www.RoofersCoffeeShop.com

2019 MEDIA KIT

Victoria Sharples

O: 714.203.1417C: 714.423.4073

Heidi Ellsworth

O: 541.595.0292C: 541.797.3428

Karen L. Edwards

O: 714.203.1417C: 717.318.0569

Vickie

Heidi

Karen

Your interest in advertising on RoofersCoffeeShop® will open doors for your business to the very heart of the roofing industry. We believe in supporting roofing contractors of all types and sizes along with the many businesses that contribute to the roofing trade. The strength of the industry lies in the knowledge of the professionals and their ability to network, gain ongoing education and communicate effectively. To that end, we are committed to helping promote the growth of this industry by providing web-based networking, business opportunities, training and education for all roofing professionals.

RoofersCoffeeShop is committed to being a roofing advocate, putting information, education andcommunication avenues at the contractors’ fingertips while promoting the positive growth, education and success of the roofing industry overall. Advertisers on the site will find excellent opportunities for sharing information about their services and products while being a part of the ongoing conversation that has given RoofersCoffeeShop the reputation of the place Where The Industry Meets!

We are the leading online resource for contractor and industry information. Our mission is to provide contractors with valuable tools and networking opportunities that deliver every resource they could ever want. Training, trading, talking, researching and purchasing are a part of everyday business at the Coffee Shop and our advertisers are a part of that conversation.

RoofersCoffeeShop® was established in 2002 by Vickie Sharples, with a little help from her friend Heidi Ellsworth. It was a support site for Roofers Exchange, a newspaper focused on classified ads. Working together they named the new site RoofersCoffeeShop. This represents a space similar to how many contractors in the past used coffee shops or diners early in the morning to meet with fellow contractors and crews. While there, they were able to exchange advice, tell stories and talk business. By naming the website RoofersCoffeeShop, it gives the roofing community a sense of past comfort and a doorway into new technologies that are essential to strong business in today’s world.

Today Vickie and Heidi are proud of where the Coffee Shop has come and everything it has to offer the overall industry. Joined by the rest of the RoofersCoffeeShop team, Karen Edwards, Tim Ellsworth, Mickey Sharples, Laurel, Nicole and Karen S., we are breaking new ground in digital marketing for the roofing industry. It is now comprised of a community of roofing professionals that share ideas, tell stories, conduct research, sell items, find items and get help. Advertisers are able to connect with roofing contractors across the country, not only selling but learning about key issues and trends through the site’s tools such as the forum and classifieds. It is one of the premier networking sites in the industry, helping contractors find information, materials, services, tools, labor and training all in one place. RoofersCoffeeShop.com has become the place to celebrate the roofing industry and the great people that work in roofing. From the rooftop to the boardroom, RoofersCoffeeShop.com is for all roofing professionals!

Welcome to RoofersCoffeeShop.com!

About Us

The best part is the support they give us! If we ever lack ideas or content to share, they are there to help us generate some. Basically, anything we need to be successful, they are willing to assist us with. They always go above and beyond.

— Jennifer Modena, FCS Control

LandingPages

Social Media

Blogs & News

Directory

DisplayAdvertising

Webinars &Podcasts

LearningHub

ClassifiedAdvertising

Events

Forum

Promos &Contests

E-News

RoofersCoffeeShop® brings me into contact with other roofing contractors who are also attempting to “do it right” as far as running their business. It’s satisfying to know that you are not the only one out there trying to do your best and in the end you can be successful.

— Gene, Nanimo, BC.

7,300 Tablet

54,000Mobile

75,000 unique visitorsper year

WEBSITE59% average rate of new

visitors per month

4+ average pagesper session

372,000 page views

10,000 visitors permonth

3+ average minutesper session

28,000 active socialmedia followers SOCIAL

MEDIA

100,000 impressionsper month

16,000 Facebooklikes

MOBILEUSERS

63,000Desktop

25% Commercial Only

25% Residential Only

50% Both

40% Organic Search

33% Direct

20% Social

7% Referral

PA NJ CT

NY MA RI

VT NH

ME

DC

IL IN OH

WV MD DE

TN VA NC

MS AL SC

NE MO KY

UT KS AR

NM OK LA

OR NV CO

TX

CA AZ

GA

FLHI

AK

IAID WY SD

MNWA MT ND MIWI

Top 10 States

THE BETTER PACKAGE Internal rotating ad Landing pages with lead generation form Social media shares across six platforms Blog / News / PR posts Directory with listing & logo Week in Review mention Classified advertising (2 per year) Content development support Promotions & offers Events TheHUB Launch initiative

THE GOOD PACKAGE Directory with listing & logo Blog / News / PR posts Landing pages with lead generation form Social media shares as available Promotions & offers Events TheHUB Launch initiative

Advertising Opportunities

Service Directory The Good The Better The BestBillboard Ad – Home PageInternal Rotating Banner Ad Internal Rotating Sidebar Ad Week in Review (sponsored content) Week in Review (mention) Content Support Promoted Social Media Posts Landing PageClassified AdvertisingSocial Media SharesBlog / News / PR PostDirectory With LogoPromotions & OffersEvents The HUB Launch Initiative

THE BEST PACKAGE Rotating billboard ad on home page Rotating banner on every interior page Landing pages with lead generation form Social media posts and Facebook promotes Blog / News / PR posts Directory with listing & logo Week in Review e-news feature Classified advertising (4 per year) Content development support Promotions & offers Events TheHUB Launch initiative

Launch Initiative: Welcome blog and product information in news section and a post across four social media networks.

