,000Two complimentary forum registrations
Marketing Benefits:• Logo branding and link around all communications for 1-on-1 networking• Host virtual networking social session open to all attendees• Dedicated eblast invitation “Presented by” with link to Sponsor website• One targeted sponsor communications during forum to garner attendee
and link back to page or to social session• Virtual trade show booth• Dedicated sponsor page• Logo and link in forum communications• Full page ad in digital notebook• Attendee poll opportunity• 4 dedicated social media posts across IACP channels• Logo recognition in sponsor appreciation video
Virtual Sponsorship (Continued)
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Virtual Sponsorship (Continued)
PIN SPONSOR (Exclusive Opportunity) - $5,000 One complimentary forum registrations
Marketing Benefits:• Logo on platform with link to sponsor’s website• One targeted sponsor communications during forum to garner attendee
and link back to page or to social session• Dedicated sponsor page• Half page ad in digital notebook• Two dedicated social media posts• Branded postcard mailed to all attendees with conference pin• Leaderboard/Gamification recognition “Pin points brought to you by….” • Logo recognition in sponsor appreciation video
STANDARDS & ETHICS BOOKLET SPONSOR (Exclusive Opportunity) - $5,000One complimentary forum registrations
Marketing Benefits:• Name and one color logo on front cover of digital IACP Standards & Ethics booklet,
emailed to all forum attendees• Special Edition branded digital ethics book sent out to the entire IACP distribution list• Logo recognition in the Forum attendee digital notebook• Dedicated sponsor page• Two dedicated social media postings• Logo recognition in sponsor appreciation video
OPENING PLENARY SPONSOR - $2,500One complimentary forum registrations
Marketing Benefits:• 15 second ad or remarks before Opening Plenary Session Recognition• Link on the Forum webpage• Half page ad in the Forum attendee digital notebook• Logo recognition in the Forum attendee digital notebook• Dedicated sponsor page• Logo or branded frame overlay on pre-recorded introduction video• One social media posting recognizing all opening plenary sponsors.• Logo recognition in sponsor appreciation video
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Virtual Sponsorship (Continued)
CLOSING CEREMONIES SPONSOR - $2,500One complimentary forum registrations
Marketing Benefits:• 15 second ad or remarks before closing session or opportunity to introduce speaker• Link on the Forum webpage• Half page ad in the Forum attendee digital notebook• Logo recognition in the Forum attendee digital notebook• Dedicated sponsor page• Opportunity for branded virtual backdrop during remarks• One social media posting• Logo recognition in sponsor appreciation video
EDUCATIONAL PROGRAM SPONSOR (Limited To Three) - $2,500*Add this sponsorship onto any other sponsorship at the $2,500 or higher level for $1,000
Marketing Benefits:• Educational sponsors will have an opportunity to present one hour of live or on-demand content programming
on Friday, Oct. 23, during which time there will be no other programming.• Recorded link of content programming will be available to full IACP mailing list of 9,000+ in addition to
Forum attendees• Educational Program Sponsor opportunities included in all published Forum timelines (website and
Forum notebook).• Upgraded Forum Attendee Notebook listing, that includes information about your Educational Program
Sponsors Educational Program Sponsor highlighted in a dedicated e-blast• Recognition and link on the Forum webpage• 2 dedicated social media posts across all channels• Logo and brief description of company on session page• Will be submitted for CLE credit in Ontario and at least one U.S. jurisdiction “(availability of credit
determined by accrediting agency.)
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Virtual Sponsorship (Continued)
PRACTICE GROUP SPONSOR - $1,500
Marketing Benefits:• Listing as a Practice Group Sponsor in the digital Forum attendee notebook• Opportunity to sponsor a workshop
· Logo on workshop session page· 100-150 word description of group with link to page
• Sponsor name listed in notebook as workshop sponsor• Dedicated sponsor page• Recognition and link on the Forum webpage• Listing recognition in sponsor appreciation video
FIRM SPONSOR - $1,500
Marketing Benefits:• Listing as a Firm Sponsor in the digital Forum attendee notebook• Opportunity to sponsor a workshop
· Logo on workshop session page· 100-150 word description of group with link to page
• Sponsor name listed in notebook as workshop sponsor• Dedicated sponsor page• Recognition and link on the Forum webpage• Listing recognition in sponsor appreciation video
Note: All logos must be 300 dpi JPG or AI files.
