2019 MARKETING GUIDE - moving.org · The American Moving & Storage Association (AMSA) represents...

Trust Your Move to a ProMove

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SAFETY & OPERATIONSCONFERENCE

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2019 MARKETING GUIDEYour resource for reaching the largest group of influential

decision-makers in the moving and storage industry.

AMERICAN MOVING & STORAGE ASSOCIATION

The American Moving & Storage Association (AMSA) is pleased to present our 2019 Marketing Guide.

Inside, there are descriptions of the upcoming programs and events for you to consider as you determine your marketing budget with AMSA for the remainder year – Moving Day On Capitol Hill, the first-ever Independent & Small Movers Conference, both occurring in 2019, and the 2020 Safety & Operations Conference.

Please review the guide to find the platforms that best suit your needs, interests and sales objectives. As you prepare for the remainder of the year, please consider AMSA’s marketing opportunities in your budget.

Scott MichaelAMSA President & CEO

As a member of AMSA, you have many different opportunities to market your company’s products and services. By supporting the association, you gain a competitive advantage by ensuring that your company’s name is in front of AMSA member companies.

AMSA’s programs and events throughout the year allow you to generate recognition with your industry peers and establish new contacts within the $85.7 billion moving and storage industry.

I encourage you to consider AMSA’s upcoming marketing opportunities for increasing your company’s visibility, and gain meaningful exposure as an industry supplier.

Bill PaxtonChair, AMSA Board of DirectorsCOO & Treasurer, The Paxton Companies

WELCOME

The American Moving & Storage Association (AMSA) represents approximately 3,300 companies in the moving and storage industry. AMSA is the only organization that brings together interstate moving and storage companies and local and international movers – all while helping consumers understand the value of professional moving and storage services.

Through one-of-a-kind offerings, the latest industry information, popular face-to-face conferences, in-demand industry certification programs, a powerful federal advocacy agenda, and info-packed print and email communications, AMSA gives the full-service moving and storage industry the tools they need to succeed in their business.

By partnering with AMSA, you connect with an extensive network of moving and storage professionals, leaders and suppliers.

THE AMSA VALUE PROPOSITION

AMSA MEMBERS BY THE NUMBERS

Interstate Movers+

+Interstate Movers may also perform local moves

Suppliers

International MoversProMovers*

*ProMovers are fully licensed and insured professional moving companies, and meet high standards for safety and professionalism. Each ProMover is highly rated by the Better Business Bureau.

Local Movers

Other

Owner or C-Level

Executive

Business Development/Sales

Operations Driver Safety

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September 4-6, 2019The Liaison Capitol Hill Washington, D.C.

This annual event, part of AMSA’s advocacy outreach, presents a united voice for public policy impacting the moving and storage industry. Over 100 AMSA members convene in Washington, D.C. to

meet with Members of Congress and administration officials, ensuring that their business interests are well-presented and protected. The day

offers unmatched opportunities to develop and maintain relationshipswith elected officials, and brings important industry issues to the forefront of

their attention. This event also includes AMSA board and committee meetings, networking receptions and detailed briefings on the latest public policy issues. For more ways to make a difference with your federal legislators, contact Paul Milotte at [email protected] or (703) 706-4991.

WHO ATTENDS

Presidents, CEOs, senior- to mid-level management of member companies, AMSA board and committee members, government affairs professionals and industry suppliers. All aspects of the industry are represented – from small, community-based independent movers to the nation’s largest van lines. This event is open toAMSA members only.

SPONSORSHIP OPPORTUNITIES

View the complete list of sponsorship and advertising opportunities and benefits at Moving.org/Hill

*Board of Directors Lunch (Friday) $5,000

Boxed Lunch (Thursday) $2,000

Branded Notepads with Pens $1,500

Breakfasts (Thursday & Friday) $1,500 each

Hotel Room Key Cards

Refreshment Breaks (Thursday & Friday)

Shoe Shine stand

Welcome Reception (Wednesday)

*Wi-Fi in Meeting Space

$1,500

$1,000 each

$2,500

$1,000 each

$3,000

*Please note – sponsorships include complimentary registration(s).

SPONSORSHIP BENEFITS

• Complimentary 1/2 page ad included in onsite attendee conference guide

• Recognition (your logo) on the AMSA website with a link to your website

• Recognition onsite

• Signage at the conference

• Attendee contacts in Excel format

• Sponsor ribbon

• Your company name and description of your business will be available to attendees

ADVERTISING OPPORTUNITIES

Increase your company’s visibility and brand by advertising in the attendee conference guide. This is an affordable way to get your organization in front of senior executives at Moving Day on Capitol Hill. Each attendee will receive a conference guide.

Placement:

• Inside front cover $400

• Inside back cover $300

• Outside back cover $400

• Half page (horizontal) $200

Artwork Specifications:

• Full page (trim) – 8.25” x 10.875”

• Full page (bleed) – 8.5” x 11.125”

• Half page (horizontal) – 7.125” x 4.625”

See last page for all advertisement file requirements.

November 3-4, 2019Hyatt Regency DullesHerndon, Virginia

The AMSA Independent & Small Movers Committee is conducting its first conference - a day and a half event offered exclusively for senior- and mid-level staff of independent and small moving companies. The conference focuses on new and emerging issues unique to this expanding market, recent developments and sharing best practices to grow your moving business. Approximately 75 to 125 attendees are expected to attend this exclusive education and networking event.

If you have an idea for a topic and would like to submit it for consideration, please contact Samantha Ha at (703) 706-4994 or [email protected].