THE BEST PACKAGE Rotating billboard ad on home page Rotating banner on every interior page Landing pages with lead generation form Social media posts and Facebook promotes Blog / News / PR posts

Directory with listing & logo Week in Review e-news feature Classified advertising (4 per year) Content development support Promotions & offers

Events TheHUB Launch initiative

HOME PAGE BILLBOARD AD / INTERIOR PAGE BANNER ADS

PROMOS & REBATES

DIRECTORY LISTING

NEWS BLOGS

WEEK IN REVIEW FEATURE

LANDING PAGE WITH FORM

PROMOTED SOCIAL MEDIA POSTS

CLASSIFIED AD

BEST PACKAGE HIGHLIGHTS

THE BETTER PACKAGE Internal rotating ad Landing pages with lead generation form Social media shares across six platforms Blog / News / PR posts Directory with listing & logo Week in Review mention

Classified advertising (2 per year) Content development support Promotions & offers Events TheHUB Launch initiative

INTERIOR PAGE AD

DIRECTORY LISTING

LANDING PAGE WITH FORM

SOCIAL MEDIA POSTS CLASSIFIED AD

BETTER PACKAGE HIGHLIGHTS

NEWS BLOGS

PROMOS & REBATES

THE GOOD PACKAGE Directory with listing & logo Blog / News / PR posts Landing pages with lead generation form Social media shares as available

Promotions & offers Events TheHUB Launch initiative

DIRECTORY LISTING

NEWS BLOGS

GOOD PACKAGE HIGHLIGHTS

PROMOS & REBATES

The best feedback I have heard from contractors about RCS is “I know your company, I saw it on RoofersCoffeeShop.com.” You really know RCS advertising is working when you haveconversations like this.

— Magan Jenkins, StealthBond®

LANDING PAGE WITH FORM

STANDARD DIRECTORY No-word-limit description area with basic formatting Logo Links to all your social media Keyword searchable

Form available for valuable leads Backlinks SEO enabled

RoofersCoffeeShop® is great to work with! They are knowledgeable and forward thinking and are constantly providing important information to our industry. They always have opportunities for anyone looking to partner with them on any level! They rock!

— 2017 Trends Report Testimonial

ADDITIONAL OPPORTUNITIESAdditional opportunities are only available to Good, Better or Best advertisers.

WEBINARSThroughout the site and through all our digital mediums, RCS is engaging the roofing industry. With RCS webinars, your company can experience a very unique opportunity to communicate your message directly to the industry through our question and answer format.

SURVEYSAt RoofersCoffeeShop®, we want to know what the industry is seeing and experiencing as they continue to roof and protect buildings across the nation. Taking advantage of our already successful contractor engagement our surveys can get you the insight you need.

Package PriceThe Best Program *** $3000 per monthThe Better Program ** $1500 per monthThe Good Program * $500 per monthDirectory Subscription *** $50 per monthSurvey Sponsorship $4,500 per quarterWebinar $2,000 per webinar

*** Minimum 12 month commitment** Minimum 6 month commitment* Minimum 3 month commitment

Advertising OpportunitiesBILLBOARD ADPlease submit .swf, .jpg, .png or .gif files only. No animation please. All files should be RGB color, 72 dpi and under 250KB. Banner size is 948 x 300 pixels.

BANNER ADPlease submit .jpg, .png or .gif files only. Banners are allowed to be animated. All files should be RGB color, 72 dpi and under 25KB. Banner size is 750 x 100 pixels.

Pricing

INTERNAL ROTATING ADPlease submit .jpg, .png or .gif files only. No animation please. All files should be RGB color, 72 dpi and under 25KB. Banner size is 250 x 265 pixels.

Billboard Ad948 x 300 pixels

LOGO SUBMISSIONPlease submit in high-quality vector format or high-resolution JPG.

Inside Banner Ad750 x 100 pixels

Internal Rotating Ad 250 x 265 pixels

LANDING PAGEContact us for more information.

I use RoofersCoffeeShop.com to gain better understanding of roofing markets from a contractor’s perspective.

— Pete, Honolulu, HI (Distributor)

ASK ABOUT OURWebinar, Survey, and Coupon Code Programs.

www.RoofersCoffeeShop.com