SPONSOR RESERVATIONS ARE DUE BY
SEPTEMBER 15, 2020Ad specs will be sent to you once ad is reserved. Please fill out the reservation form or email [email protected].
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Virtual Sponsorship (Continued)
Level Presenting $15,000
Platinum $10,000
Social Event
Sponsor (SOLD)
Net-working Sponsor $5,000
Opening Plenary Sponsor $2,500
Closing Plenary Sponsor $2,500
Practice Group
Sponsor $1,500
Firm Sponsor $1,500
Virtual Trade Booth $600
Exclusive/Number Available Exclusive Exclusive SOLD 2 1 1 - - 10
Complimentary Registrations to Forum 4 3 2 2 1 1 - - -
Custom Sponsor Landing Page X X X X X X - - -
Virtual Exhibitor Booth X X X X - - - - X
Social Media Promotion Weekly Bi-Weekly 4 posts 4 Posts 1 post 1 Post - - -
Digital Program Book Ad Two Full Page Ads
Full Page Ad
Full Page Ad
Full Page Ad
Half Page Ad
Half Page Ad Listing Listing -
Banner Ad Header Footer - - - - - - -
Logo on Platform Landing Page
Premier Placement
Premier Placement - - Listing Listing - - -
Logo Recognition on Registration Site X X - - - - - - -
Logo Recognition on Forum Materials
Premier Placement
Premier Placement X X Listing Listing Listing Listing -
Logo in Pre-Forum Email Communications X X X X - - - - -
Attendee Polling Opportunity X X - X - - - - -
Opportunity to have Video Ad Play in Pre-forum E-blast X X - - - - - - -
Speaking/Video Ad Opportunity During Forum X X 15 second
Ad - 15 secondAd
15 second Ad - - -
Targeted Communication During Forum (Pop-Up, Email) 3 2 1 1 - - - - -
Dedicated E-blast X X X X - - - - -
Branding on Workshop/ PFI Page - - - - - - X X -
Other Unique Opportunities (For a full list of benefits please refer
to the prospectus)
Pin Sponsor ($5,000) Standards & Ethics Booklet Spon-sor ($5,000)
Educational Program Sponsor ($2500)
Sponsor a branded postcard mailer with a conference pin
sent to all attendees.
As the Standards & Ethics Booklet Sponsor, sponsor name & color logo will be featured on the front cover of the digital IACP Standards & Ethics Booklet. This special edition digital version will be sent to the full IACP
mailing list.
Present one hour of live or on-de-mand content programming on
Friday, Oct. 23, during which time there will be no other programming. Program will be available to not only
forum attendees but the full IACP Mailing list *Add this sponsorship onto any other sponsorship at the $2,500 or
higher level for $1,000
SOLD SOLD SOLD
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Sponsorship, Advertiser & Exhibitor Contract
ADVERTISING OPPORTUNITIES ATTENDEE NOTEBOOK RATES
• Back cover: $2,000• Inside Front Cover: $1,500 SOLD• Inside Back Cover: $1,250 SOLD• Full-Page Ad: $1,000• Half-Page Ad: $500• Quarter Page Ad: $250
EXHIBITORS FORUM VIRTUAL TRADE SHOW BOOTH - $600
• One entirely customizable booth - logo, descriptive information, keywords,documents and multimedia content
• Use messaging capabilities and real-time video to interact with attendees• Lead generation
EXHIBITOR RESERVATIONS ARE DUE BY
SEPTEMBER 15, 2020Ad specs will be sent to you once ad is reserved. Please fill out the enclosed reservation form or email [email protected].
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CONTACT & COMPANY INFORMATION (AS IT SHOULD APPEAR IN THE FORUM NOTEBOOK)
Contact Name: Title:
Phone: Email:
SPONSORSHIP INFORMATION PLEASE INDICATE YOUR SPONSORSHIP SELECTION(S) BELOW.EXHIBITOR RESERVATIONS ARE DUE BY SEPTEMBER 15, 2020.
