2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost...

8
Media Kit Premium Media. Local Solutions. 2019

Transcript of 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost...

Page 1: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

Media KitPremium Media. Local Solutions.

2019

Page 2: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

MEMO/QUOTE

2

Reach your audience at every touchpoint

100+ Markets acrossthe U.S. and Canada

Premium Media.Local Solutions.

We solve local marketing challenges

Whether you’re a national company with a local strategy or a local brand trying to increase exposure and drive ROI, MediaMax delivers turn-key solutions using the world’s most prestigious media brands, only in your target markets.

National CompaniesTest creative, support key retailers in different markets, and reach affluent consumers.

Regional MarketersReach your best customers in the markets that support your business.

Small BusinessesIncrease brand image & drive competitive advantage by appearing in national media - locally.

We partner with agencies and brands, small and large, to build geo-targeted advertising strategies that empower you to deliver relevant messages and product offerings to your best customers—in your target market.

3

Page 3: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

ExperientialBased on our client’s goals, we help ideate and activate integration into branded, signature events and/or build custom events that align to your campaign.

Digital SolutionsThrough our premium local ad collection, Condé Nast brands, and unique targeting strategies, we deliver full-service, results-driven digital solutions to meet your performance goals.

Cross-channel solutionsReach Your Audience at Every Touch Point As local market media experts, we offer full-service media planning and buying to reach your audience, from Main Street to Madison Ave.

Print Advertising SolutionsBusinesses leverage our turn-key solutions using the world’s most prestigious media brands, only in their target markets.

Print Connect + engage in iconic, award-winning brands

Total Audience Reach: 16.4MM

Total Audience Reach: 20MM

Total Audience Reach: 101MM

Total Audience Reach: 13.8MM

Total Audience Reach: 24MM

Total Audience Reach: 67.2MM

Total AudienceReach: 9.1MM

Total AudienceReach: 15MM

4 5

Total audience across channels: print, digital, social, videoAvailable in 100+ markets—U.S. and Canada

Total Audience Reach: 9MM

Total Audience Reach: 18MM

Total Audience Reach: 30MM

Total Audience Reach: 36MM

Page 4: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

Digital

Condé NastSite-direct opportunities with Condé Nast’s world renowned brands.

The Community CollectionA custom collection of premium local sites within the nation’s Top DMAs.

ProgrammaticReal-time data and data-driven optimization that allows for cost efficiency.

maxConnect: powered by Google

Email Newsletter Display & E-Blast

Social: Facebook, Twitter,

Instagram & Snapchat

Native High-Impact Video

Streaming Radio & TV: Pandora & Spotify,

Hulu & Connected TV

maxIQ: First-Party Data

Targeted reach

Affluent

C-Suite B2B

Health Conscious

FashionForward

Affluent Travelers Millennials

Epicurean

StrategicSegments

1000+SegmentsAvailable

Redefining local media across markets—capturing unique media consumption and buying habits across local markets. From Sacramento, CA to Atlanta, GA — we got you covered.

DIGITAL PROGRAMS

Amplify + influence with industry-leading digital programs

6 7

Page 5: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

- The 2019 AD100 - -

Mind & Body City Living Healthy-ish

Money

Culture of Beauty Star Power Winter Comforts

Skin Designers’ Own Homes Bath Awards Spring Awakening

Fashion & Style

Innovation International Travel

This is American Beauty

Country House & Great Escapes

Grilling Honeymoon

TBD

Summer Living

Wellness/Energy Simple

Influencer

Shopping Style Back to the Table

Best of Beauty Future of Design Best New Restaurants

Beauty

Anti-Anti-Aging Renovation Issue Kitchen Awards Thanksgiving

TBD Living with Art Holiday

Engagement

- - -

Content Calendar

* Edit subject to change. Bold indicates combined issues.

Content Calendar

* Edit subject to change. Bold indicates combined issues.8 9

Gold List

- - Power Double Issue

Music 100 World’s Greatest Courses

Anniversary Double Issue

Tastemakers Big Spring Fashion Hot list/Players Championship Style & Design

The Experts Style Bible Masters Health

Hot List

NBA Style PGA/America’s Greatest Courses Travel

Summer Reads

US Open Preview/Best in State/100 Greatest

Public CoursesInnovators

Cruise

British Open Preview Summer Reading Double Issue

Summer Beach Read Smart Issue -

Lifestyle

Big Fall Style Greatest Records of Everyday Golf

Style & Design/ Festival Guide

How-To Comedy Issue Technology

Reader’s Choice Awar Sports Best Young Teachers/Food & Golf Money

Islands Men of the Year President’s Cup/Golfers Who Give Back Food

- - - Power Double Issue

January ‘19

February

March

April

May

June

July

August

September

October

November

December

January ‘20

January ‘19

February

March

April

May

June

July

August

September

October

November

December

January ‘20

Page 6: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

* Edit subject to change. Bold indicates combined issues.

Close dates

Close Dates Materials Due

October 15, 2018 October 19, 2018

November 15, 2018 November 20, 2018

December 13, 2018 December 18, 2018

January 11, 2019 January 16, 2019

February 13, 2019 February 18, 2019

March 13, 2019 March 18, 2019

April 12, 2019 April 17, 2019

May 13, 2019 May 18, 2019

June 13, 2019 June 18, 2019

July 12, 2019 July 17, 2019

August 13, 2019 August 18, 2019

September 13, 2019 September 18, 2019

October 11, 2019 October 16, 2019

January

February

March

April

May

June

July

August

September

October

November

December

January

10 11

January ‘19

February

March

April

May

June

July

August

September

October

November

December

January ‘20

Content Calendar

Holiday What’s New, What’s Next - Next 25 Years

February Love, Family & Community - Love/Desire

Hollywood Spring Fashion Vol l: Best Performances/Fashion Emerging Tech

April Heroines & Dreamers

Vol II: Spring Fashion Science & Health

May Met Gala Vol III: Dual Gender/Discovery Transportation

Summer

Summer Style & Escapes - Travel

Sustainability - Entertainment

August Back to Business - Future Issue

September Style Fall Fashion Vol IV: September Fashion

Back to School/ Internet Culture

Best Dressed LIst Women Making Change Vol V: Fall Fashion Collaboration

Business & Security

New Establishment American Issue Vol VI: Dual Genders/Legends Food

December Holiday Vol VII: Art Wish List

- - Vol VIII: Holiday ’20 -

Page 7: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

In good company

Celebrating more than 15 years of connecting

brands to local audiences.

2003

2019

12

We partner with brands that are driven by innovation, style, and design—and, of course, a memorable experience.

Page 8: 2019 - MediaMax · Programmatic Real-time data and data-driven optimization that allows for cost efficiency. ... First-Party Data Targeted reach Affluent C-Suite B2B Health Conscious

Media KitPremium Media. Local Solutions.

2019