Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Accolades - Nashville• Nashville is named one of “The Top 20

Destinations for 2020” by Forbes• Nashville is included in the Conde Nast Traveler

“20 Best Places to Go in 2020”• Nashville ranked #6 on Cvent’s list of “Top 50

Meeting Destinations in the United States”• The Sports Business Journal named Nashville the

“Best Sports City” in 2019.• Nashville ranked #6 on KAYAK’s list of “Top 10

Wallet-Friendly North American Flights”

Nashville Hospitality & Visitation

Access• Nashville Int’l Airport (BNA) is one of the fastest

growing airports in North America. It served over 18.2 million passengers last year on 14 airlines with 540 total daily flights to 75 nonstop destinations.

• One of only six cities where 3 interstates connect; over 40% of the US population lives within 600 miles of Nashville

Market Stats• 16.1 million visitors in 2019 (+6% over 2018)• 5-7% of overnight visitors are international• Number of hotel rooms

• Nashville MSA: 47,800 (2019 occ: 73.5%)• Davidson County: 33,200 (2019 occ: 75.3%)

• Segmentation estimates: 37% group blocks, 37% leisure, 23% business, 3% other

• In the past 5 years, Nashville demand (hotel rooms sold) has grown faster than any other top 30 US city.

• 112 new restaurants/bars/cafes opened in 2019, the 3rd year in a row with over 100 openings.

Number of Visitors (millions)

Updated: Jan 2020

Source: US Travel Assn

Rooms in PipelineIn Construction 5,030Final Planning 3,318Planning 2,877Prospect 3,419TOTAL 14,644

Hotel Development Pipeline

Economic Impact (2018)

Source: NCVC, STR, Visitor Profile data

Direct Visitor Spending (billions)

2018 % change from 2017Direct Visitor Spend $7.0 billion 7.0%Jobs 71,140 4.1%Worker/income paychecks $1.79 billion 8.3%State & local taxes $522 million 5.5%

Visitor Profile (2018-19)• Average party size: 2.5 people• Average length of stay: 3.6 nights• Average spending per person per day: $179• 91% are likely to return to Nashville

New Hotel Properties New Hotel Rooms2016 5 8302017 9 1,2192018 15 2,3042019 18 2,4832020(f) 20 3,580

$3.6 $3.8$4.3

$4.6$5.0

$5.4$5.7

$6.0$6.5

$7.0

2009 2010 2011 2012 2013 2014 2015 2016 2017 2018

10.011.2 11.5

12.213.1 13.5

13.9 14.515.2 16.1

2010 2011 2012 2013 2014 2015 2016 2017 2018 2019