WHO ATTENDS

Senior- and mid-level staff of independent and small moving companies, as well as industry suppliers. This event is open to all AMSA members.

EXHIBITOR OPPORTUNITIES

View the complete list of sponsorship and advertising opportunities and benefits at Moving.org/ISMConf

Exhibit Fee – $1,250 per tabletop (only 10 available, first-come, first-served)

A floor plan is not available at time of publication. Tables will be arranged on perimeter of the meeting room in alphabetical order according to company name, with the

exception of proximity to competitors.

WHAT’S INCLUDED

• 6’ x 30” skirted & draped table with two chairs

ATTENTION SUPPLIER AND AFFILIATE MEMBERS:

AMSA offers supplier and affiliate members three opportunities to attend the Independent and Small Movers Conference:

1. Exhibit - $1,250 (includes tabletop and complimentary registration)

2. Sponsor - $1,000 minimum (includes high-level visibility and complimentary registration)

3. Marketplace - $850 (opportunity to display marketing flyers during conference and complimentary registration)

See following page for exhibitor, supplier and marketplace opportunities to view complete list of benefits.



Breakfast (Monday) $1,000

Conference Lanyards $1,000

**Education Session Moderator (page 7) $500

Hotel Room Key Cards $1,500

Lunch (Monday) $1,500

Refreshment Breaks (Sun & Mon) $1,000 each

Transportation for Off-site Tour $1,000

*Welcome Reception (Sunday) $2,000

*Wi-Fi in Meeting Space $2,000

*Sponsorships include two (2) complimentary registrations.

**This is only an add-on opportunity and does not include a complimentary registration.

SPONSORSHIP & EXHIBITOR BENEFITS

• Complimentary registration for one (1) individual from your company



• Opportunity for a 2-3-minute company introduction in front of attendees




• Sponsor or exhibitor ribbon


EDUCATION SESSION MODERATOR BENEFITS

Increase your visibility and reach key decision-makers of moving companies. Session moderators provide an exclusive opportunity for suppliers to briefly introduce themselves and their company, then present the speakers during an assigned education session. No need to fret - AMSA provides each ambassador with the speaker’s bio and several sample introductions. This opportunity can only be used as a add-on to an existing sponsorship or exhibitor opportunity. Only four opportunities available for education session moderators. This opportunity does not include a complimentary registration as this option is only an add-on opportunity.

MARKETPLACE

The marketplace was created to provide supplier and affiliate members who didn’t want to sponsor or exhibit, an opportunity to attend the conference. For only $850, suppliers and affiliates may display up to 100 copies of their company brochure/flyer in an exclusively assigned area at the conference. Marketplace participants receive the following benefits:

• Complimentary registration for one (1) individual from your company

• Opportunity to display a 1-page marketing flyer during the conference

To register for the marketplace, contact Racquel Codling at (703) 706-4965.


Increase your company’s visibility and brand by advertising in the attendee conference guide. This is an affordable way to get your organization in front of executives of independent and small moving companies. Each attendee will receive a conference guide.

Placement:






• Full page (trim) – 8.25” x 10.875”

• Full page (bleed) – 8.5” x 11.125”


ADDITIONAL EXHIBITOR OR

SPONSOR STAFF REGISTRATION

FEE: $139

See last page for all advertisement file requirements.

Trust Your Move to a ProMove

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January 20-21, 2020Courtyard by Marriott San Diego Old TownSan Diego, California

The Safety & Operations Conference addresses new and emerging issues important to safety and operations professionals in the moving

and storage industry. Conference topics include updates on new federal regulations and operational requirements plus critical safety and compliance

issues that moving companies deal with every day. About 60 attendees participate during this specialized conference.

If you have an idea for a session and would like to submit a proposal for consideration, please contact Mary Scott Tuck at [email protected].

WHO ATTENDS

Senior- and mid-level safety and operations personnel, risk managers, special projects managers, quality and customer service managers, loss control specialists and industry suppliers.

View the complete list of sponsorship and advertising opportunities and benefits at Moving.org/Safety



Breakfasts (Monday & Tuesday) $1,500 each

*Guest Speaker $2,000

Hotel Room Key Cards $1,500

*Lunch (Monday & Tuesday) $2,000 each

Lanyards $1,500

Refreshment Breaks (Monday & Tuesday) $1,000 each

*Welcome Reception $2,500

*Wi-Fi in Conference Space $2,500

*Please note – sponsorships include complimentary registration(s).

SPONSORSHIP BENEFITS


• Opportunity for a 2-4-minute company introduction in front of attendees





• Sponsor ribbon



Increase your company’s visibility and brand by advertising in the attendee conference guide. This is an affordable way to get your organization in front of conference attendees. Each attendee will receive a conference guide.

TO EXHIBIT, SPONSOR OR ADVERTISE AT ANY AMSA EVENT, PLEASE CONTACT RACQUEL CODLING AT

(703) 706-4965 OR [email protected].

File Requirements for All Advertisement Placements:

• Please supply only TIFF, EPS or PDF print-ready files

• No file formats exported from Quark XPress, MS Word, PageMaker, etc.

• TIFF images should be 100%, 300 DPI minimum for halftones, 1,200 DPI for line art

• EPS files should be 100%, 300 DPI minimum

• All fonts must be outlined, and all images must be provided, even if they are embedded in the file

• PDF files must be submitted 300 DPI or better and all fonts must be embedded

Placement:






• Full page (trim) – 8.25” x 10.875”

• Full page (bleed) – 8.5” x 11.125”


2019 MARKETING GUIDE - moving.org · The American Moving & Storage Association (AMSA) represents...

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