☐ Presenting Sponsor (Exclusive Opportunity)$15,000
☐ Opening Plenary Sponsor$2,500
☐ Platinum Sponsor (Exclusive Opportunity)$10,000
☐ Closing Ceremonies Sponsor$2,500
☐ Social Event Sponsor (Exclusive Opportunity)$5,000
☐ Educational Program Sponsor$2,500 Reduced Educational Program Sponsor rate of $1,000if purchased with another sponsorship worth $2,500 or more
☐ Networking Sponsor (Exclusive Opportunity)$5,000
☐ Practice Group Sponsor$1,500
☐ Pin Sponsor (Exclusive Opportunity)$5,000
☐ Firm Sponsor$1,500
☐ Standards & Ethics Booklet Sponsor(Exclusive Opportunity)$5,000
Company Name:
Address:
City State/Province: Zip/Postal Code: Country:
Phone: Fax:
General Company Email: Website:
Section Subtotal: ______________________________
Sponsorship, Advertiser & Exhibitor Contract (Continued)
SOLD
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Section Subtotal: ______________________________
EXHIBIT SPACE INFORMATIONVirtual Trade Show Booth Package includes: Forum notebook listing, a completely customizable “virtual booth” featuring your logo, descriptive information, keywords, documents, and multimedia contentEXHIBITOR RESERVATIONS ARE DUE BY SEPTEMBER 15, 2020
☐ Forum virtual trade show booth$600.00
☐ I do not need an exhibit space
ADVERTISING INFORMATIONIACP 21th Annual Networking & Educational Forum Notebook. ALL ADS MUST BE SUBMITTED BY SEPTEMBER 15, 2020.
☐ BACK COVER – $2,000 ☐ INSIDE FRONT COVER – $1,500
☐ INSIDE BACK COVER – $1,250 ☐ FULL PAGE – $1,000
☐ HALF PAGE – $500 ☐ QUARTER PAGE – $250
IACP FORUM NOTEBOOK (50 WORDS)A description of your product or service.
Please indicate your two (2) exhibit staff names and email addresses.Name 1: Email 1:
Name 2: Email 2:
Section Subtotal: ______________________________
Sponsorship, Advertiser & Exhibitor Contract Continued
SOLDSOLD
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CONTRACT TERMS & AGREEMENTWe hereby make application for the 2020 IACP Networking & Educational Forum exhibit space, sponsorship and/or other advertisement opportunity selected within this contract. We understand payment in full is required to guarantee the selected package and a confirmation will be sent upon receipt of this application and payment. All payments must be in U.S. currency. In addition, we understand that under the terms of our selected package, IACP reserves the right to assign exhibitors to space as they deem appropriate. We understand that all package sales are final. No refunds will be granted for any reason. In addition, no subletting of exhibit space will be permitted. Violators of any of the regulations by an exhibiting or sponsoring organization, or its representatives, will result in the forfeiture of exhibit space and/or sponsorship and loss of any and all monies paid. We agree to abide by the established rules and regulations, which are included in this prospectus for the 2020 IACP Networking & Educational Forum and made a part of this contract. We understand IACP, at its discretion, may make reasonable changes, amendments or additions to these terms, rules and regulations. Further, it is understood that arrangements and payments for exhibitor services not included in this contract are separate transactions and must be coordinated with the selected service contractor and/or the participating hotel.In conclusion, we understand that the signature below acknowledges agreement to these terms on behalf of the exhibiting and/or sponsoring company. The terms of this agreement shall be in full force and effect upon signature of this contract.
Signature: ______________________________ Date: ______________________________
METHOD OF PAYMENTThis application will not be processed without payment. Please select payment below. Grand Total: ___________
☐ Payment by check: ☐ Payment by Credit Card:IACP can process check payment over the phone. Please contact 480-719-5044 at your convenience to remit payment.
Please make payable to:IACP – EIN: 94-3323285 (Non-Profit)
Scan/e-mail contract to: [email protected]
☐ AMEX ☐ Visa ☐ Mastercard
Card Number ____________________________________
Exp. Date ______________ Sec. Code _______________
Billing Address (if different from above) _____________________
________________________________________________
Cardholder Name _________________________________
________________________________________________Signature: By signing this form I authorize that the above fees shall be charged to the credit card provided.
Sponsorship, Advertiser & Exhibitor Contract Continued